Mike Serovey - Business

This is Mike Serovey Enterprises' blog. YOU will find articles related to running a small or home-based business here as well as some of the personal thoughts and experiences of Mike Serovey as he builds his own business by helping others to build their businesses.

Saturday, October 10, 2009

Rules to Follow when it comes to Online List Building

One of the biggest advantages of Internet marketing is that you don’t have any boss that tells you what to do. You can build your online business any way you like at your own pace. You are basically your own boss in this situation, but your success solely depends on what you do. There are still a few rules that you need to follow when building your online list which is necessary for making serious sales in the future. Breaking any of these rules can cause some serious delays in making sales.

Never Abuse your List

Keep in mind that every person that enters your list expects that you offer exactly what you claim to offer. They entrust your personal details to you as an Internet marketer and hope that you fulfill their needs so that they can establish a relationship which is good in the long run. Avoid using your list to spam links or information regarding off-topic things or other opportunities that were not indicated anywhere in your site. People see these types of e-mails as spam and usually lead to them opting out leaving a huge dent on your site’s image. Even sending personal e-mails can be a slight abuse and should only be done after you fulfilled the visitor’s needs.

Comply to whatever Terms and Conditions that you State

It is a rule of thumb for every online business website to include disclaimers and terms and conditions to give visitors a sense of comfort that your website is legitimate. It is very important that you stand by these terms and conditions that you lay out. If you are not very careful, you may accidentally violate something and once again, that can damage the reputation of your site.

Focus more on Quality than Quantity

With so many Internet marketers boasting huge lists, it is hard to resist building a huge list as fast as possible. But by focusing more on the quality of the leads, more sales can actually be made. It is a waste to advertise your website in all sorts of places and have half of your visitors signing up and never following up. Know your target market and let those visitors slowly build up your list.

Follow Up the Leads in your List Regularly

If you keep the marketing consistent, you may have leads flowing in every day and that is a good thing if they are responsive. But there may be some people that become a part of your list, but never bother in making the next move. Some reasons may include the failure to get their confirmation e-mail or the fact that they may have forgotten what to do next. To eliminate any doubts, you can follow up these leads by sending them an e-mail a few days after they signed up. You can also send a broadcast e-mail monthly to follow up everyone without much effort.

Follow these rules and continue with your Internet marketing and you should witness your list growing regularly. You may even make a few sales and a few partners as well if you are lucky.

Learn more about online list building at My List Quad. Learn about a direct to desktop sender software.

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Friday, October 02, 2009

Benefits of Online List Building

Creating and managing an online business is all about making some extra residual income to give people reasons to quit their jobs in the distant future. Aspiring Internet marketers should never keep their eyes off the prize and that often leads them to finding all kinds of ways to drive traffic to their affiliate websites and convince people to make the purchase so that you end up with commissions.

But one of the other objectives should involve building an online list. While it isn’t a requirement in becoming successful in an online business, there are four main benefits in building an online list.

Increases Chances of Making Sales for any Affiliate Program

No matter what affiliate program you are advertising, more sales are likely to be made if you manage an online list. Online lists give you the useful ability to send follow-up e-mails to all of the people that became part of your list. Since being a part of your online list is required for the affiliate link to be known, you are sure to keep in touch with every person that is interested in whatever you are selling. The follow-up e-mail gives the extra push in convincing people to go on with the purchase and that simple e-mail can lead to more sales.

Serves as a Backup for your Reputation as an Internet Marketer

Having an online list means having people on your side and the benefits really start to show when these people are giving you positive feedback because of the way you treat your leads and how your affiliate satisfied their needs. You can put these feedbacks in the form of testimonials on your website so that when future people check out your site, people can be easily convinced with you as an Internet marketer and that may lead to even more sales.

Future Online Business Ventures will Prosper Quicker

Once your online business realizes success, Internet marketers become inspired to make more online businesses that the public may be interested in. You won’t have as much of a problem as you did building your old business because you can use the same list in advertising your new online business or e-mail program. Again, all you need to do is send that broadcast e-mail to everyone in their list and that could be enough to give them the heads up.

Helps you Make Partners

You don’t have to treat your list as an ordinary list that you can send broadcast e-mails to. You can also send personal e-mails as well and express interest in building future ventures or simply getting to know them more so those people will have no problems in dealing with you in the future. You never know what kind of people are in your list until you reach out and communicate with them.

Online list building is very rewarding and can be achieved alongside making sales too. All you need to do is bridge your website and affiliate link with an autoresponder and from there, your list will grow as your sales does.

Get your free 50 Page ebook on how to do coaching here.

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Monday, June 15, 2009

Business Site Updated

I added the following links to my main page located at http://www.mikeseroveyenterprises.com/.

My chess site.
Disabled American Veterans Chapter 83 (I built this site but don't own it.)
My main health site that is under construction.
My health, fitness and weight loss site.
Blogger Profit Circle
Copywriter's League
Instant Graphic Vault
Instant Product Goldmine
Internet Marketing Citadel
Profit Email Club
Mastery of Words
List Quad - improve your email list
My Instant Cover - Photoshop action scripts

The last 9 sites in the list are new so check them out.

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Thursday, April 30, 2009

Privacy Policy

Any comments posted to this blog are available for the whole world to see. Do not put anything in a comment that you don't want the world to know. I will probably never contact you directly if you do post a comment but I reserve the right to do so if I wish to.

Third party advertisers
We use third-party advertising companies to serve ads when you visit our site. These companies may use information (not including your name, address, email address or telephone number) about your visits in order to provide advertisements to this and other Web sites in order to provide advertisements about goods and services of interest to you. If you would like more information about this practice and to know your choices about not having this information used by these companies, click here.

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Friday, July 04, 2008

Affiliate Marketing Secrets

One of the easiest and fastest way to make money online in through affiliate marketing. This is when you send visitors to someone else's product sales page, they make the sale and deliver the product, and you get a percentage of the sale price as you commission (usually 50% or more for digital products).

The benefits of this are



  1. You can get started almost immediately because you don't have to create a product, write the sales page, design the website, develop marketing materials, or set up the ordering, billing & delivery system.

  2. You have almost no investment of time because you don't have to do the customer support or deal with billing or technical issues.

  3. You have nearly zero risk because you already know the product sells. So if you send visitors you will get paid.


Looking at these benefits, it's clear that affiliate marketing is the way to go!

The downside is...


After all your hard work of generating traffic to the sales page, you will never see any of those visitors again. Most of them will not buy on their first visit, which means you're losing over 90% of the traffic right off the top. And of the 10% or less that do buy, the product owner will be able to sell to them again, but you will not.

What's the solution?


Simply put, you need to capture the name and email of your visitors *before* sending them to the product sales page. This way you can follow up with them and keep sending them back to the sales page to increase your chances of making the sale. And if you're really on top of your game, you'll then send to a pre-sales page in between.

Here's what these affiliate marketing strategies will do for you:

  1. You'll be building your own list of potential customers that you can market to again and again.

  2. You'll be pre-selling them by providing valuable information and then casually linking to the product sales page in the context of this information.


In order to set a system like this up, you will need the following affiliate marketing tools:

  1. A Video Squeeze Page (with video)

  2. One or more content-rich Pre-Selling Pages

  3. At least a 5-Part Email Followup Series


The video squeeze page is where you'll direct your traffic instead of directly to the product sales page. It captures the name and email of your visitors and puts them into your autoresponder, which then begins sending out the 5-part email series. Then it redirects them to your pre-selling pages after they subscribe to your email series.

All of this together increases your chances of making the sale by up to 500% so it's well worth the effort of setting it up. And once it's set up, it runs automatically - you just keep sending visitors to the squeeze page.

If you don't have the time or expertise to set it all up yourself, you can use something like Affiliate Silver Bullet. Services like this design the enter system (the video, the video squeeze page, the email series, the content pages, etc). The benefit is that it's much less expensive then you could do it yourself, and it's instantly set up. The downside is that other people will be using the same affiliate tools as you. But the internet is pretty big, so this isn't much of a concern.

The other route you can take is to hire people on Elance to create and implement the various aspects for you. Either way, it's an important step that you need to take if you're going to be serious about your business.

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Sunday, March 30, 2008

Stop Comment Spam on Your Wordpress Blogs

I have a Wordpress blog at http://www.4everyonegoodhealth.com/wordpress/ and for a long time I had a problem with some jerk trying to spam my comments. I tried disabling the comments but the spam bots got past that anyway. I tried Peter's anti spam plug-ins and I couldn't get them to work right on my blog. You couldn't see the challenge and therefore couldn't respond to it. I discovered that if I used the math plug-in and disabled comments that I could stop the spam but no one could leave any legitimate comments or ask any real questions. I needed a way to stop the spam while allowing humans to make real comments. I recently discovered a way to do that. It cost me $10 to learn this secret so I am to going to just give it away for free. You can go to http://www.mikeseroveyenterprises.com/StopBlogSpam/index.html and pay me $10 for access to the same video that I watched to learn this simple secret. If you are as aggravated as I was it will be worth a measly $10 to learn how to stop comment spam on your Wordpress blogs. I don't know if this method will work on other kinds of blogs.

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Sunday, March 23, 2008

Limited Time Special Offer

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This video puts thousands of dollars worth of intellectual material at your fingertips. Take advantage of Jonathan's expertise right now!

Order an Unlimited Follow up Autoresponder from AWeber today to get access to the revealing e-mail secrets of Jonathan Mizel:

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New Products Available

I have added some new products to my website at http://www.mikeseroveyenterprises.com/. You now have 3 choices for an autoresponder. The cheapest is Autoresponder Unlimited for under $20. Aweber and Get Response cost more but have more features. You can also buy some videos that teach you how to setup and profit from HubPages.

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