Mike Serovey - Business

This is Mike Serovey Enterprises' blog. YOU will find articles related to running a small or home-based business here as well as some of the personal thoughts and experiences of Mike Serovey as he builds his own business by helping others to build their businesses.

Thursday, June 01, 2006

3 Approaches to Successful Forum Marketing

One of the easiest way’s to get traffic is through forum marketing. But it does take some time and effort to do it.

Think about it… dozens, if not, 100’s or even 1000’s of people will be exposed to your message and if it is good, they will be curious enough to check out your website to see what you are doing to make money.

The ways to expose the visitor of a forum to your message is simply by placing a message with a link to your website in your signature file. People who will visit your posts will be exposed to that signature file and, if they like what they read, they will click to the next page to see what your site is all about. An example of a good signature file you could copy when you do something with Internet marketing related products is:

I Made My First $1,000 Online!
See How I Did It Here...
==> ACS.com

This traffic can be handled in a couple of ways, you can either send them directly to the website of the product you sell (which I don’t recommend) or you could send them to a lead capture page, collect their information and then send them to a product that you want to sell. I recommend the last strategies because in that way you will build a list of interested prospects that you can follow up on again and again.

To see a killer lead capture page in action, you can click here.

Forum marketing may be the easiest way but there are certain ways of approaching this. I mean, you cannot just shamelessly advertise your product on the forum. It will not make you very popular and chances are BIG that you will be kicked out.

So here are the different approaches you should consider when you want to advertise in forums:

Approach #1: Ask questions

You can ask a question about any subject you don’t know a lot about (you can even do this when you do know a lot about it). This is a great way to get some fast exposure to your ad and most people just LOVE being an expert.

Approach #2: Answer questions

Are you an expert on a certain topic? Well, just go ahead and start answering questions. But don’t make your answer too long. Just make it as long as needed because you don’t want to bore their brains out and have them click away faster than they can see your ad. And when you do choose for the long way, at least make it an exciting read.

Approach #3: Ask for a critique

People just LOVE giving critiques so just go ahead, ask them for it. So whenever you post a new article on your Blog, post something about it on all the forums asking them to check out your Blog. This way you will also get a link back to your Blog and you get exposure to your ad.

OK, these are just 3 approaches you can use to get started and get some forum traffic. I think you will have enough information to get started using forums to drive traffic to any of your websites, FAST.

But HOW do I start now? Isn't this stuff too much work for too little results?

Well, true and not true. In fact, the traffic you are getting is extremely targeted AND if you give answers to questions, people will soon see you as an “expert” in your field and you will get more credibility in that way. Now, because you do, people will trust you more and you will get more sales.

So is it worth the effort? MOST CERTAINLY!

A couple of great forums to participate in are:

http://www.ablake.net/forum
http://www.howtocorp.com/forum
http://www.bizweb2000.com/wwwboard
http://www.mlmforums.com/forums
I hope you found this useful and have enough information to participate in the forums right now and start getting some much needed traffic.

Best Wishes

Mike Serovey

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