Mike Serovey - Business

Websites For Sale

2011-11-18T20:22:00.000-05:00

Back in May of 2009 I bought the Mega Red package from Vince Tan and Edmund Loh. Between what I paid them to set up the websites and what I paid to register the domain names for two years I have over $800 into this package of sites. These are aged domains with at least 100 backlinks pointing to each one of them. They have lifetime hosting on their servers, and an autoresponder account that is setup with messages for some of these sites is part of the package. These sites are all part of the same account and I cannot give you access to update one of them without giving you access to update all of them, so they have to be sold as a package.

I paid Johnnie Nelke of HostingRevolution.com several hundred dollars to host the rest of my sites and he went out of business without refunding my money! These sites have been down for over a month and I simply do not have the energy to rebuild the down sites and take care of the sites that I am selling.

The sites for sale are:

http://bestwordmastery.com/

http://copywritersleagueshop.com/

http://extreme-plr-methods.com/

http://mybloggers-profit-circle.com/

http://myinstantactionscriptssite.com/

http://myinstant-graphics-vault.com/

http://myinstant-marketing-citadel.com/

http://myinstant-product-gold-mine.com/

http://mylist-quad.com/

http://myprofit-email-club.com/

Anyone who is seriously interested in these sites can contact me at

Because this email address is the one that gets the most sp@m, I need for you to put something about wanting to buy my websites in the subject line or I may not read it right away.

Mike Serovey, MA, MISM

Correction to Last Post

2011-10-12T04:56:00.001-04:00

Over the past six years or so I have paid Johnnie at hostingrevolution.com several hundred dollars for hosting my sites on his servers. I found that he had the best prices for small sites and eventually I was able to work out deals with him for lifetime hosting on several of my sites. Then I ran into some problems with my sites and was unable to get his help with these problems in a timely manner.

After doing a search for his domain name I discovered that Johnnie was doing some updates to his server and I guess that he messed something up because his entire server is down! That means that he is unable to earn any money as well as I am. I do have a telephone number that I may be able to contact him at and will call him if his server is still down tomorrow. One thing that is clear to me is that I may have wasted all of the money that I paid Johnnie for lifetime hosting of my websites.

Thoughts on Google Page Rank and Alexa Traffic Rank

2011-08-29T14:42:00.005-04:00

I have been using Traffic Travis Pro version 4 for a few months now and have been tracking how my sites rank on various key words and phrases. I am also tracking the number of backlinks, unique domains, etc. My chess site has a Google Page Rank of 3 for the home page and 2 for some of the internal pages. It has an Alexa Traffic Rank of 11,557,081. I am tracking 72 key words and phrases on all of the English speaking search engines. I have 1,505 backlinks from 642 unique IP's and 974 unique domains. Many of my key words and phrases rank in the top five on more than one search engine. Yet, the site is not earning any money! I get a few clicks on the AdSense ads that earn chump change, but the Amazon affiliate commissions so far have been a little over $13! It seems that my site visitors are freebie seekers that will not actually buy anything! I admit that this site started out as a hobby site, but I recently upgraded my hosting plan to 5000MB lifetime and renewed the domain name to the year 2020. This site will be around for a while! Now that I have invested all of this money into my chess site I would like to earn enough in affiliate commissions to cover the costs of this site.

Many Internet Marketing gurus want their customers to believe that if they buy products telling them how to rank well for relevant key words and phrases that they will earn good money in some micro niche. Maybe! Chess definitely is not one of them! The trick is to find a niche in which people are actually willing to spend money, and most gurus will not give that information up!

So, don't waste your time, energy or money getting good rankings for keywords and phrases that no one will look for or only freebie seekers use! Do not build backlinks to pages that don't sell something, allow people to opt in to your list or download something that may go viral. Traffic is useless if these people are not buyers!

Spamming Yahoo Answers with some push button software is a good way to get banned by the search engines and building product review sites that no one actually visits is also a waste of time, energy and money! So, please do not buy useless make money with three mouse clicks software like I did! Haley Milano is a paid actress who pretends to be a stripper that coerced some geeky programmer into making some software for her to get rich on the Internet. I wasted about $37 on this scam and it was too late to get my money back by the time I realized that her software does not work!

Kim Roach Is a Traffic Queen

2011-01-04T17:28:00.001-05:00

One of my favorite bloggers online is Kim Roach over at BuzzBlogger.com.

Kim is one of those rare finds in the IM space that consistently provides
tremendous value in everything she does.

She's a country gal at heart but don't let that fool you...

She's been beating out many of the big-name gurus with
her southern belle charm.

In fact, many refer to her as the 'Traffic Queen'. Which from
what I've seen is certainly a worthy title.

At the ripe 'ol age of 25 she's managed to unlock
the secrets to massive traffic...testing and tweaking
new traffic strategies... plus adding her own little
twists and tricks.

And unlike most other marketers, she spends most of her
time in the trenches, locked up in the marketing laboratory -
cookin' up more juicy traffic goodness.

But every once in a while she surfaces back up into the
real world to share her latest findings.

If you'd like to see what she's been cookin' up in
the lab lately go now to:

Traffic Dash Board

Kim's has unlocked her very best traffic strategies in her latest
product called 'The Traffic Dashboard'. It's a complete training
center that contains over 20 of Kim's top traffic getting methods.

Thes traffic techniqes are really quite unique as you can see
for yourself by taking a look inside the member's area...

Traffic Dashboard - a sneak peek inside...

Inside 'The Traffic Dashboar' Kim shows you how to go from nothing
to over 3,000+ subscribers in just 30 days. (all in step-by-step detail).

You literally point and click your way to increased traffic with Kim's
unique dashboard design. (as seen above)

You have to actually TRY to mess this one up! Because the point-and-click
learning system forces you to take action.

Here's a sneek peak at what you'll find inside...

An underground tool for extracting exactly
where your competitor's website traffic is
coming from. This is like being given the
keys to the kingdom. (I'm really surprised
Kim is sharing this little gem)

(If you thought Alexa was cool imagine knowing EXACTLY
how much traffic your competitors were getting each day
and knowing exactly where that traffic was coming from.)

"James Bond" tactics for spying on your
competitors and forcing them to hand over
all of their hard-earned, battle-tested,
profit-busting strategies.

A super simple method for cramming your opt-in
list with 200-400 subscribers in a single day...
(and NO this has nothing to do with ad swaps)

A really cool strategy that shows you how to get 10x
MORE traffic from EVERY article you write.

As many of you probably already know, traditional article
marketing is becoming less and less effective. What worked
in 2004 simply doesn't cut it anymore.

So Kim show's you 10 different ways to repurpose your content
for additional traffic and exposure. Use just a couple of the
strategies in this video and you'll have no excuse for not
getting AT LEAST a couple hundred visitors for every article
you publish.

... and that's just the tip of the iceberg!

This thing is packed with over 8 hours of juicy
traffic goodness... NO fluff... NO filler.

With over 8 hours of step-by-step video and
enough how-to information to DESTROY literally
every question, worry and problem you've ever
had in regards to traffic.

A Word of Warning: There's just ONE caveat to this
product. In fact, these traffic methods will NOT work in all
situations. In order for these traffic strategies to reap
their full power - you MUST be creating HIGH QUALITY CONTENT!
(not some auto-generated content that not even your momma would
be proud of...)

If you think you're going to slap together some useless crap,
throw up some auto-generated sites and have thousands of visitors
pouring in...This course is NOT for you.

This training course was created specifically for people who
are looking to build REAL businesses online... People who are
dedicated to providing top-notch value for their visitors,
subscribers, and customers.

This is something Kim stresses a lot, and I agree. If you're
not willing to take the time and effort to put together some
really good content and offer real value, then don't bother
with 'The Traffic Dashboard'. It will just be a waste of time
for you if you don't have good content in place.

But...

If you are dedicated to building a REAL business online and
providing your visitors with REAL VALUE then 'The Traffic
Dashboard' will help you to grow your business 10x faster.

Plus, at an affordable price to boot!

So, if you're ready to turn on the traffic tap, then
click on the link below...

Traffic Dash Board

There are no “tricks”, or “magic traffic buttons” here, just
proven traffic strategies that are designed to generate traffic
as quickly as possible.

Plus, for those of you who are more advanced, Kim combines old
school tactics with new traffic twists and tips that you won't
want to miss...

Traffic Dash Board

Mike Serovey, MA, MISM

Beware of Cyber Squatters!

2010-05-14T19:40:00.003-04:00

I used to own MikeSerovey.com but let the domain name expire because I wasn't using it. When I went to register it again I discovered that some other sleeze bag owned it. When I complained that he was using my name WITHOUT my permissison he offered to sell it to me for $300. It wasn't worth $300 to me then and still isn't! However, to complain about the improper use of my nanme to ICANN will cost me $1,500 the last time that I checked on this! Sleeze bags get away with MISUSING my name because the system actually protects cyber squatters from those of use who can't afford to hire lawyers to sue these scum bags! If you want to do business with the REAL Mike Serovey DO NOt UNDER ANY CIRCUMSTANCES do business with MikeSerovey.com!!

For bloggers! Maxblogpress Christmas DEAL is LIVE...

2009-12-12T15:03:00.000-05:00

MaxBlogPress has just launched their special Christmas OFFER and it's the best deal ever. ==> http://www.maxblogpress.com/go.php?offer=annafan196&pid=67

Here's the full scoop:

For the next 8 days ONLY they give you the opportunity to literally snatch 4 of their best selling products [worth $328.00] at 75% OFF.

This discount offer will expire on Midnight 15th December and this package will never be sold at this price again – that’s their promise!

Here’s the most exciting part - if you had to buy these products individually you’d expect to pay a minimum $328.00 – but today you can grab all four products and get instant access for less than $90, one-time investment. That means,you’re saving $241 !

Here's what I'm talking about:

- Product #1 -
MaxBlogPress Ninja Affiliate [retails for $97]

MaxBlogPress Ninja Affiliate]

- Product #2 -
Wordpress Wizard 2.0 [retails for $97]

- Product #3 -
$365K Blog Traffic Formula [retails for $37]

- Product #4 -
Daily Traffic Blueprint [sells for $97 as OTO]

P.S. remember, if you had to buy these products individually you’d expect to pay a minimum $328.00 – but today you can grab all four products and get instant access for $87 only, one-time investment [yes, you’re saving $233!]...

==> http://www.maxblogpress.com/go.php?offer=annafan196&pid=67

$365k Blog Traffic Formula Reviewed

2009-11-25T18:02:00.000-05:00

Just recently I had the opportunity to put my hands on "$365k Blog Traffic Formula" http://www.maxblogpress.com/go.php?offer=annafan196&pid=32
I will tell you in a minute what this is all about, but first of all...

This is not one of those ebooks which you can find free on the Warrior Forum or on other sites.

If you always wondered what the blogosphere heavy hitters do to attract mountains of cash and generate massive traffic on a daily basis, then look no further.

The best feature in this 70-page printer-friendly PDF book is the actual content - 7 pro bloggers revealed the secret to their success, how they attract free traffic and where do they get it from.

And how this helps you?

Well, if you could just talk to one of these guys for a few minutes then you could learn one or two methods to better monetize your blogs by attracting more quality traffic.

What that means is this - you won't have to pay these pro bloggers consulting fees, you don't have to attend their seminars and you don't even have to live the comfort of your own home.

You can actually download the book immediately and implement these traffic-getting strategies to your own blogs; that's almost like stealing as the whole package costs only $37, one-time. That's less than $6 per interview.

I think you will NEVER have the chance to talk with a pro blogger for $6, not even if you only had one question to ask!

What I also like about "$365k Blog Traffic Formula" is the two additional interviews included as complimentary gifts. I think these interviews alone are worth far more than the asking price, and I'm not the only one saying that.

What I don’t like about this product is that it doesn't include an interview with my other favorite blogger [@CopyBlogger.com], but I guess you can't please everyone, and hopefully there'll be an add-on or version two update soon.

It’s in your best interest to put your hands on "$365k Blog Traffic Formula" today if you want to learn from the best in the field: Chris Garrett, Daniel Scocco, Darren Rowse, Jack Humphrey, Jason Katzenback, Matt Garrett, Yaro Starek http://www.maxblogpress.com/go.php?offer=annafan196&pid=32

Rules to Follow when it comes to Online List Building

2009-10-10T16:51:00.002-04:00

One of the biggest advantages of Internet marketing is that you don’t have any boss that tells you what to do. You can build your online business any way you like at your own pace. You are basically your own boss in this situation, but your success solely depends on what you do. There are still a few rules that you need to follow when building your online list which is necessary for making serious sales in the future. Breaking any of these rules can cause some serious delays in making sales.

Never Abuse your List

Keep in mind that every person that enters your list expects that you offer exactly what you claim to offer. They entrust your personal details to you as an Internet marketer and hope that you fulfill their needs so that they can establish a relationship which is good in the long run. Avoid using your list to spam links or information regarding off-topic things or other opportunities that were not indicated anywhere in your site. People see these types of e-mails as spam and usually lead to them opting out leaving a huge dent on your site’s image. Even sending personal e-mails can be a slight abuse and should only be done after you fulfilled the visitor’s needs.

Comply to whatever Terms and Conditions that you State

It is a rule of thumb for every online business website to include disclaimers and terms and conditions to give visitors a sense of comfort that your website is legitimate. It is very important that you stand by these terms and conditions that you lay out. If you are not very careful, you may accidentally violate something and once again, that can damage the reputation of your site.

Focus more on Quality than Quantity

With so many Internet marketers boasting huge lists, it is hard to resist building a huge list as fast as possible. But by focusing more on the quality of the leads, more sales can actually be made. It is a waste to advertise your website in all sorts of places and have half of your visitors signing up and never following up. Know your target market and let those visitors slowly build up your list.

Follow Up the Leads in your List Regularly

If you keep the marketing consistent, you may have leads flowing in every day and that is a good thing if they are responsive. But there may be some people that become a part of your list, but never bother in making the next move. Some reasons may include the failure to get their confirmation e-mail or the fact that they may have forgotten what to do next. To eliminate any doubts, you can follow up these leads by sending them an e-mail a few days after they signed up. You can also send a broadcast e-mail monthly to follow up everyone without much effort.

Follow these rules and continue with your Internet marketing and you should witness your list growing regularly. You may even make a few sales and a few partners as well if you are lucky.

Learn more about online list building at My List Quad. Learn about a direct to desktop sender software.

Benefits of Online List Building

2009-10-02T17:02:00.001-04:00

Creating and managing an online business is all about making some extra residual income to give people reasons to quit their jobs in the distant future. Aspiring Internet marketers should never keep their eyes off the prize and that often leads them to finding all kinds of ways to drive traffic to their affiliate websites and convince people to make the purchase so that you end up with commissions.

But one of the other objectives should involve building an online list. While it isn’t a requirement in becoming successful in an online business, there are four main benefits in building an online list.

Increases Chances of Making Sales for any Affiliate Program

No matter what affiliate program you are advertising, more sales are likely to be made if you manage an online list. Online lists give you the useful ability to send follow-up e-mails to all of the people that became part of your list. Since being a part of your online list is required for the affiliate link to be known, you are sure to keep in touch with every person that is interested in whatever you are selling. The follow-up e-mail gives the extra push in convincing people to go on with the purchase and that simple e-mail can lead to more sales.

Serves as a Backup for your Reputation as an Internet Marketer

Having an online list means having people on your side and the benefits really start to show when these people are giving you positive feedback because of the way you treat your leads and how your affiliate satisfied their needs. You can put these feedbacks in the form of testimonials on your website so that when future people check out your site, people can be easily convinced with you as an Internet marketer and that may lead to even more sales.

Future Online Business Ventures will Prosper Quicker

Once your online business realizes success, Internet marketers become inspired to make more online businesses that the public may be interested in. You won’t have as much of a problem as you did building your old business because you can use the same list in advertising your new online business or e-mail program. Again, all you need to do is send that broadcast e-mail to everyone in their list and that could be enough to give them the heads up.

Helps you Make Partners

You don’t have to treat your list as an ordinary list that you can send broadcast e-mails to. You can also send personal e-mails as well and express interest in building future ventures or simply getting to know them more so those people will have no problems in dealing with you in the future. You never know what kind of people are in your list until you reach out and communicate with them.

Online list building is very rewarding and can be achieved alongside making sales too. All you need to do is bridge your website and affiliate link with an autoresponder and from there, your list will grow as your sales does.

Get your free 50 Page ebook on how to do coaching here.

Business Site Updated

2009-06-15T17:04:00.005-04:00

I added the following links to my main page located at http://www.mikeseroveyenterprises.com/.

My chess site.
Disabled American Veterans Chapter 83 (I built this site but don't own it.)
My main health site that is under construction.
My health, fitness and weight loss site.
Blogger Profit Circle
Copywriter's League
Instant Graphic Vault
Instant Product Goldmine
Internet Marketing Citadel
Profit Email Club
Mastery of Words
List Quad - improve your email list
My Instant Cover - Photoshop action scripts

The last 9 sites in the list are new so check them out.

Privacy Policy

2009-04-30T15:14:00.000-04:00

Any comments posted to this blog are available for the whole world to see. Do not put anything in a comment that you don't want the world to know. I will probably never contact you directly if you do post a comment but I reserve the right to do so if I wish to.

Third party advertisers
We use third-party advertising companies to serve ads when you visit our site. These companies may use information (not including your name, address, email address or telephone number) about your visits in order to provide advertisements to this and other Web sites in order to provide advertisements about goods and services of interest to you. If you would like more information about this practice and to know your choices about not having this information used by these companies, click here.

Affiliate Marketing Secrets

2008-07-04T17:43:00.000-04:00

One of the easiest and fastest way to make money online in through affiliate marketing. This is when you send visitors to someone else's product sales page, they make the sale and deliver the product, and you get a percentage of the sale price as you commission (usually 50% or more for digital products).

The benefits of this are

You can get started almost immediately because you don't have to create a product, write the sales page, design the website, develop marketing materials, or set up the ordering, billing & delivery system.

You have almost no investment of time because you don't have to do the customer support or deal with billing or technical issues.

You have nearly zero risk because you already know the product sells. So if you send visitors you will get paid.

Looking at these benefits, it's clear that affiliate marketing is the way to go!

The downside is...

After all your hard work of generating traffic to the sales page, you will never see any of those visitors again. Most of them will not buy on their first visit, which means you're losing over 90% of the traffic right off the top. And of the 10% or less that do buy, the product owner will be able to sell to them again, but you will not.

What's the solution?

Simply put, you need to capture the name and email of your visitors *before* sending them to the product sales page. This way you can follow up with them and keep sending them back to the sales page to increase your chances of making the sale. And if you're really on top of your game, you'll then send to a pre-sales page in between.

Here's what these affiliate marketing strategies will do for you:

You'll be building your own list of potential customers that you can market to again and again.

You'll be pre-selling them by providing valuable information and then casually linking to the product sales page in the context of this information.

In order to set a system like this up, you will need the following affiliate marketing tools:

A Video Squeeze Page (with video)

One or more content-rich Pre-Selling Pages

At least a 5-Part Email Followup Series

The video squeeze page is where you'll direct your traffic instead of directly to the product sales page. It captures the name and email of your visitors and puts them into your autoresponder, which then begins sending out the 5-part email series. Then it redirects them to your pre-selling pages after they subscribe to your email series.

All of this together increases your chances of making the sale by up to 500% so it's well worth the effort of setting it up. And once it's set up, it runs automatically - you just keep sending visitors to the squeeze page.

If you don't have the time or expertise to set it all up yourself, you can use something like Affiliate Silver Bullet. Services like this design the enter system (the video, the video squeeze page, the email series, the content pages, etc). The benefit is that it's much less expensive then you could do it yourself, and it's instantly set up. The downside is that other people will be using the same affiliate tools as you. But the internet is pretty big, so this isn't much of a concern.

The other route you can take is to hire people on Elance to create and implement the various aspects for you. Either way, it's an important step that you need to take if you're going to be serious about your business.

Stop Comment Spam on Your Wordpress Blogs

2008-03-30T00:46:00.000-04:00

I have a Wordpress blog at http://www.4everyonegoodhealth.com/wordpress/ and for a long time I had a problem with some jerk trying to spam my comments. I tried disabling the comments but the spam bots got past that anyway. I tried Peter's anti spam plug-ins and I couldn't get them to work right on my blog. You couldn't see the challenge and therefore couldn't respond to it. I discovered that if I used the math plug-in and disabled comments that I could stop the spam but no one could leave any legitimate comments or ask any real questions. I needed a way to stop the spam while allowing humans to make real comments. I recently discovered a way to do that. It cost me $10 to learn this secret so I am to going to just give it away for free. You can go to http://www.mikeseroveyenterprises.com/StopBlogSpam/index.html and pay me $10 for access to the same video that I watched to learn this simple secret. If you are as aggravated as I was it will be worth a measly $10 to learn how to stop comment spam on your Wordpress blogs. I don't know if this method will work on other kinds of blogs.

Limited Time Special Offer

2008-03-23T20:49:00.000-04:00

What do industry giants like Disney, Microsoft, Intel, and American Express have in common? They've all sought out the expertise of the "master of targeted opt-in e-mail," Jonathan Mizel! Now you can, too!

Hardcore businesses pay thousands of dollars to hear Jonathan speak, but you don't have to. Through an exclusive offer with AWeber Communications, Inc., you can hear directly from Jonathan - for FREE!

Right now, the TWO-PART video of Jonathan's sequential autoresponse seminar in London, England is in the AWeber control panel. In this amazing hour, Jonathan reveals:

* Totally unique ways to use AWeber autoresponders * TWO case studies of DOUBLED, even TRIPLED profits * Secrets of super-marketers like MARLON SANDERS * Jonathan's own secrets, a peek inside his organization!

This video puts thousands of dollars worth of intellectual material at your fingertips. Take advantage of Jonathan's expertise right now!

Order an Unlimited Follow up Autoresponder from AWeber today to get access to the revealing e-mail secrets of Jonathan Mizel:

http://www.aweber.com/order.htm?212291

New Products Available

2008-03-23T20:45:00.000-04:00

I have added some new products to my website at http://www.mikeseroveyenterprises.com/. You now have 3 choices for an autoresponder. The cheapest is Autoresponder Unlimited for under $20. Aweber and Get Response cost more but have more features. You can also buy some videos that teach you how to setup and profit from HubPages.

Alexandra K. Brown's Last Teleseminar

2008-03-14T20:18:00.000-04:00

I have something very exciting to announce, and you'll want to make sure to pay special attention to my blog readers.

You've heard of Alexandria Brown, "The Ezine Queen", right?

She's a multi-million dollar business owner who owes all her marketing power to her email newsletter, or "ezine". Since launching her ezine several years ago, thousands of other solo-preneurs and small business owners have become students of hers.

Why does she have such a following? She teaches a simple ezine system that shows you how to publish as little as one email every two weeks to increase your sales. Also, Ali teaches email marketing strategies for real business owners -- unlike those madmen internet marketers who just want to spam people to death.

Her methods have helped her students make MILLIONS more dollars in their businesses by using low-cost online marketing, and she has the testimonials to prove it.

Well, here's the big announcement...

** Ali is going to be hosting her LAST free teleseminars EVER on ezines, March 25 & 27. **

(In a hurry? Sign up now at http://www.netofficetoolbox.com/app/?af=185098

Yes that's right. Her LAST.

First of all, she hasn't offered a free live call on this topic in several years. And after this one, she won't be offering any more. You see, her business is growing rapidly and taking her in a different, exciting direction.

But she knows what got her started - the humble email newsletter! She and her students know that an ezine is still the most powerful marketing tool ANYWHERE, for pennies on the dollar. And Ali wants to give you the BEST most UPDATED information on ezine publishing on these FREE calls.

So don't miss this important teleseminar series. Ali's calls are jam-packed with information you can use immediately to grow your business using email - ethically.

You'll have to see what I mean - get the scoop and reserve your spot today at http://www.netofficetoolbox.com/app/?af=185098

Best,

Mike Serovey

P.S. Remember space is limited and this is the LAST TIME Ali will be giving a FREE teleseminar series on e-zines so reserve your spot today athttp://www.netofficetoolbox.com/app/?af=185098

A New Opportunity to Check Out

2008-02-23T17:36:00.001-05:00

- - - - - - - - - - - - - - - - - - - - - - - - - "I'll Give You This Automatic M0NEY-MAKER in 24 hrs!" Want a $1,497 site for next to nothing? Check this out! ... Go look at this screenshot of a *New Site* I'm giving to a limited number of people TODAY only! ... => http://www.healthbizinabox.com/rich_landing_page.php "Health-related" information and products are the Number 1 most sought after products online (according to Forrester Research). It makes sense for YOU to have a complete website that sells the top health products and information! We give you this same fully-operational site (an ordinary $1,497 value) almost Free! Go here to grab up yours now: --> http://www.runurl.com/xx.php?kmt **But please hurry as we have just 14 left!!

Ali Brown's Blueprint is Back!

2008-01-21T16:28:00.000-05:00

It's back, but not for long!

Do you know Alexandria Brown, a.k.a. "The Ezine Queen"?

She's really shaken things up with the "big boys" of the Internet marketing world. Why? Because she's so open and honest about what WORKS (and what doesn't work) when it comes to using email, the Internet, and information marketing to transform your business.

Instead of dangling exciting "magic pill" solutions in front of you, or selling "the next big thing", Ali tells it like it is. Especially at her SOLD OUT Online Success Blueprint Workshops, the most recent of which was just 2 months ago in Los Angeles.

The bad news is, you missed out! During the 3 full days, she shared her step-by-step, internet-based plan for dramatically increasing your business while working LESS.

The GOOD news is, after hours of editing, polishing, and coddling, the brand new 2008 Version of her "Online Success Blueprint-in-a-BOX" is finally READY!

It's the home version of the exact same program she taught LIVE a few months ago. You can see everything you get right now athttp://www.mcssl.com/app/aftrack.asp?afid=185098

This is Ali's 2nd year of honing this program to perfection, and I can honestly and confidently tell you -- there is NOTHING else out there like this! Her program is honestly changing lives.

But don't take my word (or even her word) that this stuff works. Ali has *dozens and dozens of client success stories* that will blow your mind! Real people like you and me making thousands or tens of thousands more each month because of Ali's simple system.

Listen, you'll want to jump on this FAST, because Ali is only releasing *147 copies* of this version of the program. You'll have to see what I mean -- get the scoop, see all those success stories, and reserve your copy NOW at http://www.mcssl.com/app/aftrack.asp?afid=185098

(And TURN UP YOUR SPEAKERS so you can hear Ali's personal message to you.)

Best,

Mike Serovey

PS - When Ali released last year's version of this program, it sold out within WEEKS, so please don't delay - at least take a look at http://www.mcssl.com/app/aftrack.asp?afid=185098

Google AdSense Empire

2008-01-20T18:52:00.000-05:00

I recently discovered that I never set up the sales page for a product of mine. I just added an ebook on how to earn money with Google AdSense. You can find out the details of my offer at http://www.mikeseroveyenterprises.com/AdsenseEmpireSCB1/index.htm. Resale rights are available for and extra charge.

The Advantages of Being a Broke Nobody

2008-01-19T19:22:00.000-05:00

People such as Zig Ziglar and Tony Robins tell you that you need to set big goals and dream big if you want to be successful in life. They tell you that you pay the price for success only once but you pay the price for failure every day for the rest of your life. Maybe. I say that there are advantages to being a broke nobody! First, if you are dating you don't have to worry that the woman you are dating is only after your money because you don't have any money! That way, you know that she truly loves you for who you are, not what you have. Second, you don't have to worry about being kidnapped and held for ransom. If you are a broke nobody then no one will pay to get you back and kidnappers know this! They will not waste their time on you! Third, as a nobody you can travel anywhere you want any time that you want and not have to worry about being recognized or followed by the paparazzi! Forth, if you marry someone who does have money then you can come into a windfall. You have nothing to lose by marrying someone who has more money than you have! You also have the choice of marrying another broke nobody. Fifth, as a broke nobody people have much lower expectations. You don't have to worry about disappointing anyone and if you do succeed you will pleasantly surprise people!

Now, some people have said that you should try to get rich. If you don't like being rich you can always give your money away and go back to being broke. This is true as far as it goes. I have yet to find anyone who is willing to take my poverty away from me! And yes, even homeless people get robbed of what little that they do have. As for me personally, I have very little that can't be replaced. Mostly things of sentimental value. I am now at a cross road. Do I wish to continue being a broke nobody, or do I wish to finally do what it takes to become rich? I still haven't decided on this one. I will make another post when I have made a final decision.

New Products Are Now Available

2008-01-19T19:06:00.000-05:00

I have uploaded some new products to http://www.mikeseroveyenterprises.com/products.html. I have also noticed that my home page doesn't load correctly. So far my efforts to fix that haven't worked. Still, you can get to the rest of my site from the products page above.

One of the new products is Wordpress themes that have Google AdSense code and ClickBank code added to them. I tried two of these themes on my health site and they were OK. What I didn't like about them was that there was no link for site admin on either theme. So, I would be unable to log into the site admin unless I bookmarked the URL to the site admin or just happened to remember it. Even so, I am making the 30 themes available for you to buy at http://www.mikeseroveyenterprises.com/WordpressThemesResellerWebsite/index.html. Check them out, I think that you will like them and find the price fair.

Another product is an ebook on how to use Hub Pages to increase traffic to your sites. You can get this ebook at http://www.mikeseroveyenterprises.com/HubBlueprint/index.html. Again, the price is fair for what you get.

I also have a way to get a million visitors to your site. Check it out at http://www.mikeseroveyenterprises.com/MillionVisitors/index.html.

If you are even remotely interested in Social Marketing (Web 2.0) then you need to check out my new directory for 2008 at http://www.mikeseroveyenterprises.com/SocialMarketingDirectory2008/index.htm. As with all of my products, the price is fair for what you get.

The last new product is a guide on how to make your own products. If you want to earn any real money on the Internet you will eventually need your own products. Check out my Unstoppable Product Creation ebook at http://www.mikeseroveyenterprises.com/UnstoppableProductCreation/index.html.

That is 5 new products added to my site in the last 2 days. Check them out!

Build Your Own Website For Free...

2008-01-05T17:15:00.000-05:00

Here's a quick and simple way for you to build your own website for free:

http://www.mikeseroveyenterprises.com/Free-Website-Builder-rd.htm

This is a top-notch software you can download and use immediately and it comes with:

* Zero HTML knowledge required
* Easy step-by-step video instructions
* Over 100+ in-built website templates
* Instant one-click website publishing
* And much more!

You can build *unlimited* websites with thisand it's super easy to use...

Make sure you download it now before it's gone:

http://www.mikeseroveyenterprises.com/Free-Website-Builder-rd.htm

Respectfully,

Mike Serovey

PS. Did I mention this is free? Download now as it's only available for a limited time!

http://www.mikeseroveyenterprises.com/Free-Website-Builder-rd.htm

Get Google Ads Free

2007-12-25T23:09:00.000-05:00

I am about half way though Get Google Ads Free version 5 and I am a little disappointed with the ebook. The ebook goes into quite some detail explaining a system that I can use to get my AdWords for free. However, the advertising that got me to buy this ebook is a little misleading. The Google ads are NOT free! You still have to pay for them! What this system is all about is selling advertising on your landing pages for your AdWords ads so that other people pay for your advertising costs. However, if you fail to sell enough ad spaces to cover your AdWords costs you are then paying for these Google ads yourself! The reason why I don't think that this system will work for me is because I cannot sell ad spaces on sites that are getting no traffic! I couldn't justify selling ad spaces on any of my sites for more than a few dollars because of the lack of traffic. I would first have to get traffic by advertising somehow and then I could charge for advertising on these pages after I have gotten some decent traffic. no matter what, I would have to spend up front in order to get the traffic and then sell the ad spaces on my landing pages. I cannot afford to do that so this system will not work for me. The author tells of a way to precapitalize the ads by convincing people to advertise on a page that you will then heavily promote. Someone else might be able to pull that one off but I can't! So, I plan on asking for a refund on this ebook. However, if you want to invest in this strategy you can get the details by visiting this site. Go to http://www.mikeseroveyenterprises.com/FreeGoogleAds-rd.htm. You can then read the ad for this ebook and decide for yourself if this is something that may work for you.

AdWords Ads Now Free?

2007-12-24T18:17:00.000-05:00

A new breakthrough secret is all you now need in order to get your Google AdWords pay-per-clicks FREE!

A gentleman from New York discovered what he calls an "oversight" on the part of 99.9% of all marketers that allows him to get otherwise paid-for advertising at Google as well as all other search engines that allow sponsored ads.

And no, nothing about his "secret" is illegal - nor does it require that you know someone on the "inside" at Google, Yahoo, MSN, Overture and others.

Instead, the New Yorker boasts proudly "...this is something that I caught onto just before 2000 when there was so much search engine craze running around, and started doing small just to test things at first ... but which I later expanded on after getting the hang of it."

This same fellow went on to start and operate sixteen separate online companies selling everything from pet food, DVDs, children's toys & games, books, software, and sold not only his own manufactured products but became an affiliate for other web businesses - all the while applying his mastermind secret.

Over the course of nearly eight years the New Englander confesses "I've actually gotten over $87 million in advertising that using my secret I never had to pay for ... and the largest share of which was more recently in Google pay-per-clicks as well as other forms of pad advertising at search engines ... all of which I got for free ..."

So powerful is his secret that he's able to monopolize any niche online, and can always secure the top premium spots just above the usual organic results featured at most search engines.

He still has to set up an account with the search engines - but after applying his secret he is removed from having to pay for all the costs otherwise involved.Again, nothing about his secret is either illegal or robs from the search engines.

One spokesperson from one of the most popular search engines said chuckling after being made privy to this amazing secret "Wow! Ha! This is really unique ... and in my expert opinion it would only serve to enhance and bring more business to us at [name of search engine withheld for legal & confidentiality reasons] and not cause us to lose business in the slightest. Amazing!"

The northerner revealed that in this nearly eight years' period of time since applying his secret he's done well over $300 million in sales revenue with a most diverse line of products, and most recently in the last two years netted nearly $166 million after really "buckling down and pressing my secret to its fullest potential."

Now to everyone else's fortune, the city slicker is releasing his secret for getting an unlimited amount of pay-per-click ads to the general public. But he's not promising any of us for how long.

A bit of an eccentric, the gentleman says "We'll see just how long I can make it available before it saturates things."

One famous public web guru pointed out that although this man may gain economically more so as a result of the publication of his secret "he's already so amazingly rich that whether he continues or discontinues its sale will neither make nor break the man, but not grabbing it for yourself while it's still available could prove disastrous for you as you may only have one chance, and a very limited one at that, to get this."

It is currently available at:
http://www.mikeseroveyenterprises.com/FreeGoogleAds-rd.htm...so you may want to head on over there now and get it.

It's in a very easily readable format and is quickly and readily understood and mastered by anyone with even a 4th grade reading level.

While you're there, why not scroll down and review for yourself the huge successes others are now having with this incredible breakthrough in targeted advertising now made freely available to the rest of us?

To your success,
Mike Serovey

I Am Really Disappointed By The "Gurus"!

2007-07-22T17:04:00.000-04:00

Over the past 8 years I have been dabbling with Internet marketing and have followed the advice of several self proclaimed "gurus". I have gotten advice from Dr. Jeffry Lant, Joe Clayton, Joe Kumar, Dr. Joe Vitale, Stone Evans, Ed Thorpe, Mike Blacktop, and several others whose names I can't recall right now. Some of the advice I found difficult to apply with my limited funds. Some of the advice I did apply with dismal results. For example, Joel Comm is claiming that I can still earn big bucks with Google AdSense. I am unwilling and unable to build 2,000 different websites and try to get them all indexed by the search engines! For someone with only a few blogs and sites it is impossible to earn any real money form Google AdSense! I know because it has taken me over two years just to earn a little over $60! I have followed the blog, tag and ping advice of the "gurus" and the results just are not there! I have tried social bookmarking and so far the results are dismal as well.

The conclusion that I have come to is this, without having guru buddies to promote my products, a mailing list to send to, and big bucks to spend on advertising, I will never earn any real money on the Internet! So, I am no longer going to put any more money into Internet marketing to include buying the latest software or ebook that is "guaranteed" to make me big bucks overnight! I am keeping a few websites up but I am using the free hosting provided by Go Daddy instead of paid hosting. Only one site is on paid hosting and that is because I paid for lifetime hosting several years ago. Honestly, I wish that I had back all of the money that I wasted on hosting and domain name registration for sites that didn't earn a dime! I also wish that I had back all of the money that I wasted on bad advice from "gurus" and various "opportunities" that did NOT pan out!

If I sound bitter it is because I am! My dream of riches from the Internet is gone and I don't have another one to replace it. Right now, I am getting ready to start looking for a job even though I know I will never get rich working for someone else. Even so, at least with a job I can pay my bills on time.

Why Do People Send Spam?

2007-06-18T19:32:00.000-04:00

I often wonder why some people violate the law and infringe upon other people's rights by sending spam. I also wonder why anyone would ever do business with a spammer! I mean, giving your money to a spammer is like giving your money to the mafia! Do you really want to give your hard earned money to someone who has no respect for the law or other people's rights? I know that I don't! Even if I really want the product or service being offered by a spammer I will not buy from him because of general principle. I do not want to encourage this illegal activity!

I have one email address that I have given to only one other person and yet this email address gets spam! This one person insists that she did not give it out to anyone! So, how is it that spammers have this address? My only guess is that Google gave it to them because it is not an address that you could easily guess or use a dictionary attack to get.

My other big problem is people abusing my blogs and guest books. I had to remove my guest book from my chess site because of spammers abusing it. I also had to remove my "tell a friend" script from all of my web sites because a spammer hacked into this script on two of my sites and used it to send spam! I got blamed for sending the spam and my sites got suspended! I had to convince the hosting company that I did not send this spam and that I had fixed the security problem before they would reinstate my sites!

I still have a problem with one butt head trying to spam my blog at http://www.4everyonegoodhealth.com/wordpress/index.php. Every day I get 100 plus spam attempts at this blog. Nothing gets posted to this blog without my approval, but I still have to waste time almost every day just to delete this crap that this jerk off keeps sending to me! If this ass hole would actually read my blog, he would realize that his spam efforts are failing miserably! My guess is that he uses some kind of software or script that sends the spam out every day to several blogs and that he does not track how well this is not working. Too bad because I hope that some day this butt wipe gets the message that spamming does not work!

Further Update On The Joe Clayton Situation 4

2007-03-27T20:46:00.000-04:00

Joe Clayton has finally fixed all of the broken links in my IBSoftShop located at http://www.fuzzylizardlip.com. However, there is one article link that points to the wrong article! This is minor, but I do want it corrected! I am a bit of a perfectionist. I have filled out the agreement that allows me FTP access to the site so that I can download the software advertised there. I am still waiting for the FTP access information. Also, Joe did send me the links to 3 free software programs as a thank you for hanging in there with him. Golly, gee whiz! It only took him a little under 3 months to correctly setup my website! This job was supposed to have only taken two weeks! Joe can argue that I owe him the maintenance fee for March but I say that I don't because the fee isn't owed until 30 days after the site is correctly set up! At least I got something out of Joe for my $99.67!

Further Update On The Joe Clayton Situation 3

2007-03-25T16:35:00.000-04:00

I finally got a reply from Joe Clayton! Joe did fix some of my order buttons, but there are two that still don't work. Those two buttons are for split payments between Joe and me. Also, the last two article links don't work either. I just sent Donna an email telling about this and asking her again for the FTP information for this site. Joe did claim to have sent a reply to my Road Runner email address and that it bounced. He may be telling the truth about that, but I doubt it. I plan to get what I can out of this site over the next 30 days and then cancel the contract. I have very serious doubts about my ability to earn any money with this site even after Joe finally fixes the broken links on it! It only took him two months to get the IP address to me for my useless site and another two weeks of my complaining before he fixed some of the links! I wonder how long it will be before the site is completely fixed! Bottom line, I still want my money back but I know that I am not going to get it now that Joe has fixed some of my broken links!

Further Update On The Joe Clayton Situation 2

2007-03-24T19:03:00.000-04:00

I got a reply from Donna Maher about my IBSoftShop. She told me that my site was working so I went to http://www.fuzzylizardlip.com to verify this and tested the link to order the DeadEasy Wow eBook Maker and guess whet, it did not work! I didn't test the rest of the order buttons but I doubt that they work either! I sent an email back to Donna at 3 different email addresses telling her that I am not happy with a website that does not work and I want the order buttons fixed! I clearly stated that failure to either fix my site or refund my money is fraud and that I will file fraud charges if this problem is not resolved to my satisfaction! Donna stated that Joe might refund my money if I give him some sob story about needing the money for a new wheel chair. I am not going to lie to him in order to get a refund! The fact that I am unhappy should be enough to get a refund! I told Donna that I have learned my lesson and will never again order from someone who has a "no refunds" policy! Donna did defend Joe and his brother Doug but I am not buying it. Would an ethical businessman make his customers wait up to a year to get what they paid for? Would an ethical businessman refuse to refund money when the customer is unhappy with his shoddy work? Would an ethical businessman repeatedly ignore his customers' complaints? So far, I still believe that Joe e. "the wizard" Clayton jr. and his brother Doug are crooks and will continue to believe so until they either fix my useless site or refund my money! Right now, I want a refund and then to be done with Joe and never do business with him again!

Further Update On The Joe Clayton Situation

2007-03-20T18:55:00.000-04:00

I just went to check my site at fuzzylizardlip.com and it is down again! When I checked it a few days ago it was up but none of the order links worked! I could not order anything that this site advertises! The site is totally useless and I cannot earn any money from it! So, what I got from Joe Clayton for the discounted price of $99.67 was another totally useless product! I am very tired of being ripped off by this con artist who claims to be a former NASA engineer! I can't help wondering if the reason that Joe no longer works for NASA is because they fired him for doing shoddy work or missing deadlines! I refuse to do business with this con artist ever again and if you are wise you will refuse to do business with him too! I have emailed Joe and Doug several times each asking for a refund or that they fix the site and so far I have yet to get any kind of a response at all! Joe makes you pay up front for setting up an IBSoftShop and will not give you a refund when you tell him that you are unhappy with his shoddy work! When I ordered the IBSoftShop I had my doubts about it but hoped that this site would actually earn some money! That is impossible when none of the order links work! It looks like I have only two choices here. I can let him get away with stealing almost $100 from me or I can spend around $100 to sue him in Small Claims Court. If I sue him I will have to sue for the original $99.67 that he owes me and the court costs! If I should lose for some reason then I will be out at least $200!

Right now I am very cynical because I have been disappointed by almost every big name "guru" that I have ever done business with! I am about ready to give up on earning any money on the Internet because the deck is stacked against the little guys! "Gurus" will take your money and give you little in return. The government will sue you or shut you down if you fail to put the right legal notices on your website, and email marketing is tough due to spam filters and the possibility that your email will get lost among all of the spam that your intended recipient gets! As such, I am letting most of my registered domain names expire and I am just going to keep a few sites so that I have samples of work and someplace to experiment with as a webmaster.

Update On Joe Clayton Situation Continued

2007-03-15T16:38:00.000-04:00

I didn't get a response to the email that I sent to Doug last week. I just sent another one to Joe Clayton and Carbon Copied to support@ibsoftshops.com. There is a website at 69.26.167.169 and I have the domain name of fuzzylizardlip.com redirecting to that IP address. However, when I last checked my name was nowhere on the site as the operator and the two order links that I tested did not work! I told them that I still wanted my money back because I am not happy with this site! I also said that I am not going to pay the monthly maintenance fee until the site is fixed and I get my login information! Maybe this time I will get a response of some kind!

Discover the 90/10 Principle. It will change your life.

2007-03-12T22:51:00.000-04:00

My sister sent this to me and I think that the writer makes a good point. I'm not sure who to credit for this.

What is the 90/10 Principle? 10% of life is made up of what happens to you. 90% of life is decided by how you react. What does this mean? We really have no control over 10% of what happens to us. We cannot stop the car from breaking down. The plane will be late arriving, which throws our whole schedule off. A driver may cut us off in traffic. We have no control over this 10%. The other 90% is different. You determine the other 90%. How? By your reaction.
You cannot control a red light, but you can control your reaction. Don't let people fool you; YOU can control how you react . Let's use an example.

You are eating breakfast with your family. Your daughter knocks over a cup of coffee onto your business shirt. You have no control over what just what happened. What happens next will be determined by how you react. You curse. You harshly scold your daughter for knocking the cup over. She breaks down in tears. After scolding her, you turn to your spouse and criticize her for placing the cup too close to the edge of the table. A short verbal battle follows. You storm upstairs and change your shirt. Back downstairs, you find your daughter has been too busy crying to finish breakfast and get ready for school. She misses the bus. Your spouse must leave immediately for work. You rush to the car and drive your daughter to school. Because you are late, you drive 40 miles an hour in a 30 mph speed zone. After a 15-minute delay and throwing away $60 for a traffic fine, you arrive at school. Your daughter runs into the building without saying goodbye. After arriving at the office 20 minutes late, you find you forgot your briefcase. Your day has started terribly! As it continues, it seems to get worse and worse. You look forward to coming home. When you arrive home, you find a small wedge in your relationship with your spouse and daughter. Why? Because of how you reacted in the morning.

Why did you have a bad day?
A) Did the coffee cause it?
B) Did your daughter cause it?
C) Did the policeman cause it?
D) Did you cause it?
The answer is D. You had no control over what happened with the coffee. How you reacted in those 5 seconds is what caused your bad day. Here is what could have and should have happened!

Coffee splashes over you. Your daughter is about to cry. You gently say, "It's ok honey, you just need to be more careful next time." Grabbing a towel you rush upstairs. After grabbing a new shirt and your briefcase, you come back downi n time to look through the window and see your child getting on the bus. She turns and waves. You arrive 5 minutes early and cheerfully greet the staff. Your boss comments on how good a day you are having. Notice the difference? Two different scenarios. Both started the same. Both ended different. Why? Because of how you REACTED.

You really do not have any control over 10% of what happens. The other 90% was determined by your reaction. Here are some ways to apply the 90/10 principle. If someone says something negative about you, don't be a sponge. Let the attack roll off like water on glass. You don't have to let the negative comment affect you! React properly and it will not ruin your day. A wrong reaction could result in losing a friend, being fired, getting stressed out etc.

How do you react if someone cuts you off in traffic? Do you lose your temper? Pound on the steering wheel? A friend of mine had the steering wheel fall off! Do you curse? Does your blood pressure skyrocket? Do you try and bump them? WHO CARES if you arrive ten seconds later at work? Why let the cars ruin your drive? Remember the 90/10 principle, and do not worry about it. You are told you lost your job. Why lose sleep and get irritated? It will work out. Use your worrying energy and time into finding another job.

The plane is late; it is going to mangle your schedule for the day. Why take out your frustration on the flight attendant? She has no control over what is going on. Use your time to study, get to know the other passengers. Why get stressed out? It will just make things worse.

Now you know the 90-10 principle. Apply it and you will be amazed at the results.Y ou will lose nothing if you try it. The 90-10 principle is incredible. Very few know and apply this principle. The result? Millions of people are suffering from undeserved stress, trials, problems and heartache. They never seem to be successful in life. Bad days follow bad days. Terrible things seem to be constantly happening. There is constant stress, lack of joy, and broken relationships. Worry consumes time. Anger breaks friendships and life seems dreary and is not enjoyed to the fullest. Friends are lost. Life is a bore and often seems cruel.

Does this describe you? If so, do not be discouraged. You can be different! Understand and apply the 90/10 principle. It will change your life.
Have a Great Day and even Greater Tomorrow!

Update On Joe Clayton Situation

2007-03-09T17:51:00.000-05:00

Yesterday I found an email from Joe Clayton with the IP address for my IBSoftShop. When I checked out this address I found an IBSoftShop that did not have my name on it anywhere as the operator. I tested one of the order links and it did not work! Today, when I went back to the site it was completely gone! I sent an email to Doug (the tech support guy for this) asking what is going on and I'm waiting for a reply. I did let Doug know that I'm not impressed with the site so far and still want a refund! I also let Doug know that I have no intention of paying the monthly maintenance fee until the site is completely fixed and I get the information that I need to customize this site. Frankly, I don't want this site anymore and just want my $99.67 back. However, once the site is setup correctly then I am no longer entitled to a refund and will most likely have to eat the loss of $99.67 and cut my losses at that! I will make another post when I know for sure what is up with the IBSoftShop.

I Got Ripped Off By Joe Clayton and PayPal!

2007-03-06T21:11:00.000-05:00

Joe Clayton still hasn't done the work that I paid him for and he still hasn't refunded my money! Now I just read the email from PayPal saying that they aren't going to refund my money because I paid for a virtual product! Basically, if you buy digital products through PayPal and don't get what you pay for the seller can get away with ripping you off and PayPal won't do anything about it! Here is the text of the email from PayPal:

Dear Michael Serovey,
We have concluded our investigation into your case:
Case ID: PP-243-927-123
Transaction Date: Dec 30, 2006
Transaction Amount: -$99.67 USD
Seller's Email: wizard@claysoft.com
Seller's Name: Creative Software

Unfortunately, we were unable to resolve this claim in your favor because the item purchased was virtual or intangible. As a result, we have not taken any action against the seller at this time but we have noted your dissatisfaction in the seller's record for future reference.

If you still have concerns about this transaction, we encourage you to continue to work directly with the seller for an amicable resolution.

Thank you,

Protection Services Department

Please do not reply to this email. This mailbox is not monitored and you will not receive a response. For assistance, log in to your PayPal account and click the Help link located in the top right corner of any page. If your inquiry is regarding a claim, log in to your PayPal account and go to the Resolution Center.

PayPal Email ID PP644

Because PayPal won't do anything and Joe has yet to refund the money that he did not earn, I will probably end up suing him in small claims court to get my money back! He lives less than 100 miles from me so I can sue him in Florida and I fully intend to collect when I win!

I Am Tired Of Being Ripped Off!

2007-03-01T16:30:00.000-05:00

I hesitated to make this post for some time but have now decided that it is time to stand up to those who have cheated me in the past. Now, in all fairness, some of these people that I am going to mention did refund my money when I told them that their products did not live up to the hype that persuaded me to buy them in the first place. I have lost count of how many ebooks, special reports and software programs have disappointed me in some way. There are some "gurus" that I never bought from because I didn't trust them to begin with. Other marketers had bad things to say about their products or services.

In no particular order I am going to mention people, products or services as I think of them. I am going to start with Corey Rudl. Corey died in a car crash on June 2, 2005. Prior to that I bought a VHS set of tapes in which Corey supposedly tells people how to earn money on the Internet. What I got instead was a long winded pitch fest on why I needed to buy his other products and services in order to succeed on the Internet! I didn't buy anything else from him and didn't ask for a refund either. I now wish that I had gotten my money back on those tapes.

Next is Dr. Jeffrey Lant. I never did find out what he supposedly is a doctor of! Does he have a mail order degree or did he earn one from a real university? The same question applies to Dr. Joe Vitale. Dr. Jeffrey Lant and Sandy Hunter persuaded me to buy a business in a box website. Or, so I thought! The advertising said that I was "purchasing" a website. The contract that I signed lead me to believe that I was purchasing a website. What I failed to notice until a few months letter was at the bottom of the contract that they emailed me was a link to the fine print. When I finally did find and click on that link and read the "terms and conditions" I got a nasty surprise! What I had "purchased" wasn't a complete business in a box website after all! I had "purchased" a lease on a website! Purchase a lease? Isn't that a contradiction in terms? I could pay on that site for ten years and never own it! The second nasty surprise was that I could not cancel the contract unless I paid a huge cancellation fee! I told Dr. Lant that he deceived me with false advertising, that he was being greedy demanding a cancellation fee, and that I wasn't going to pay another dime! He turned me over to a collection agency! I told the collection agency on the telephone, and in a letter, that I was the victim of fraud and that I wasn't going to pay Dr. Lant, or them, another dime. I filed a complaint against Dr. Lant with the FTC and told the collection agency about the complaint. I don't remember if I gave the collection agency the complaint file number or not, but I never heard from them again and nothing about this dispute showed up on my credit report. If I remember right, I lost about $400 to this World Profit scam!

Next is Gary Shawkey. I lost over $700 to his various "opportunities"! Now in all fairness to Gary, if I returned some physical product, I got a prompt refund. The problem was when I paid for a membership or some virtual product I was unable to get my money back even after filling out the paperwork that he requested and sending in copies of receipts! I have been trying for over 3 years to get a refund and have yet to see a dime! I filed a complaint against him with the FTC as well! So far it looks like the FTC has done nothing about either complaint!

Last is Joe e. "the wizard" Clayton. Whenever I paid him for a downloadable product such as an ebook or software I usually got my product right a way. My problem with these products is that they seldom live up to the hype. I did get my money's worth with my FSF (Free Software Forever) membership. However, it has been a very long time since Joe has posted anything new in the FSF download area! So much for it being free forever! I paid to attend his first Digital Products Conference (DPCon) and did attend it. I thought that the hotel that I stayed in during the conference was overpriced and the food in the hotel restaurant was definitely overpriced! As for the conference itself, it turned out to be a waste of my time and money. I didn't have any business cards to bring with me to the conference and thus failed to hand any of them out. I didn't follow up on any of the business cards that I collected there (my bad). Also, I learned very little while I was there. Most of the material covered I already knew and the rest I never really applied. Again, this isn't Joe's fault. He was trying to teach a room full of people who widely varied in their experiences in developing digital products and in Internet Marketing. Much of it was just too basic for me. Now here is what I do fault Joe Clayton for. He promised all who attended the conference that they would receive software that no one else would get and they would have reseller rights to some products that regular FSF members would be able to use but not resell. How can Joe police that? How can he prevent a regular member from reselling products, or giving them away as bonuses? As far as I can tell he can't so I didn't really gain anything with those reseller rights! As for the exclusive software, it turned out to be unusable! It took me about a year to get the correct pass codes to install this software onto my computer! There is yet another pass code that is needed to use this software. Then, it is still useless unless I also have Delphi 5 through 7 installed on my computer. Because I don't have Delphi, and have yet to buy it, I cannot use SoftGin at all! I'm not going to pay a programmer to develop software in Delphi when I can build the program in Visual Basic, Visual C++ or Visual J++.

Another thing that Joe promised us was DVDs of the conference so that we can watch them and relearn anything that we forgot or to review whatever we didn't really catch the first time. I will admit that when I finally did get the DVDs that they were of good quality as far as sound goes and being able to follow the various speakers. My gripe about the DVDs was that it took about a year to get them! To make up for this Joe sent me the DVDs from DPCon 2 as well. So, my two main gripes about Joe Clayton are that he is slow to deliver what I pay him for and that his products don't always live up to the hype.

I am currently having a problem getting my money back from Joe. I took advantage of a sale he was having and paid him $99.67 to set up an IBSoftShop. He normally charges around $240 to set up an IBSoftShop so this seemed like a good bargain. The terms and conditions state that once Joe sets up the IBSoftShop that the money paid is not refundable! I can understand that and accept that. The terms and conditions also state that it takes about two weeks to do this set up. I am OK with that too. The problem is that after almost 4 weeks the IBSoftShop was still not set up! I filed a claim with PayPal and sent an email to Joe asking for a refund. I got no reply from Joe and I am still waiting for PayPal to finish their investigation! I have been waiting for over one month now for my refund! I will make an update to this post IF I ever do get my money back from Joe. To date, the site still is not set up and I don't want it to be. I want my money back and have decided that I am never going to do business with Joe again.

In the past I have been on the mailing lists of the following people: Joe Vitale; Jim Edwards; Marlon Sanders; Stone Evans; Alexandra K. Brown; Joe Kumar; Brian Kumar; Corey Rudl; George Katsoudas; Bogdan Ravaru; and several others. I have unsubscribed from most of these lists because I was getting too much email and because I was tired of getting ads for products and services that I didn't really need. Most of this email was blantant advertising with very little usable content! I no longer trust Joe Clayton, Mark Joyner, Mike Chen, Joe Vitale, Joe Kumar, Mike Filsaime and whoever took over for Corey Rudl. I don't feel like going into the reasons why for each one of them and will just let it go at that.

Lending Company Puts Forth A New Philosophy

2006-12-27T20:26:00.000-05:00

by: Ronald Burgans

An interesting concept is being put forward by a company called Global Equity Lending which, according to them,is rooted in the fact that building a secure financial future is more difficult than ever. The rules are changing and perhaps the old practices need to be revamped. GEL calls its new philosophy, "Harnessing The Power of Your Mortgage"

In 2004,credit card debt accounted for over half of the $2.1 trillion of consumer debt in the U.S., quadrupling over the last decade. Today,the average American household has $9,000 of credit card debt at 16% interest. To pay that average off, at that interest rate would take ten years, totaling over $8,000 in interest when all is said and done. The financial impact of this, which is virtually unrealized is devastating. GEL claims to have a better way. Their thinking is that since you must borrow money over the coarse of life, why not borrow it as inexpensively as possible. Credit cards, auto loans, and personal loans are all high interest and non deductable. So why not harness the power of your mortgage?

According to GEL, Americans operate under a mindset, when it comes to personal finance, that has been burned into our country's psyche from the days of the great depression. That philosophy is as such: First get the lowest rate mortgage, then, set up a bi-weekly payment plan, and, whenever possible send in additional payments. This way you pay off your mortgage as soon as possible.

Sounds good to me,right? Well, much to my suprise, this company claims that is exactly what we should NOT be doing! On the contrary, their idea is one which is echoed by New York Times Best Selling author of "The New Rules Of Money", Rick Edelman, who says, "You should get a big, 30 year mortgage and never pay it off." Edelman and GEL put rules forth which read like this:

1.Never send extra money to your mortgage
2.Stay away from bi-weekly plans.
3.Make the smallest payment with the biggest tax break.
4.Putting extra money toward your mortgage is like putting it under the matress.

To back up his claim, Edelman offers five distinct reasons why you should carry a long loan:

1.Mortgages don't lower your homes value. Your home will grow in value whether or not you have a mortgage.
2.Your mortgage is the cheapest money you'll ever buy. Why pay credit card at 18%, when you can borrow at rates under 7%.
3.Your mortgage is the best way to lower your taxes. There aren't many tax breaks left. Mortage loans, unlike credit cards and car loans are fully tax deductable.
4.You should get cash out of you house while you still can. You may find it difficult to get a loan if something like a loss of job comes up.
5.Mortgages become cheaper over time. Most times your payment will stay the same over the years while your income rises, making it easier to pay over time.

To further illustrate their beliefs, GEL presentations include a case study called, "The Tale of Two Brothers", where they do a financial comparison of two fictional brothers. In the story, Brother A, as he is called follows the "old" way of thinking, while his brother(yes, you guessed it, brother B) uses
GEL and Edelman's theory. The results of the study find Brother B with almost a one million dollar advantage over Brother A. The full hypothetical can be viewed on http://yourbighouse.com, but the jist is that the second brother used the money he saved carrying an interest only loan, or GEL's famous "power option" loan to invest in other places. That, combined with the mortgage tax breaks lead to the million dollar separation after 30 years.

So, if you believe in this new way of thinking, and are ready to follow the model(in other words, REALLY, put that extra money to work for you), then I believe an interest only loan or GEL's power option loan is the way to go, but be careful.

For more info on this new philosophy, go to http://YourBigHouse.com

About The Author

Ronald Burgans
Senior Executive
Taxback Recovery
http://RecoverMyTax.com
http://RecoverProfits.com
info@recovermytax.com

Save Money On Your Mortgage

How To Quickly and Easily Cut Your Workload By 67% (or more) and Convert 152% (or more) Visitors into Sales!

2006-12-24T22:47:00.000-05:00

by: James Liburd

Imagine, if you will, a simple yet powerful, automated tool that would literally do all of the tasks that would normally take you days to complete -- a tool that worked for you 24 hours a day 7 days a week turning your visitors that would usually forget about you, into lifelong, loyal customers.

Fortunately, this fantastic tool has been around for sometime. But, there's a problem. Over 65% of the people using this incredible tool, are using it wrong!

Use such a powerful tool wrong and you're better off not using it at all!

Here's The Secret Tool Millionaire Marketers Use...

Take a sneak preview at http://www.ebookprofitsites.com/autosecrets.html.

One of the biggest mistakes I see most businesses making is not following up enough with prospects (or even worse, customers).

Listen, it really doesn't matter what you sell, you've got to follow up with your prospects AND customers. It's a FACT that 81% of website sales occur on the 5th contact from the seller.

Don't you want the upper hand everytime you contact your prospects? That advantage comes at the price of being able to market to your prospects in a way that will keep them coming back for more.

Following-up will give you the instant advantage of communication with your prospects. Following-up with a professional sales letter will give you the edge to cash in on those extra sales. But it's not just the sales letters, you have to know when to send your information and what information to send

The Advantage Is In Your Hands!

Many successful internet marketers take courses like nothing you've ever seen eg http://www.ebookprofitsites.com/autosecrets.html Some things in this course may SHOCK you because they are extremely revealing. You not only learn how to write a killer autoresponder series or course, but how to sell without the customer even knowing they are being sold! When it's ok to send ads to your list, what day of the week is the best to place an offer on the table, and guess what? They will THANK YOU for sending them an offer.

Build a relationship with prospects and customers and watch your profits go through the roof!

And The Best Part Is...

Once you've setup one system, you can duplicate the process, creating a viral machine that cross-sells for you, 24 hours a day 7 days a week! Eventually you'll only have to work when you want, because the system will do all the work for you. Phenominal, don't you agree?

An investment of simply a little time at first can pay off, and you'll reap the rewards!

Fact: 80% of people who inquire about a product or service will buy it within one year of their initial inquiry. However, more than 90% of the time, they don't buy from the same company that they made their initial contact with. That won't happen because The Advantage Is In Your Hands.

And Always Remember...

To be enlightened is to be empowered and with empowerment comes success.

NOTE: You have full permission to reprint this
article within your website or newsletter as long
as you leave the article fully intact and include
the "About The Author" resource box. Thanks!

James Liburd

http://www.eBookProfitSites.com

About The Author

James Liburd

Not long ago, I didn't know ANYTHING about Internet marketing...
However, within just 2 weeks, I launched my own website AND
learned how to profit from an opt-in list, pull in sales with
ezines, make money with Google Adwords and setup my own BLOG!
Here's how: http://www.EBookProfitSite.com/pips

support@ebookprofitsite.com

Autoresponders Sales Conversion

My New Store

2006-12-02T00:04:00.000-05:00

First, I apologize to my fans for now posting any new articles lately. I have been busiy with other sites and blogs. I will start posting new articles shortly.

I found out that Amazon.com allows their associates to build custom stores featuring whatever Amazon has in there inventory. I built a store to go with Mike Serovey Enterprises website located at http://www.mikeseroveyenterprises.com. The store is located at http://astore.amazon.com/mse-20. I have it set up so that you can shop by category and buy books on business, computer programming and self improvement. You can also oreder computers and accessories too! Check it out! YOu mignt jus tfind what you are looking for!

Amazon Store

I Quit!

2006-10-11T16:18:00.000-04:00

I registered MIKESEROVEYENTERPRISES.COM on May 27, 2000. During the last 6 years I have done various things with this site and have changed the look and focus of the site several times. I am currently planning to overhaul the site again. I also have the site hosted on a lifetime hosting account so my only costs to keep the site on the Internet is registering the domain name every year and Internet Access to update the site. Unfortunately, this site has yet to earn enough money to keep the site on the Internet! In fact, I have lost money on almost every site that I have put on the Internet! I am tired of losing money on Internet marketing and related expenses! I wish that I had back all of the money that I have wasted on ebooks that I have yet to read, paperback and hard cover books that I have yet to read, software that I have yet to use, and "opportunities" that failed to work out for me! I realized that I am grossly under financed and cannot run a one man show on a shoestring budget. Thus, I have decided to give up on Internet marketing and trying to earn a living from the Internet.

I know that in theory I could earn a fortune from the Internet, but it is very hard to do so in practice! I am no longer willing to spin my wheels in the mud trying to figure out how to get traffic and then convert that traffic into buyers. I realized that I have several disadvantages in trying to run my own business. I cannot build a successful business on a budget of around $50.00 per month! I cannot afford to outsource the tasks that I am not good at or just don't want to be bothered with and thus have to do everything myself. Thus, many things that need to be done are not getting done on time or not at all!

I tried Google Adwords and had most of my key words and phrases put on hold. I got one sale from all of my campaigns combined and it took ClickBank over 4 months to send my check to me! I earned a $97.00 commission but only got a check for $74.00! ClickBank kept the rest of my money for no apparent reason! That is the second time that they kept about 1/4 of my commission! The first time that they did that I called and asked them why. The answer was something to the effect that I was being penalized a dollar per pay period for not making a sale in each pay period! When I signed up as a ClickBank affiliate they NEVER said anything about being penalized for not making consistent sales! This is why I refuse to become a ClickBank merchant! They charge the merchant to set up an account, then charge the merchant to make a sale, and they penalize affiliates who fail to make consistent sales! The only person who makes any money for sure is ClickBank!

Getting back to Adwords, I deleted all of my campaigns. I realized that I could lose my shirt with any PPC if I do not watch how much I bid per keyword or term and set a low daily budget. Even at $30 per month I could still lose over $300 per year in PPC costs if the sites that I am advertising fail to convert.

Every "guru" will tell you that you need a list of people that you can email to. Autoresponders cost money! I do have Autoresponder Unlimited that I can use on all of my web sites, but it does have limits. I had my chess site suspended by my hosting company twice for sending out spam. Both times the problem was the tell-a-friend script that was on my site. Spammers hacked into it and used it to send spam. The same thing happened to my dating site! So, I removed that script from all of my sites! The problem with using Autoresponder Unlimited is that I cannot prove that someone opted in if I get a spam complaint! Another problem is that I cannot send out broadcast messages with Autoresponder Unlimited. Delivery of my messages can also be a problem. With a pro account at Get Response or Aweber I get confirmation of opt ins, broadcasts and a higher delivery rate than with other options. I can also track my open rate.

I once had a pro account with Get Response but canceled it after several months. My biggest list had about 120 people on it and only 2 or 3 of them would actually read what I had sent out! People were spamming my autoresponder and thus ending up on my list. I had to manually delete these spammers and block them from resubscribing to my list! It got old very quickly!

Then, to add to all of the aggravation mentioned above, there are requirements for disclaimers and legal forms to be on all of my sites. Without these forms I could be sued or fined by some Federal agency! However, if I use the wrong forms I could be sued by Bob Silber for a copyright violation!

The 'gurus', big businesses and Federal agencies have made it nearly impossible for a small timer like I am to make any real money on the Internet! So, I will keep MIKESEROVEYENTERPRISES.COM on the Internet because it is cheap to do so and I will keep 2 or 3 other sites up as samples of work when I try to get hired as a webmaster. The rest will come down when the prepaid hosting expires. Some of my sites are hosted by Go Daddy for free. I will continue to use the free hosting until these sites earn some real money or until I cancel the domain name registration.

I have some blogs hosted for free by blogger.com. I will keep those blogs up simply because it costs me nothing to do so. I will post to these blogs from time to time, but not on a frequent basis. I will be removing my Wordpress blogs that are on sites that I have paid to host. When I switch to free hosting for those sites I will have to upload the sites again and that will mess up my blogs. I don't feel like starting those blogs all over again!

Internet Marketing

Guru Granny Is Having A Sale

2006-09-25T17:08:00.000-04:00

Guru Granny, I don't know her real name, is having a sale in order to raise money for her Uncle Rod. It seems that Rod needs some eye surgury and medication afterwards. So, she has some good stuff that she is giving away if you join her site and there is a one-time offer that you can take advantage of. To get more information check out this link: http://www.guru-granny.com/idevaffiliate/idevaffiliate.php?id=121 Yes, that is an affiliate link so I do get a small commission if you take advantage of the one-time offer. Those who join the site automatically become affiliates.

7 Reasons Why Your Subscribers Aren't Buying From You

2006-09-11T19:08:00.000-04:00

Here is an article by Aurelius Tjin that explains some of the top reasons why people on your list may not be buying the products or services that you recommend to them. There are some minor grammar errors in this article, but overall it is well written and worth reading.

7 Reasons Why Your Subscribers Aren't Buying From You

As an Internet business owner, you hear the phrase “the money is in the list” on an almost daily basis.

Perhaps this form of social proof convinced you to build a list for your business in the first place, rather than sending visitors directly to a sales page.

Initially, things probably went off without a hitch. You created a high quality squeeze page, redirected all of your traffic to it, and then started counting the opt-ins. It may have bothered you at first to give up sales you could have made directly, but you knew it was worth it – or at least you thought it was worth it.

Unfortunately, things didn't work out as everyone predicted they would. And now you're struggling to make enough off of your list to pay for your autoresponder, when you know you could have made five times as much through direct sales. You want to give up and go back to direct sales, but you're hoping there's some other way.

So why aren't your customers buying from you? There are a number of reasons. In the remainder of this article, I am going to present the top seven – the most likely reasons why they have for not purchasing your offers.

You make too many offers too soon. This kills a lot of lists. If your first few emails in your autoresponder series bombard readers with offers, there's a good chance that the people receiving your emails aren't reading them anymore.

You give poor quality information. This, too, is a big list killer. In a desperate effort to make a list, site owners throw together low-quality information. What they don't understand is that this wont list subscribers reading.

You do not have credibility. If you immediately launch into a product offer in the first issue, you probably will have no credibility with your subscribers whatsoever, which will act as a barrier to their buying.

Your offer is poor. If you don't have at least reasonably good products, you can expect less and less list members to buy each successive product. You can also expect more return requests.

Perhaps you failed to give them a free demo version of your product or perhaps the sales copy simply was not compelling. Whatever the reason happens to be, you didn't compel your readers to buy, so they didn't.

You're offering the wrong products/information to your subscribers. If you are bombarding your lists with untargeted offers, not only will they not buy, but they also will stop paying
attention and may even unsubscribe.

You have made it too difficult for subscribers to actually purchase from you. If you don't accept credit cards and Paypal at a bare minimum, you can expect that very few people will purchase your offer. Also, making it hard for your subscriber to
find the "buy" button can be an annoyance.

You don't offer any value to your subscribers.

As I said earlier, I am not going to provide you with solutions to each of these problems. The solutions should be relatively self-evident. All you have to do now is re-read these seven items, identify which of these is preventing your subscribers from buying, and then revise your strategy to eliminate these barriers.

===========================================
Aurelius Tjin is owner and publisher of the 'Unstoppable Marketing' weekly video newsletter. You will discover simple tips, tricks & techniques that'll dramatically make a difference to you and your Internet marketing business. To find out more go to http://www.AureliusTjin.com and you'll get the latest video newsletter issue right away...

===========================================
list building

Your E-Business Strategy: Is It Love ... Or Fear?

2006-08-06T22:20:00.000-04:00

Here is another old article by Steve Shaw that was in my Articles directory at http://www.mikeseroveyenterprises.com

Copyright © 2004 Steve Shaw

I read recently that every human thought originates from either love or fear. The more I thought about it, the more true it became. I began to apply it to business - after all, every business success or failure originates ultimately from human thought. This article examines the effects that love or fear can have on your e-business - is it love, or is it fear, that dominates the way you do business online?

If it's fear, you fear you're missing the 'one big thing', and so you attempt to try absolutely everything in case that's the thing you're missing. You read every email that comes in promising business success, and attempt to follow what they suggest.

The only problem is you are attempting to follow several strategies at once, but there's only one of you and not enough hours in the day. You end up barely touching the surface of each strategy, and you become disillusioned and despondent. You tell everyone who will listen that everything you have tried simply doesn't work, and that the Internet is a money-making myth.

You are constantly fearful of your competition. You worry they are doing more business than you, that their offer is better than yours, that they will drive you out of business. You try to copy them, and emulate their style, but somehow it just doesn't work and your heart isn't in it. You feel like you're always following some way behind, rather than out in front, leading the pack.

You have no idea where your sales are coming from, and when you have a couple of 'dry days' with no sales at all, you're panic stricken, and all you can think about is business failure. You've been running your business blind, you have no idea what's been working well and what hasn't, so you have no foundation on which to base your decision making, and no faith that what you are doing is working.

You begin to feel unfulfilled, over-worked, over-stressed, and you can feel yourself burning out. The motivation for your business begins to disappear, and you soon end up with no business.

Instead, if it's love, you concentrate on Strategy A fully, before even considering B or C. You do your homework first - you read all the literature, you know it's been very successful for many people, and you believe you can do it too. You studiously, deliberately and methodically follow the strategy. Rather than diluting your energy by pouring it into many different moulds, you pour all of it into this one, persistently and with considerable dedication.

You don't see much happening at first, but you still have faith, and you re-examine the strategy to ensure you are maximizing the possible outcome. Over time, you begin to see the positive results. This reinforces your energy and motivation, and increases the beneficial effects you experience.

You tell everyone who will listen how well it works for you - others try it too, and begin to see positive results for their own businesses.

You look for ways in which you can work with your competition for mutual benefit. You think about a JV, and approach your competition with it, even ensuring that the benefits for them outweigh your own. Your competition can see how much benefit your proposal could be for both parties and agree to it. The end result is a highly positive outcome for both sides, and you agree to work more closely together in future.

You concentrate on your own USP, and inject your business with a sense of your own style, confidence, and overall business strategy. You see others beginning to emulate you, which you take as a token of admiration, boosting your self-esteem, and thereby further improving the way you do business. You find yourself leading the marketplace.

You have a couple of dry days, but you know that occasionally this happens for whatever reason, that your targeted traffic comes from multiple sources, which show excellent conversion rates. Instead of fearing business failure, you quickly check everything is okay with your merchant account or payment processor and check your site is functioning normally, and you know sales will pick up normally again very soon. You concentrate your energies instead into new avenues of promotion.

Instead of running your business on fear, and consequently witnessing it shriveling up and dying, you run it on love - you have a passion for what you do, you always take positive action, and the more successful you become, the more it fires that passion.

Your business expands and becomes more successful. And the positive energy from your own business begins to rub off on others.

Can you see how a simple change in approach could transform your business?

------------------------

Steve Shaw creates systems and software for effective e-marketing. His ListInferno.com site allows you to get thousands of 100% 0pt-In leads for your list - for free. For more details visit:
http://ListInferno.com
Business Strategy

How to Get Paid for your JavaScript PopUp

2006-06-26T22:33:00.000-04:00

Here is yet another old, but still relevant, article by Steve Shaw. Http://www.myadarea.com is a dead link now, but is in the original article so I lewft it there.

How to Get Paid for your JavaScript PopUp
Copyright © 2004 Steve Shaw

Did you know you can get paid just for installing a simple JavaScript popup on your Web site? This article tells you exactly how to do this, so you can start generating some serious popup revenue within just a few minutes. The various options available to you are detailed below, so you can pick one that's right for you.

AdScholar - http://www.adscholar.com

This is a pay per popup network paying $2.00 CPM (per thousand clicks) for what it calls "GianStitials" ads (full-screen hidden pop-unders).

They reserve the right to remove you from their network within a 24 hour period if the amount of traffic you get does not meet their minimum requirements. Your site must receive a minimum of 500 unique visitors a day if your site is based in the US, or otherwise it's 1,000 per day

Payments are issued 45 days after the end of each monthly pay period. They do not say what their minimum payout is.

Affiliate Target - http://www.affiliatetarget.com

Another pay per popup network, this time offering two programs: either a single exit popup program that pays up to $3.5 CPM, or a multi popup exit program that pays $6 CPM. You need to choose which of the programs is right for you as you can only choose one.

The single exit popup program uses an innovative 15 second delay after your visitor leaves the site.

They have various requirements, such as you must be an English site (though you can be based anywhere in the world) and you are not allowed to display any other popups on the same page, including exit popups.

They accept a huge range of sites, ranging from the larger high traffic sites to the smaller sites that one receive a few hundred impressions a day.

The minimum payout is $10.00, and feedback is generally positive.

ExitFuel - http://www.exitfuel.com

This plan purports to guarantee you income on every visitor who hits your site. Rather than only paying you if a user clicks on a banner, ExitFuel pays you for fully displaying an exit popup window. You get simple instructions for installing the system so most site owners will be able to get up and running in just a few minutes.

They pay an excellent rate of $5 CPM, which, rather than clicks, refers to a fully loaded sponsor page and/or ad console.

Their main conditions are that you have to install it on your site's main page, you are not able to have any other popup windows, and you must have an English site. Various countries are also excluded from their program.

There's an added bonus in that you can earn 20% of the earnings of all the new affiliates you refer, allowing you to quickly build up your income levels.

Exit Fuel pays by check on the 15th of each month for the previous month's reporting period. All cheques are in US$ and must be for a minimum of $50.00.

Fastclick - http://www.fastclick.com

Their ad network pays you an amount equal to 65% of the revenue Fastclick receives from selling you ad space. You can select to use non-intrusive pop-under ads, or use more standard banner and skyscraper ads. You can choose a particular advertising campaign, and the ads will be rotated on your site.

They pay you each month, once you reach their $50 minimum amount. If you earn less than that for any month, it's simply rolled over into the next month. You can select to either receive a check or to get paid by PayPal.

They also run a referral program that pays you 5% of the earnings of any publishers that you refer, and also 5% of the campaign budget for any referred advertisers.

Sites must be in English and they must receive a minimum of 3000 page impressions a month. Unusually, you are allowed to have another pop window on your site.

goClick - http://www.goclick.com

This is a search engine that allows you to get paid for launching an unintrusive pop-under window displaying their search engine, targeted specifically to what your visitors are searching for.

They pay $2.50 per thousand visitors. You can set the frequency of the pop-unders from the control panel.

Their minimum payment is $25, and they only pay via PayPal.

You can also use another program, whereby you place a goClick search box or banner on your site, and you get 2 cents for each qualified visitor you send their way. If you get more than 5000 unique visitors a day, they offer to work out a custom program for you to generate even higher revenue.

MyAdArea - http://www.myadarea.com

This network will pay you 60% of the revenues they receive from their advertisers. The advertisers bid to display their banners and popups on your website, with the highest bidder displayed first, so you get 60% of their bid.

They pay at the end of each month with a minimum payout of $50. Any unpaid amounts are rolled over into the next month.

Only English language sites are accepted, though there is no minimum page view requirement.

They also run a referral program whereby you are paid 5% of the money either paid by advertisers or paid to publishers who you refer. They also go to another couple of tiers, at a rate of 1%.

Noconversions - http://www.noconversions.com

This network promises to pay you 4 cents per click through, regardless of the method you use, e.g.. you can send them traffic by using text links, banners, popups, and so on.

They also offer 10% commission on the earnings of webmasters you refer. Their minimum payment is $50.00, and they only accept English sites.

However, there have been various reported problems with payment, so I would strongly advise you to choose another provider.

Pop Up Money - http://www.popupmoney.com

This is a large popup window network which offers to pay you $1.00 per 1000 pop-up impressions. The popups are displayed when a visitor enters your site.

You get all the instructions you need to quickly add a popup window to your Web site, and you can select your minimum payout amount, starting at $50. Amounts roll over into the next pay period if you have earned less than the minimum, and once you've got started, they'll pay you each quarter.

You are not allowed any other popups on your site, except if you are running on a free host or redirecting service that itself opens a small popup window.

You can use the same popup across different Web sites, as long as they all fit into the same category.

Various countries are excluded from participation, though they allow all sites that use Latin characters (so Chinese and Japanese sites for example would not be accepted).

PopUpSponsor - http://www.popupsponsor.com

Rather than pay you per click, these guys pay you $5 per thousand visitors, plus 10% of the earnings of anyone you refer.

They pay in US$, 45 days after the end of each calendar month, with a minimum payment amount of $25. If you earn less than the minimum, your earnings roll over to subsequent months until you reach the required amount.

You are not allowed to have any other popups on the same page, including those provided by free hosting services. You can choose if you wish to have the popups on entry to the page or on exit.

Sites must be in the English language.

PopupTraffic - http://www.popuptraffic.com

They pay you $3 CPM for popup windows, and $2 CPM for pop-unders - you can choose to use both if you wish. They pay you per loaded pop window rather than per click.

You are not allowed to have any other popups on the same page.

They pay by the 10th day of the month for the previous month, with a $25 minimum payout, otherwise the earnings roll over to the next period.

------------------------

Steve Shaw creates systems and software for effective e-marketing. His ListInferno.com site allows you to get thousands of 100% 0pt-In leads for your list - for free. For more details visit:
http://ListInferno.com
------------------------
popup revenue

How To BOOST Your Profits With FREE Support

2006-06-26T22:32:00.000-04:00

Here is another old article by Steve Shaw. I hope that you find it useful!

How To BOOST Your Profits With FREE Support
Copyright © 2004 Steve Shaw

In my unfortunate experience, many internet business owners, even well-known 'names', offer a very poor level of post-sale customer support.

Not just unfortunate for me. Unfortunate for them. They are washing potential profits straight down the drain.

It's often a case of 'Now I've got the money, why bother with the follow up?'.

In this article I'll show you how pulling out all the stops to help your customer AFTER the sale can easily boost your profit levels.

That is, it really pays YOU to go above and beyond what your customers would normally expect from post-sale support, even when that support is free.

Here are just some of the advantages:

1. Follow-up Sales

Through one-to-one support, people get to know you on a personal level, and by personalizing their experience, your credibility and their loyalty to you increases immeasurably. As a consequence you'll find past customers are much more willing to purchase other products off you and follow your recommendations.

Of course, your products have to be top quality too, and you have to constantly work hard to maintain their trust and your own credibility.

2. Referrals

If you WOW them with your personal support and level of help you freely provide to them, they'll positively RECOMMEND you to their own lists and others about the incredible service you provide. This again means more sales for you.

3. Testimonials

Thirdly, by standing out from the crowd with the levels of support you offer, people will be so astonished by what you doing for them for free, that they'll write you emails to tell you so, many of which can be used as testimonials to help bring you even more sales.

4. Boot the Competition

Finally, you get the cutting edge on your competition - most vendors, once they've got the sale, think that's the only important thing, 'cash in the bank', and they won't really care what happens to the customer after that.

Some will only resentfully help their customers out, which just leaves a bad taste in the mouth for those customers, who are obviously not going to go near these vendors again (and probably tell others likewise).

Offering free support to your customers is an instance of where karma really works online - what you give freely, will come back to you multiplied, so treat your customers with the respect they deserve, go above and beyond their expectations, and this will be to your distinct competitive advantage.

Let me give you one quick example of how this works for me. I regularly go the 'extra mile' with my customers - it's what they deserve after all, customers are the lifeblood of any business, mine included.

I then find them coming back to me asking how they can promote a particular product to their list of opt-ins, JUST BECAUSE of the customer service they have received, and BECAUSE it makes my business stand out from the crowd - apart from the general principle of good business, this type of free promotion, and word of mouth recommendation, makes it well and truly worth it.

In this way, over the long term, running your business on sound principles such as the provision of top of the range customer service can repay dividends for your business.

------------------------

Steve Shaw creates systems and software for effective e-marketing. His ListInferno.com site allows you to get thousands of 100% 0pt-In leads for your list - for free. For more details visit:
http://ListInferno.com
-------------------------
boost sales

2006-06-26T22:12:00.000-04:00

Here is yet another old article from the "Articles" directory of my main business site located at http://www.mikeseroveyenterprises.com. This one is by Steve Shaw and will help those webmasters that want to personalize their web sites.

Easy Web Site Personalization With PHP
Copyright © 2004 Steve Shaw

Is your web site dynamic enough to address your visitors by name?

If not, you are missing out on a powerful personalization strategy that could treble your sales or more.

This article gives you a simple five step process you can follow to quickly add some personalization to your web pages. All you need to use is a bit of PHP.

If the mere mention of PHP fills you with programming paralysis, you have no need to fear. It's incredibly simple, not much more difficult than HTML - if you can do basic HTML, you can do PHP.

The vast majority of hosts, both on Windows and Unix, support PHP - if you're unsure, just check with your host.

STEP 1: Make Your Web Page a PHP Page

Most web pages end with the extension .html or .htm. All you need to do is change this to .php (or occasionally something like .php3 depending on your host).

One note of caution - if you are using SSI, there may be SSI commands on your page that will need to be converted to PHP commands. This is outside the scope of this article.

Also, if you normally use something like FrontPage, you may run into problems with this, so just use something like Notepad instead.

STEP 2: Create A Box For The Name

We are going to store the visitor's name in what is commonly called a 'variable', so that we can use it later on your web page.

All you need to do is put the following code at the very top of your web page:

if(!$f){
$name = "Friend";
}
else{
setcookie("name","$f",time()+315360000,"/");
$name = $f;
}
?>

Replace 'Friend' with whatever term you want to use to address visitors if you haven't yet captured their name - we talk about how to capture their name later in this article.

Don't worry about what the rest of this code does. It's just there to make sure the whole system works - if the visitor's browser allows cookies, they'll still see their name when they revisit your web site in the future.

STEP 3: Capture Their Name

This is the bit where you throw a rope round their name and string it up on your web site to grab their attention!

Here's one way to do it - just add a bit extra to the normal URL to your web page.

Take a look at this example:

http://www.yourdomain.com?f=Fred

You just add ?f=Fred (or whatever the first name of the person is) to your URL.

Yes, I know - this is only useful if you provide a link in something like a newsletter, and if you use a mailing service that permits personalization. But some solo ad publishers also permit personalization, so you can use it there too!

Another way is to capture their name when they fill in a form to subscribe to your ezine, for example. But this would require more space than I have room for in this article.

STEP 4: Speak To Them By Name

So you've got their name - now you can use it to speak to them in person across your whole web site!

Here's how you do it.

Wherever you want to display their name, just type in the following instead:

As long as your web page is a PHP page, as discussed in Step 1 above, this will display the visitors name, if you have it. Otherwise it will display the default, which in my code above is 'Friend'.

STEP 5: Upload The Code

Upload the PHP page to your web site, and test it.

First visit the page normally, for example going direct to http://www.yourdomain.com/index.php - you should see 'Friend' wherever you wanted the first name to go to.

Now visit it by typing a URL like the following into your browser: http://www.yourdomain.com/index.php?f=Bob.

Wherever it said 'Friend' it should now say 'Bob' - you may need to reload the page to overcome the browser cache.

There's no better way to grab your visitor's attention than to actually address them by their first name!

------------------------

Steve Shaw creates systems and software for effective e-marketing. His ListInferno.com site allows you to get thousands of 100% 0pt-In leads for your list - for free. For more details visit:
http://ListInferno.com
------------------------
website personalization

How to Design a PopUp Window to Boost Opt-Ins

2006-06-25T23:41:00.000-04:00

Here is another old article from my "Articles" directory at http://www.mikeseroveyenterprises.com. I hope that you find it useful.

How to Design a PopUp Window to Boost Opt-Ins
Copyright © 2004 Steve Shaw

I get many emails a month from people asking how to go about designing a popup window to extract the maximum number of opt-ins from visitors to their web site. In this article I outline the seven essential steps you should take in your design of a successful popup:

1. PAY your subscriber

Okay, not literally PAY them, but you generally need to give something back in return for the visitor's name and email address.

For example, a free course, a free book, a free consultation, anything that's of VALUE to your visitors and of RELEVANCE to your web site or business. I see so many popups that just say 'Type in your name and email address here:' without giving anything in return for these details.

2. Make your headline SELL

The headline of your popup is incredibly important, as it's often the first part of the popup window that the visitor's eye is attracted to. If it doesn't interest them, they'll shut down the popup immediately.

What can you do to improve your headline?

You need to focus strongly on the BENEFIT to the potential subscriber - tell them exactly how are they going to BENEFIT from giving you their name and email address. For example, the following are all headlines suitable for my own site that offer a clear benefit to the reader:

"Boost your Subscribers by 535%"
"Discover Secret PopUp Techniques"
"FREE Report: Exit PopUp Boosts Sales 110%"

You could emulate this type of benefit-laden headline for your own site.

3. Make it load QUICK

A slow loading popup is going to be a quickly closed popup! No visitor to your web site is going to sit around while your elaborate popup loads all your fancy graphics, they're just going to close it straight away - it's your job to CAPTURE THEIR INTEREST as soon as possible, and thereby prevent closure of the window before you've made your offer, and hopefully get them to type in their details.

Some graphics are usually more effective than none, but minimize your use of them, and optimize the graphics files before uploading to your server.

4. Use an effective TITLE

I see many popups where the title of the popup window (i.e., in the title bar, set by the HTML title tags) is completely inappropriate. For example, 'popup page' or 'popup1'. At best, this looks unprofessional, so try to make your title relevant to the offer you are making to the visitor, and mirror your headline in some way.

5. BALANCE the popup page

The page you display in the popup window should at the very least look pleasing to the eye. This means the fonts on the page should be consistent and not look out of place, the colors should provide high contrast and make it easy to read, and the alignment of the text and any images on the page should not make any element look out of place.

6. Offer a way to CLOSE the popup window

You can easily add a button or a link to your popup page that allows visitors to close the popup window if they wish. You can do this easily by adding the code onclick="self.close();return false;" to your link or button tag.

7. KEEP IT SIMPLE

Overall, the best rule you can follow is just to keep to the point and Keep It Simple - this way you can capture the attention of your visitor quickly and easily and not distract their attention from your main aim which is to get their name and email address. And of course, once you've got their email address, treat it well and keep their interest.

By following these seven essential tips, you'll definitely have all the basics in place. The trick then is to keep on tweaking and testing your popup to try and optimize on your results.

------------------------

Steve Shaw creates systems and software for effective e-marketing. His ListInferno.com site allows you to get thousands of 100% 0pt-In leads for your list - for free. For more details visit:
http://ListInferno.com
------------------------
popups tips

The Single Best Way To Boost Sales On Your Site - Forever

2006-06-24T00:36:00.000-04:00

Here is yet another old article by Steve Shaw that I hope you enjoy. It is from the "Articles" directory of http://www.mikeseroveyenterprises.com. Split Test Version 2 is out and it is NOT free, but reasonably priced as of this date.

The Single Best Way To Boost Sales On Your Site - Forever
Copyright © 2004 Steve Shaw

Imagine if you could put something on your web site that you know will increase your sales and boost your profits.

Imagine if you could adjust your web site in a way that you know will maximize the amount of visitors you can convert to subscribers.

And you can do all of this, and carry on doing it, without any shadow of a doubt in your mind that what you are doing is of benefit to your business.

This article details exactly what you can do to achieve this - and although it really is remarkably simple, so few people are actually taking advantage of it.

So what's the secret?

It's the very simple technique known as split-testing. This term refers to the method by which you display a different version of a web page (such as a sales page) to different visitors, and then measure which version of the page pulls the greatest response.

For example, let's say you have two versions of your sales page, your current page, Page A, and a new page you want to test, Page B. Both pages simply display a different headline, and you want to measure which headline brings you the best results.

So you put both pages up on your site, and show each one alternatively to each visitor. Visitor A will see Page A, Visitor B will see page B, Visitor C will see Page A, and so on.

You wait until you have say 20 sales from both these pages combined. Then you examine your stats to see which page pulled the most sales. Let's say Page A pulled 7 sales, whereas Page B with the different headline pulled 13 sales.

You then know, without a shadow of a doubt, that putting Page B up on your site, and removing Page A, is going to massively increase your sales - in fact, if you do the math, by about 86%.

If the result is less clear cut, you can simply wait until you have got more results in, and a clear and consistent leader emerges.

So how do you go about implementing split-testing on your site?

There are two distinct elements in the process:

Firstly, showing the separate versions of the page to different visitors
Secondly, knowing which version pulled which response. There are also two different ways of implementing the former:

Show a completely different web page, i.e. a different URL, to different visitors
Show the same web page, or URL, but with one or more elements on the page changed
You may choose to just change one or two elements on the page, or you may wish to present a completely different web page to test out a new approach.

Gets complicated, doesn't it?

Well it's not really - it all depends on exactly what you want to achieve.

You may believe a new headline would improve your sales levels - so all you do is test out that headline to see if it really does work as you have expected.

There is of course far more than just the headline that you might want to test out - you may want to test whether one testimonial would do better in a different position, or a reworded first paragraph would pull in more sales, or a photo of you in the top corner would improve results.

You can either do it intuitively, or scientifically. The scientific method via split-testing is of course far superior, as you are directing your business based on real results, rather than often-misguided emotion.

But doesn't it get rather...technical?

It can do - but it certainly doesn't have to be.

There's a script available at splittestgenerator.com that's currently completely free, and is designed especially for non-techies.

There are numerous other scripts available elsewhere too. And if you know about server-side programming, or can hire a programmer who does, it's easy enough to implement split-testing on your site using most web-based languages like PHP, ASP or Perl.

And if you're in any doubt about whether you should be split-testing, then you must also be in doubt about the future of your ebusiness. As Declan Dunn has so clearly stated, "There are two types of companies; those who test, and those who lose money." Which category do you fall into?

------------------------
Steve Shaw creates systems and software for effective e-marketing. His ListInferno.com site allows you to get thousands of 100% 0pt-In leads for your list - for free. For more details visit:
http://ListInferno.com
-----------------------
Boost Sales

How to Boost your Opt-Ins WITHOUT Pop-Ups!

2006-06-24T00:02:00.000-04:00

This is another one of the old articles that I had on my site at http://www.mikeseroveyenterprises.com. I hope that you can benefit form the advice given by Steve Shaw here. The link to the Lead Factory is now dead, but his advice is still sound otherwise.

How to Boost your Opt-Ins WITHOUT Pop-Ups!
Copyright © 2004 Steve Shaw

In this article I'll explain a powerful method you can use to radically boost your opt-in levels, without any use of Pop-Ups whatsoever!

Let's be honest, the number of opt-in subscribers you can attain via the use of a popup on your web site is limited to a proportion of the amount of traffic you receive. If, like most web sites, the number of unique visitors you receive every day is limited to a few hundred or less, your opt-in list will perhaps not grow as fast as you would like.

It's still important to use a popup to capture as many subscriptions as you can from your visitors, but did you know there are other complimentary ways in which you can grow your list?

One method we all hear about of course is to submit your ezine listing to the various ezine directories that abound over the internet - but there are so many ezines and newsletters nowadays, you may have been better putting your energies elsewhere.

Did you know that there are various services that allow you to purchase subscribers for your mailing list?

"What!", I hear you say, "I don't want to spend any money 'buying subscribers', that's ridiculous!"

Well, think about it for a second.

All internet marketers acknowledge that every one of their subscribers has a certain monetary value over the lifetime of their subscription. The actual value of this depends on many factors, and it would be another subject entirely to go into this in any depth, but if you have a well run ezine, this value in the long term (say a twelve month period) should far surpass what you might pay for the individual subscriber.

So how does it work?

The 'lead provider' will advertise your ezine in various places on the internet, usually paying a percentage of the cost of each subscriber to the publisher of the ad, and then forward the leads to you, either signing them up directly to your list, or sending you a report containing the leads collected over a certain time period. This means that every one of those leads have 'opted in' to your list, without going anywhere near your web site (or your popup!)

The key, of course, is finding a reputable service that can deliver quality leads.

After a conversation with an online colleague and customer who had recently started purchasing leads, and who was very happy with the results he had achieved, I started to look into using a similar service for my own list.

So I spent some time researching the various services available - I had so many questions like how much I had to pay per subscriber, what the quality of those subscriptions and email addresses actually were, how credible and reliable the service was, and so on. I certainly didn't want to lose money down the drain.

To be honest, the majority of services I wasn't too impressed with, but I found one that stood out from the crowd at http://takanomi.com/go/LeadFactory.html. The most likely reason was that the service had been endorsed by well-known guys I respected like Jim Daniels, Terry Dean and Willie Crawford, and that it seemed incredibly flexible to fit in with your own requirements. It was all done automatically, no heavy files to have to manually load up myself (unless I actually wanted to do that of course), and they even gave you an extra 10% subscribers to (over-)compensate for the odd undeliverable or duplicate.

So...after spending some more time looking around the site, ensuring that it met my needs, and even contacting David Beroff personally, one of the guys who runs the service, I gave it a whirl.

Their service is a little more expensive than most, though you pay for what you get, and I wanted quality and reliability, and that's exactly what they delivered. The subscribers started coming through almost immediately and boosted my opt-in list more rapidly than I had ever seen previously.

Although they don't direct the subscribers to my site, my sales went up too as a result of the free PopUp Masters ecourse I offer, so it was a very good result all round.

The only difficulty occurred when I suddenly stopped getting subscribers coming through - the LeadFactory team leapt on the issue at once. It turned out that the problem was with my autoresponder changing some mail filtering procedures on their server rather than LeadFactory, so they temporarily shut down the campaign until it was resolved, and gave me all the help I could ask for in supplying the relevant information to my autoresponder. They also manually sent me the details of all the subscribers, so I didn't miss out at all. Their customer service, from my own first hand experience, is excellent.

So, if you want to start boosting your opt-ins faster than a PopUp on the average web site could ever hope to do, I would thoroughly recommend the service from http://takanomi.com/go/LeadFactory.html.
------------------------
Steve Shaw creates systems and software for effective e-marketing. His ListInferno.com site allows you to get thousands of 100% 0pt-In leads for your list - for free. For more details visit:
http://ListInferno.com
------------------------
Optin List

Avoiding the Perils and Pitfalls of Opt-in Lists

2006-06-18T23:30:00.000-04:00

Here is another old article that used to be in my "Articles" directory at http://www.mikeseroveyenterprises.com. I hope that you find it useful!

Avoiding the Perils and Pitfalls of Opt-in Lists
Copyright © 2004 Steve Shaw

It's almost part of an initiation ceremony for budding internet marketers to grab a quick-as-they-can opt-in list, with all the promises of instant riches, only to find that rather than the bed of roses they were dreaming of, they end up with their fledgling internet business immediately shut down and their dreams in ruins.

This article, via a set of basic FAQs, tells you exactly how to avoid the perils and pitfalls of opt-in lists that befall so many, and instead move your internet business onto a solid, and profitable, foundation for the future.

1. When I purchase an opt-in list from somebody, how can I check and confirm that they are truly opt-in?

My advice here is simply NOT to purchase a pre-existing opt-in list from somebody, but to build your own - otherwise you are taking a sizeable risk.

What you can do instead is to order opt-in leads from a reputable source, e.g. you purchase say 600 leads, and these leads opt-in over time via the lead forwarding company. This means you may say get 20 new leads a day until your order is complete.

In general, such companies purchase advertising space on other web sites to advertise your list - but just be careful to order your leads from somewhere reputable. The ones I use and can recommend are at http://www.takanomi.com/leadfactory/ and http://www.worldwidelists.com.

2. How can I check and confirm that the company that is selling opt-in lists is legitimate?

Again, I'd advise you not to purchase a ready-made opt-in list - if you think about it, these people have definitely not 'opted in' to your list, they probably didn't know it existed, and have no idea that their names and email addresses are on a particular list that is being sold to people like you.

As such, their reactions are not likely to be favorable when you start mailing them, and you could find that your ISP shuts you down very quickly.

My general rule here is, if you are in any doubt whatsoever, just steer clear.

3. Can I send bulk emails to my opt-in list?

You can of course send emails to your list, I would advise using an online service such as the one I use at http://www.takanomi.com/par, or more basic providers such as at http://www.freeautobot.com.

This not only means that the delivery of your messages is taken care of on a server (rather than relying on your own PC and perhaps shaky internet connection), but it also makes the collection of your own opt-in leads very easy.

All you do is compose the email you want to send, and then click to send it to your group of contacts.

4. When I send bulk emails, should I send one email at a time or can I send 100 email at a time showing all 100 email addresses on Cc field?

I'd strongly advise that you use an online service as described above, or specialist PC-based software such as Mailloop from http://takanomi.com/mailloop or WorldCast from http://www.fairlogic.com/worldcast, rather than use existing mail software such as Outlook, which simply isn't designed for bulk mailing.

This means that you can not only send thousands of emails with a single click, but that each subscriber receives a personally addressed email that usually includes an easy unsubscribe option, which is important to build up the trust of your opt-in list, as well as your own credibility.

5. What if I purchased illegal opt-in emails (by mistake) from somebody and started marketing my product?

This would be your big risk of purchasing pre-existing opt- in lists, and a risk that I'd very strongly advise you not to take. So many fledgling internet businesses start off on this wrong foot, and have to live with the consequences.

The most likely result would be that your host would fairly quickly shut your site down and your internet business would simply cease to exist.

In conclusion, just ensure that everyone you are sending email to has definitely opted in to receive your individual publication, either via a reputable lead forwarding company such as described above, or via subscription from your own web site.

------------------------

Steve Shaw creates systems and software for effective e-marketing. His ListInferno.com site allows you to get thousands of 100% 0pt-In leads for your list - for free. For more details visit: http://ListInferno.com
Optin Lists

Top 9 Ways To "Speed Up" Your Surfing & Computing

2006-06-18T23:06:00.000-04:00

Here is an article by Jim Edwards that is quite helpful to those who use Microsoft products. I already knew most of these tips prior to posting them here but even I learned a few new tricks! Make use of these tips to save time and effort!

Mike Serovey

Top 9 Ways To "Speed Up" Your Surfing & Computing
- by Jim Edwards

(c) Jim Edwards - All Rights reserved
http://www.IGottaTellYou.com
-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-

Good Evening. We hope you have had a pleasant day.

It seems like "fast" never quite rates "fast enough!"

No matter how quickly your computer moves, especially on the Internet, it could always move faster. :-)

Email, web surfing, downloading files (legally of course), switching between applications... none of them ever go as quickly as we want or expect.

Well, let me do my part to perpetuate this "microwave oven" mentality (why must popcorn take 3 ½ minutes instead of 2?) by giving you some tips and hints for making your online experiences and overall computing as fast as possible (even on a dial up connection).

** Hit The Accelerator **

Sensing a need for faster Internet access in markets where broadband cable or DSL can't or won't go, Internet Service Providers (ISP's) like NetZero offer Internet "accelerators."

Using a system of caches, compression schemes, and other technology to double or even triple your dial-up connection speeds, Internet accelerators can save you hours spent waiting for simple web pages to appear in your browser.

Though they won't work for everyone in every single situation, check out www.netzero.com, www.propel.com and www.slipstreamdata.com for more information.

** Clean Up Your Hard Drive **

Often a messy hard drive can contribute to slow online experiences.

Perform a "Disk Cleanup" and a "Defrag" (available by clicking , , then ) to clean out the garbage files on your hard drive that slow your system down considerably.

This will help when running offline applications too, especially those that read and write from the hard drive frequently in the process of doing their tasks.

** Get More RAM **

RAM (Random Access Memory) allows your computer to process data more quickly without writing and reading from the hard drive.

Ask any nerd like me and they'll tell you straight out, "You can NEVER have too much RAM!" RAM costs so little now that virtually anyone can afford to add more memory to their computer without a big hit to their wallet.

** Avoid Time Wasters **

Speeding up your surfing doesn't just mean pulling the maximum amount of data through your phone line until it melts!

It also means avoiding things that suck your time up and leave you sitting twiddling your thumbs instead of getting things done.

Make the most of your time online with these time-saving tips:

~ Use Google - Search giant, Google.com, consistently returns relevant search results in minimum time.

Sure, big search engines like Dogpile.com and AskJeeves.com query multiple search engines, but the time spent waiting for and then wading through those results rarely makes it worth the occasional extra result.

~ Avoid Instant Messenger - "Heresy! I must have my instant messenger!" you cry!

Keep a log of how much time gets spent mindlessly chatting on the IM instead of doing something important. If you must IM, do it in moderation.

~ Filter Spam - Use a program to filter your spam instead of wading through it by hand.

Even if you only get 25 spam messages a day (I'd love to be you) and only spend 10 seconds on each message, at the end of a year that comes out to over 30 hours wasted on spam!

Filter your email messages before you take the time to download them to your machine and you'll love the spare time that magically comes your way.

** Slow Mouse? **

When I flick my wrist I expect that mouse to hop from one side of the screen to the other like the house was on fire!

A slow mouse can steal seconds of precious time that add up to hours of frustration over weeks and months.

If you suffer from a "slow mouse," click then "Control Panel" then "Mouse".

Then you'll see a tab that says "Pointer Options" or "Motion" (or something similar) and you can adjust the slider left or right to increase or decrease the speed of your mouse's movement across the screen.

** Use Windows Keyboard Shortcuts **

Windows has a number of nifty keyboard combinations that most people don't know about, but can save you incredible amounts of time, energy, effort and frustration.

+Z - I call this the "panic button."

Hold down the "Ctrl" key and hit the letter Z and you can often undo the last action you took in Windows.

This comes in especially handy when you've deleted something (like a term paper or 500 word article) and want it back.

If you accidentally do something wrong, STOP hitting keys immediately and do +Z to undo what you just did.

+D - Ever wonder what the little "flag" key is on the keyboard next to "Alt?" (I sure have wondered.)

Well, it turns out that little key has some cool uses.

Hold down +D and you can minimize all the open windows on your desktop. (Very handy when you keep many programs running and need to hit your desktop in a hurry.)

+F - allows you to search for any file on your computer immediately.

** Microsoft Office Shortcuts **

If you use Word or Excel (or any of the Microsoft Office Products), the following shortcuts will help you speed up many common activities.

Spell Checker - Hit the key in any Office application to launch the spell checker.

Quick Save - Hit +S to save any open file (very handy to quickly save a file repeatedly during a heavy typing session without having to grab the mouse).

Quick Copy - Hit +C to copy any highlighted text or cells.

Quick Paste - Hit +V to paste anything on the clipboard into a current document or spreadsheet.

Insert Date - In Word you can insert the date with ++D. You can insert the date in Excel with +; (semi-colon).

It will amaze you how much faster you can get things done just by understanding how to save little bits of time here and there using shortcuts, tools, and better ways of doing things.

-=-=-==-=-=-=-==-=-=-=-=-=-=-=-=-=-=-=-
Need MORE TRAFFIC to your website or affiliate links?
"Turn Words Into Traffic" reveals the secrets for driving
Thousands of NEW visitors to your website or affiliate
links... without spending a dime on advertising!
http://www.turnwordsintotraffic.com
-=-=-==-=-=-=-==-=-=-=-=-=-=-=-=-=-=-=-
computer tips
time saving tips

Formula To Achieve Success Online

2006-06-14T17:31:00.000-04:00

Here is an article by Patric Chan that gives a simple formula for achieving successs online. I first read it some time ago but reread it today and believe that it is worth posting here.

Formula To Achieve Success Online.

Copyright by Patric Chan

I’m writing this article because I thought you might want to know my formula for success for my online business.

This sounds very simple and yet, it might change your whole mindset. It applies when you are building your own online business.

Throughout my journey to achieve success, I’ve encountered many people who struggled to achieve success online. Most of them ask me questions like, ‘how to achieve success’.

Or questions like, ‘how to make more money from the internet’.

What’s the formula to achieve online success?

Ok, read on and I’ll reveal it.

The formula is simple. When you are working, you must have in mind that ultimately what you want to achieve from your online business is this:

Work less, earn more.

But first, you must understand this formula in order to achieve that.

Here’s the formula:

Assuming you are working 8 hours a day, and you are getting X result (X can be any amount of money you are getting now.)

Where most people failed to achieve success is, they try to earn X + Y (Y can
be any amount of extra money you want to get) without finding a way to work
less first. In another words, finding a way to work less while still getting X result.

In order for you to get Y result, you should find ways to work less than 8 hours first and still be getting X result. Let’s say 6 hours.

Once you able to achieve that, only then can you consider how to find ways to get Y result.

In a nutshell,

First step:

Work 8 hours (or whatever your existing working hours are) and get X result.

Second step:

Find ways to work 6 hours and still get X result.

Third step:

Work 8 hours again but get X + Y results.

Once you achieve this, your next step is to find ways on how to achieve X + Y results by working only 6 hours instead of 8 hours. Once you find that, only than you can think about getting Z result (Z can be any amount of extra money you want to have).

So, repeat the whole process:

First step:

Work 8 hours get X + Y results.

Second step:

Find ways to work 6 hours and still get X + Y results.

Third step:

Work 8 hours again but get X + Y + Z results.

Keep on repeating this process until you get the maximum results you can get (this can be A+B+C+X+Y+Z).

At some stage, you’ll probably reach the optimum of getting the results and you can hardly earn more by working 8 hours a day.

Once you achieve this, congratulations.

Now, what you need to do is to find ways to WORK LESS but still get the same results.

So at the end, you’ll be able to WORK LESS And EARN MORE.

People fail to achieve online success because they don’t know or understand this simple formula and practice it!

This formula stressed managing your fundamentals before engaging yourself to earn more. People failed to achieve more results because they try to earn more without learning how to maintain and work less first. So, they’ll end up working more hours each day.

That’s why, you can see many people becoming more stressed when their business increases.

I’ve been practicing this formula. Each day when I work, I’ll look into my existing business and find ways to reduce the work. Once I got that, only then I’ll think on how to make more money.

So, each month, I’m making more money but working less or putting the same amount of time invested. This is how you can achieve success without getting more stress in life.

What you should be doing now is go look at your job or business and apply this formula if you want to achieve success in the long term.

You "Chan" Do It!

-Patric Chan
Founder Of The "Chan Do" Internet Success System
http://www.youchandoit.com

online business success

A Week To Forget!

2006-06-14T01:35:00.000-04:00

This last week and a half has been a time of my life to forget completely if I can! It has been my week to be completely aggravated! I had a web site suspended (temporarily shut down) because of a spam complaint. I DO NOT SEND SPAM and I DON'T allow others to send spam for me! To make things worse I am being hounded by a bill collector who will not take "NO" for an answer!

I have about 21 domain names that I own or control. Most are hosted with GoDaddy or HostingRevolution.com. Hosting Revolution has suspended my chess site not once, but twice over spam complaints. Both times, they just suspended my site without any warning or explanation of any kind! One day I discovered that my site was down and I had to contact the hosting company, Hosting Revolution, to find out why! At first, they told me that they did not know why it was suspended and must have been some kind of error. Then when they shut it down again about a week later they told me that it was because of spam complaints. They never did tell me who complained or how many complaints they got. So, I don't really know if those complaints were legit or not. Even so, my chess site was the target of spam posts to both my blog and my guest book! I had over 2,700 spam posts to my guest book so I removed it! I have removed all of the "tell a friend" scripts from all of my sites because they may have been hacked into to send the spam.

Then, not even a year later I get my dating site shut down over a spam complaint! One spam complaint and the site is shut down, again without any warning or explanation! It was down for over a week before I finally got an explanation! I had to email them 4 times to get an answer from them. This time I got them to include a copy of the spam complaint and it does LOOK LIKE the spam came from my site, but a close look at the headers will show that the spam headers were forged to make it look like it came from a non existent email address at my domain. The admin for Hosting Revolution, Johnnie, will NOT admit that he jumped the gun and shut down an innocent web site!

I have pasted below the email exchanges between Johnnie and me to include the actual spam that he forwarded to me. I am going to delete the email addresses that the spam was sent to so that these innocent people will not have their email addresses posted here and end up getting even more spam! This is long so please bear with me here.

*Begin Email Exchange*

YEAH ..... I've heard of spoofing. And, you know we've seen it before.
The email wasn't spoofed... it came from YOUR SITE.
Now quit whining and accept it. I am NOT going to listen to it any more Michael.
Thank you.
Sincerely,
Johnnie - Admin

----- Original Message -----
From: Michael R Serovey
To: Support@hostingrevolution.com
Sent: Sunday, June 04, 2006 11:04 PM
Subject: Re: Problem with website being down

Hi Johnnie,

I am not debating but stating a fact. Have you ever heard of email address spoofing?!? CostaRicanLandBoom@worldsbestdating.com
is NOT , repeat NOT a valid email address! Some big time spammer spoofed an email from my domain and I'M getting blamed for it! Your guilty until proven innocent mentality irks me to no end! You COULD have had the common courtesy to let me know about the spam complaint BEFORE you assumed that I was guilty and shut my site down! Fortunately, this is a site that has yet to make a dime so I wasn't out the potential thousands of dollars that I COULD have lost if you shut down a productive site over a bogus spam complaint!

When you assume you make an ass out of u and me! If you take a look at the headers you can tell that the email did NOT originate from my site but from nobody@hosting1.arklahomahosting.com. He forwarded this email to the bogus email address at my domain and then on to his spam list! THE ONLY VALID EMAIL ADDRESS AT ANY OF MY DOMAINS ARE webmaster@ my domain name.com! ANY OTHER EMAIL ADDRESS CLAIMING TO COME FROM MY DOMAINS IS BOGUS! ONLY webmaster at my domain name is valid! If someone signs up for an email list they will be subscribing to an autoresponder hosted somewhere else. I am removing the Autoresponder Unlimited from my sites as well just to be sure.

I told you in my email of about a week ago that I DO NOT send email out from that domain at all! I have removed that "tell a friend" script from EVERY site that I have anything to do with. If any other security leaks are found would you have the common courtesy to let me know so I can plug them rather than assuming that I am guilty?!?

Regards,

Mike Serovey

On Sun, 4 Jun 2006 18:39:47 -0500 "Support" writes:
We don't recommend scripts Mike, because we don't use 99.9999999999999999999999% of them in the World. I can only make judgements on what isn't good and anything that sends emails from your site is 'not' any good thing. Until you can guarantee a crime free world then you are going to have problems with 'open doors'.

As for one complaint of 1000, well let me just say this. I don't care if it's one or a thousand, of course you certainly do because all you have to do is worry about your web site and not the time and mails/phone calls it is going to take to have a server unblocked. I'm sure you have never had to do it before so you have NO idea what it is like. Doesn't matter to us, 1 0r 1000, it's spam. After all, should we let a criminal go just because he only killed one person and not 100? No, ......... SPAM is severe and a problem for everyone involved. It came from your site and you are going to pay the price. End of story and I am not going to debate my terms with you over it and honestly don't care if you think they are fair or not because they are designed to save all our clients, all our servers and the overall good of dependable, unblocked mail. I may surely seem short, but I have every right to be, I deal with spam, spammers and protecting server more than ANY other type of support. The spam came from your site....... that is a fact. And we are going to shut down spam sites whether you did it or something/someone in your site did. If you don't understand the reasoning, or appreciate it that is your choice, but it's my business.

As for the spam...... here it is.
1Fjfg1-00081n-0X-H
nobody 99 99

1148662841 0
-ident nobody
-received_protocol local
-body_linecount 177
-auth_id nobody
-auth_sender nobody@hosting1.arklahomahosting.com
-allow_unqualified_recipient
-allow_unqualified_sender
-deliver_firsttime
-local
XX
262
CostaRicanLandBoom@worldsbestdating.com
(Deleted email addresses were here.)

132P Received: from nobody by hosting1.arklahomahosting.com with local (Exim 4.52)
id 1Fjfg1-00081n-0X; Fri, 26 May 2006 12:00:42 -0500
044T To: CostaRicanLandBoom@worldsbestdating.com
044 Subject: This Website Might Interest You...
025* From: CostaRicanLandBoom
055F From: CostaRicanLandBoom@hosting1.arklahomahosting.com
076 Content-Type: multipart/alternative; boundary="===============0570938575=="
018 MIME-Version: 1.0
046F From: CostaRicanLandBoom@worldsbestdating.com
075 Subject: Get free info on owning a piece of paradise for virtually nothing
6386* bcc: (Deleted email addresses were here.)
062I Message-Id:
038 Date: Fri, 26 May 2006 12:00:41 -0500

1Fjfg1-00081n-0X-D
This is a multi-part message in MIME format.

--===============0570938575==
Content-Type: text/html; charset="us-ascii"
MIME-Version: 1.0
Content-Transfer-Encoding: 7bit

Extremely undervalued land.. there is hardly another investment that can virtually guarantee incredible appreciation. Imagine owning a piece of coastal land, for prices so far below what you've seen before, you may think its a joke!

As the world's population increases so quickly, and as the world becomes a smaller place due to travel and technology and the fast progression of the third world, incredible land like Costa Rica's beautiful coastline will begin to skyrocket in value.

Click here, and leave us your email, and we will get you all the information you could ask for, you'll be very glad you did!

If you received this message in error, please simply go here www.utmostportion.com/out, enter your email, and you will never receive an email from us again (and we apologize for the inconvenience!)

--===============0570938575==--

.

Hello CostaRicanLandBoom@worldsbestdating.com at CostaRicanLandBoom@worldsbestdating.com,

CostaRicanLandBoom@worldsbestdating.com from CostaRicanLandBoom
Content-Type: multipart/alternative; boundary="===============0570938575=="
MIME-Version: 1.0
From: CostaRicanLandBoom@worldsbestdating.com
Subject: Get free info on owning a piece of paradise for virtually nothing
bcc: (Deleted email addresses were here.)

This is a multi-part message in MIME format.

--===============0570938575==
Content-Type: text/html; charset="us-ascii"
MIME-Version: 1.0
Content-Transfer-Encoding: 7bit

Extremely undervalued land.. there is hardly another investment that can virtually guarantee incredible appreciation. Imagine owning a piece of coastal land, for prices so far below what you've seen before, you may think its a joke!

As the world's population increases so quickly, and as the world becomes a smaller place due to travel and technology and the fast progression of the third world, incredible land like Costa Rica's beautiful coastline will begin to skyrocket in value.

Click here, and leave us your email, and we will get you all the information you could ask for, you'll be very glad you did!

If you received this message in error, please simply go here www.utmostportion.com/out, enter your email, and you will never receive an email from us again (and we apologize for the inconvenience!)

--===============0570938575==--

. just came across a website they think you might be interested in. The website information is below:

World's Best Dating at http://www.worldsbestdating.com

CostaRicanLandBoom@worldsbestdating.com

Thank you,
World's Best Dating
http://www.worldsbestdating.com

Thank you.
Sincerely,
Johnnie - Admin

*End Of Email From Johnnie*

You tell me, where the headers forged and the email address spoofed as I claimed or was Johnnie right about the spam coming from my site?

spam complaints

7 Powerful Ways To Generate Unstoppable Traffic

2006-06-09T19:59:00.000-04:00

Here is an article that I just found. It explains 7 ways to get traffic and some of them I already knew while others are new to me.

7 Powerful Ways To Generate Unstoppable Traffic
By Aurelius Tjin

Generating traffic to your site means more chances of generating sales, leads and interests. There are multiple ways of driving traffic to your site. Some work and some don't.

Before I reveal to you the 7 ways to generate traffic to your site, you need to know the fundamentals of generating traffic to your website first. Basically, there are 3 types of traffic routes you can use.

The first is to buy traffic

Buying traffic includes pay-per-click such as Google Adwords, Overture & Miva. You can obviously place your ad on other peoples newsletters such as the Unstoppable Marketing newsletter for a small price between $5-$20 depending on where it’s located.

The second way is to D.I.Y (Do It Yourself).

This involves writing up your own articles and posting them to article directories such as ezinearticles.com & articlecity.com, setting up your own affiliate program and more.

The third fundamental is by borrowing traffic.

There’s no better way than to leverage your efforts with somebody else’s traffic. You can place your ad on someone else’s ezine/newsletter that’s related to your business.

Those are the 3 fundamentals you should know before going ahead.

Now let’s look at the 7 ways to generate unstoppable traffic 24/7.

Get involved with the community – Post on hyper-active forums & boards that relate to your market Why do this? Because your signature is added to all your posts and readers can click on the link which directs them to your site. Basically, we want to make the most out of signature files. Not only on forums & boards but to your emails as well. Here’s an example of a signature file I use:

Here for your success,
Aurelius Tjin

Sign-up for the Unstoppable Marketing newsletter now...
==> http://www.AureliusTjin.com
Some popular Internet marketing forums:
http://www.im4newbies.com/forum/
http://warriorforum.com/forum/
Pay for instant traffic using Google Adwords(r).

Adwords(r) are those little classified ads that you see on the right hand site when you search for something. You only pay if someone clicks on your ad.
Your ad will appear on Google's search in about 10-15 minutes time. It’s the fastest way you can generate targeted leads. You could also try Overture.com and Miva.com. But I'd highly recommend using Adwords - because of numerous reasons. There's enough information about Google Adwords out there.

Create your own blog

Get a free blog at blogger.com or Wordpress.org. Post content & keyword rich articles on your blog. Search engines love content. It’s best to have ‘original’ content rather then an articles that’s been posted to hundreds if not thousands of other sites. It also brings back news readers who regularly read your blog.

Use eBay as a traffic machine

Go to Alexa.com > Traffic rankings and search for ‘ebay.com’ and take a look at what ebay.com is ranked. As I write this report it’s ranked 9th in the world!

Here’s an example of how to generate traffic using eBay...
Grab a hot resell rights ebook you have in your collection.
Create a small txt file using notepad and add some information about your business and of course yourself.

Save it as “Bonus.txt” and include this small txt file with the resell rights ebook.
Now, what happens? You’ve got yourself a little viral machine going around to a highly targeted crowd. Remember, it’s a resell rights product so you can resell it to John Smith. John has the rights to resell it to other people as well. If he gave it out for free to his 10,000 list then how powerful would that be? It's create a massive viral effect, as long as the small “bonus.txt” file is included.

You could use alternative file formats such as .HTML or even better .PDF which appears to have more value. I have a video tutorial product called MyViralGenerator that’s purely dedicated to just this one idea i.e. – using eBay to drive traffic to your site.

Write & Submit Articles

You can either write one yourself or outsource it from elance.com or rentacoder.com if you hate writing!. Typically, I content-rich article consists of 400-700 words.

Post your article(s) to article directories such as EzineArticles.com and ArticleCity.com.
How does it bring in traffic?

Most articles include a ‘resource’ box at the bottom of the article where you can write a small paragraph about the publisher. This is your where you tell them to go. If your article was informative to the reader they will most likely click on the link in your resource box. You need to make them go somewhere after they’ve read so that’s how it works. But that’s not all. Most articles are free to pass along as long as the resource box remains intact. Can you see where it’s going now?

I did a test last year to see if it really works. About a month later I searched my name and I was shocked to see how many sites added my article to there site!

Here's a sample of a resource box you can copy:

=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=
Aurelius is owner and author of WebCopyWordsThatMakeYouRich.com.
A FREE ebook and a huge list of power words & phrases you can use now on your web copy to increase sales today. Simply go to http://www.WebCopyWordsThatMakeYouRich.com/instant.htm
and download your free ebook to get started with your power word list building today.
=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=

Post comments on other peoples blogs

What better way than to post feedback on blogs that are related to your niche? Not just any blog, but a blog that dedicated to "Dog shampoos" or "Building your list".

First find blogs that generate a lot of traffic.

Second, make sure it includes content-rich posts. What does this do? Search engine love content so this will bring the person searching for your niche to that blog and thus seeing your comment.

It only takes a few seconds to do.

Joint Ventures

I saved this for last and I love it. Why? It’s helped one of my sites rank 507 in the world in less than 24 hours and the site is not at a consistent 10,700. If your site is under 100,000 that’s typically good.

Exchange links or ads with your JV’s. You place your link on their site, ezine or newsletter, and they place their ad on yours. It’s not hard to find JV’s. All you need to do is have a plan that’ll work both ways (a win/win), and never be afraid to ask. If you get rejected then so what. What if that person said yes? That would mean an extra 1,000, 10,000 or even 100,000 hits to your site. It’s all in the numbers game.

Applying just one of these methods to your business will increase traffic. Applying just an extra method is like a butterfly effect. The small things you do that make a dramatic difference overtime.

When you apply all of the 7 techniques, you will get an Unstoppable flow of traffic consistently coming in -- which in turn brings you sales, subscribers, leads, better page rank or whatever you wanted...

==============================================
Aurelius Tjin is owner and publisher of the 'Unstoppable Marketing' weekly video newsletter. You will discover simple tips, tricks & techniques that'll dramatically make a difference to you and your Internet marketing business. To find out more go to http://www.AureliusTjin.com and you'll get the latest video newsletter issue right away...
==============================================
traffic techniques

Five Ways to Make Money With ClickBank

2006-06-07T00:42:00.000-04:00

Here is another old article from my business site.

Five Ways to Make Money With ClickBank
Copyright © 2004 Steve Shaw

ClickBank not only allows you to accept credit cards on your web site without the need for a merchant account, it also provides other ways in which you can generate income - in this article, I'll highlight five different ways you can start making money with ClickBank by the end of today.

1. Become an affiliate for ClickBank products

You can easily sign up as an affiliate via http://clickbank.com and then take a look through the full range of products in their marketplace for products you'd like to promote, for example by looking in the appropriate category you should find products that match up well with your existing business and that you'll be able to promote to your mailing list.

To promote a product, you simply create a hoplink, which is of the following format:

http://hop.clickbank.net/hop.cgi?nickname/merchant

Just replace 'nickname' with your own ClickBank nickname, and 'merchant' with the nickname of the merchant. If you're not sure what the nickname of the merchant is, you can always go to their sales page and extract it from their sales link - it's likely to be in the following format:

http://www.clickbank.net/sell.cgi?Merchant/1/ProductName

where 'Merchant' is the merchant's nickname.

Or for an automatic way to generate hoplinks, try the following page:

http://clickbanktoolkit.com/promoteaproduct.html

2. Sell your own product through ClickBank

There's no surer way of making money online than selling your own product, and with ClickBank you can start doing this quickly and easily.

You can sell up to 50 different downloadable products through ClickBank with a single account - and to become a merchant costs less than $50, rather than the hundreds of dollars it often takes to set up your own merchant account.

And you won't be alone - thousands of web masters sell through ClickBank including people like Ben Prater, Joe Vitale and Jim Edwards.

3. Sign up your own ClickBank affiliates

Just by signing up with ClickBank as a vendor, you can start recruiting affiliates to sell YOUR product almost immediately - and if affiliates are receiving commissions from selling your product, that means YOU are making money.

You can define exactly what level of commission you want your affiliates to receive - personally I give my affiliates 50% so we're both on an equal footing.

4. Send ClickBank new clients

You can earn cash just by promoting ClickBank itself, full details are available at http://www.clickbank.com/reseller.html - it's not big bucks, but it's useful as an additional income stream with commissions ranging between $0.05 and $10.00.

5. Promote a ClickBank Storefront

ClickBank's own MarketPlace is fairly limited in terms of functionality, but various companies offer a 'storefront' for all (or some) of the products listed in ClickBank's MarketPlace, and each one of which will have your ClickBank affiliate nickname attached.

The idea is that you promote your own storefront, and get commissions from people who visit and go on to purchase products that are listed.

The most powerful one I've seen is at http://www.CBGold.com, but there's a couple others you can view for comparison at 1stPromotion.com and ClickbankAffiliates.com.

------------------------

Steve Shaw creates systems and software for effective e-marketing. His ListInferno.com site allows you to get thousands of 100% 0pt-In leads for your list - for free. For more details visit:
http://ListInferno.com

5 Top Tips For Attracting Targeted Traffic

2006-06-07T00:15:00.000-04:00

Here is another old article that used to be on my business site at http://www.mikeseroveyenterprises.com. I hope that you like it and learn from it.

5 Top Tips For Attracting Targeted Traffic
Copyright © 2004 Steve Shaw

One of the most common needs of online business owners is traffic. Without traffic, your web site barely exists, and is unlikely to make any profit whatsoever. With traffic, you stand a much greater chance of success - but not just any traffic.

As the owner of a network of web sites receiving well over a million hits a month, in this article I give you my five top tips for increasing targeted traffic to your web site.

Newbies on the web frequently make the mistake of just wanting traffic, and join any and every program offering just that - "thousands of hits to your web site", with the vast majority of them completely worthless. When their web sites fail to make any money, many of them give up on the web as a money-making myth.

For those that do persist, and try to learn from their experience, they realize it's not just any traffic they need - it's targeted traffic. That means web site visitors who actually want to visit (rather than those who are 'forced' to visit via some traffic exchange program), and so are actually interested in what you have to offer.

This type of traffic is far more profitable to you - your visitors are far more likely to purchase from you, simply because you have what they want.

But how can you attract targeted traffic?

Here are my five top tips:

1. An Affiliate Program

This works by giving those who promote your products a commission if they make a sale. Over time you can build up an army of people who are busy promoting your web sites for you.

My own affiliates account for well over half of all my sales, and to do that, by definition they have to be pushing a lot of traffic my way.

You can begin to see what my traffic and sales levels might look like without an affiliate program.

For beginners who are selling digital products such as ebooks or software, the easiest and cheapest way to start your own affiliate program is through ClickBank. That's how I started and I still use them today.

2. Add Content

Providing quality content on your web site is an excellent way to permanently increase traffic to your web site.

Search engines like Google appear to favor web sites with a clear navigation structure that provide quality content within a certain genre - that means not adding anything you can think of to your web site, but focus on a particular niche, and provide content broadly in line with that.

You don't even have to create it all yourself. For example, look in article directories on the web for free reprint articles you can use, such as http://IdeaMarketers.com.

3. Create Content

Just as you are looking for content you can quickly add to your web site, so are thousands of other publishers. By creating content yourself, you can not only put it up on your own web site, but also provide it to others for their use with a small resource box at the end of the article with a link to your web site.

In so doing, you can have literally hundreds of web sites all linking to yours. This provides a consistent stream of targeted traffic from readers of the article who want to follow through to your web site, and also from search engines like Google, where your ranking will broadly increase in line with the number of web sites linking to you.

Hundreds of ezine publishers are also on the look out for quality content that they can publish, on a wide range of topics - if a publisher with a large mailing list chooses to publish your article, this can lead to a surge in both traffic and sales on your web site when their ezine is published. Many ezines are published online too, providing another permanent link and source of high quality traffic to your web site.

There are various courses and ebooks available online that can teach you how to effectively distribute your articles and get them published - there's also a free e-course available at http://takanomi.com/publish-articles.php that tells you nearly everything you need to know.

4. Publish An Ezine

One of the most effective ways to build a loyal base of repeat visitors for your web site is your own mailing list, whether it's an ezine that publishes regularly, or a mailing list who you occasionally mail to.

By publishing quality information in your emails, you increase your credibility, build trust with your subscribers, and encourage repeated visits to your web site.

5. Pay Per Click Engines

When you use pay-per-click engines, you are effectively paying to have a high ranking position for certain keywords, on certain search engines. If you choose your keywords carefully, the traffic is highly targeted - the trick is to ensure you are not paying more per click than each visitor is worth.

To do this effectively requires some careful tracking of the visitors that arrive at your site from your keyword placements, but done correctly, the end result is net profit for you.

The main pay-per-click engines are Google Adwords and Overture - with Google, your ads are displayed within minutes; with Overture, it can take a few hours to a few days to have your ads approved and displayed.

I personally use all of the above methods to attract targeted traffic to my web site - of course, that's not the end of the road in terms of web site profitability. You then need to ensure that a proportion of this targeted traffic converts into paying customers. Once you've mastered this too, you are well on your way to online success.

------------------------

Steve Shaw creates systems and software for effective e-marketing. His ListInferno.com site allows you to get thousands of 100% 0pt-In leads for your list - for free. For more details visit:
http://ListInferno.com

3 Approaches to Successful Forum Marketing

2006-06-01T22:02:00.000-04:00

One of the easiest way’s to get traffic is through forum marketing. But it does take some time and effort to do it.

Think about it… dozens, if not, 100’s or even 1000’s of people will be exposed to your message and if it is good, they will be curious enough to check out your website to see what you are doing to make money.

The ways to expose the visitor of a forum to your message is simply by placing a message with a link to your website in your signature file. People who will visit your posts will be exposed to that signature file and, if they like what they read, they will click to the next page to see what your site is all about. An example of a good signature file you could copy when you do something with Internet marketing related products is:

I Made My First $1,000 Online!
See How I Did It Here...
==> ACS.com

This traffic can be handled in a couple of ways, you can either send them directly to the website of the product you sell (which I don’t recommend) or you could send them to a lead capture page, collect their information and then send them to a product that you want to sell. I recommend the last strategies because in that way you will build a list of interested prospects that you can follow up on again and again.

To see a killer lead capture page in action, you can click here.

Forum marketing may be the easiest way but there are certain ways of approaching this. I mean, you cannot just shamelessly advertise your product on the forum. It will not make you very popular and chances are BIG that you will be kicked out.

So here are the different approaches you should consider when you want to advertise in forums:

Approach #1: Ask questions

You can ask a question about any subject you don’t know a lot about (you can even do this when you do know a lot about it). This is a great way to get some fast exposure to your ad and most people just LOVE being an expert.

Approach #2: Answer questions

Are you an expert on a certain topic? Well, just go ahead and start answering questions. But don’t make your answer too long. Just make it as long as needed because you don’t want to bore their brains out and have them click away faster than they can see your ad. And when you do choose for the long way, at least make it an exciting read.

Approach #3: Ask for a critique

People just LOVE giving critiques so just go ahead, ask them for it. So whenever you post a new article on your Blog, post something about it on all the forums asking them to check out your Blog. This way you will also get a link back to your Blog and you get exposure to your ad.

OK, these are just 3 approaches you can use to get started and get some forum traffic. I think you will have enough information to get started using forums to drive traffic to any of your websites, FAST.

But HOW do I start now? Isn't this stuff too much work for too little results?

Well, true and not true. In fact, the traffic you are getting is extremely targeted AND if you give answers to questions, people will soon see you as an “expert” in your field and you will get more credibility in that way. Now, because you do, people will trust you more and you will get more sales.

So is it worth the effort? MOST CERTAINLY!

A couple of great forums to participate in are:

• http://www.ablake.net/forum
• http://www.howtocorp.com/forum
• http://www.bizweb2000.com/wwwboard
• http://www.mlmforums.com/forums
I hope you found this useful and have enough information to participate in the forums right now and start getting some much needed traffic.

Best Wishes

Mike Serovey

7 Profitable Joint Venture Tactics For Your Blog

2006-06-01T18:54:00.000-04:00

By Liz Tomey

Blogging has been a very hot topic for a few years now. Internet
marketers have embraced blogging, and turned it into an
incredible marketing tactic. I've done some "joint venturing"
with my blogs, and I'd like to reveal my most profitable joint
venture blogging tactics to you. Here are 7 joint venture
blogging tactics that you can implement right now in your own
business.

1. Find someone that has a blog related to your topic. Offer to
blog about their blog if they will blog about yours. In doing
this, you'll both be swapping blog readers that you may have not
been able to reach otherwise. Do this with several different
people that have blogs related to your topic and soon you will
have a huge blog readership.

2. Endorse a product that belongs to someone else via your blog.
Ask them to endorse one of your products in exchange. By doing
this both of you will benefit from each others blog visitors.

3. Grab a sheet of paper and a pen, or open your word processing
program. Now go to a blog search engine and search for keywords
related to your blog. When you find blogs related to your blog,
write down (or type) the blog website address, any side notes
about the blog, and the contact information of the blog owner.
Now take your list and start emailing each blog owner for a link
swap.

4. Get a group of people together that are bloggers. All of you
pick one topic that can be profitable either by promoting
affiliate products or by Google Adsense revenue. All of you will
start blogging about the topic. Take the RSS feeds from each
persons blog, and place them on one website. All of you will make
reference to this site where the RSS feeds are placed. By doing
this you will all share traffic via a group effort.

5. If you know someone that blogs on the same topic that you do,
ask for a blog post exchange. Tell them you will write a "guest"
blog post for them, if they will do the same. That way both of
you will be giving fresh content from a different person to your
readers. Adding some variety to your blogs will keep people
coming back often.

6. Create an audio blog post (podcast) for a few blogs related to
your blog. Make sure to mention your blog in it. Tell the blog
owner if they post the audio blog post on their blog, that you
will create an audio blog post mentioning their blog for them,
and post it to your own blog. You'll only want to do this with
blogs that have a lot of readers because there is a bit more work
involved in this tactic.

7. Large businesses actually hire people to blog for them. Not
because it's profitable for these big companies but because it
let's the outside world know what's going on with these big
companies. This starts to build a trust with the people who read
these blogs. Knowing this information, I decided to start a
testimonial category on my blog. In doing this, people begin to
trust me and see me as an authority figure on the topic I am
blogging on. You can also do this by telling people you have
started a testimonial category on your blog. Ask them to leave a
true testimonial on your blog in exchange for something like a
free ebook. If they have a testimonial category on their blog,
tell them you will give them a testimonial if they will give you
one. Always remember though only give true to heart testimonials.

Liz Tomey has been involved in Direct Mail Advertising since
1998. She runs a network of over 25 sites related to Direct Mail
Advertising. After coming into the Internet marketing world with
a bang, and sharing her secrets to quick profits, she has now
created http://www.JointVentureSeeker.com which teaches marketers
the true POWER of joint ventures!

You are more than welcome to reprint this article on your site,
blog, or your newsletter if you would like. Just make sure that
you include the resource box!

That's it for today! I'm starting my weekend early, so I'll talk
to you all next week!

As always, if you have ANY questions or comments,
please let me know by going to

http://www.LizLive.com

To your success...

Liz Tomey
-----------------------------------------

Thoughts on Being an Affiliate

2006-05-31T00:45:00.000-04:00

In the beginning, God created the Affiliate Program, and He saw that it was good. Seriously, I made many of the affiliate mistakes discussed in forums on affiliate marketing. I even joined a website called “Affiliate Mistakes”. Funny, I never used it or really read their material. That is yet another one of my affiliate mistakes! I tried to sell ebooks that I have yet to read, or products that I never tried. Big mistake!

I used to try to sell cars, vacuum cleaners, cutlery, water treatment systems, air purifiers, and more. Even if I truly liked the product, I often had a problem with the canned sales pitch that I was forced to use. There always seemed to be a certain amount of deceit involved in them. Or, I thought that the price was too high. I came to the conclusion that I would never truly succeed as a salesman.

However, I realized that every legitimate business has to sell something to survive. That something can be a tangible product like soap (Amway), a service like carpet cleaning, or an idea. Century 21 started out as nothing more than an idea and had several affiliates long before they sold their first house! Bill Gates and Steve Ballmer licensed DOS to IBM even before they owned it themselves! They paid a programmer $50,000 for the first working version of DOS, changed a few lines of code (so that they could say that they wrote it), and licensed it to IBM for several million dollars!

I recently discovered that nearly all salespeople approach sales with a completely wrong attitude! They are so interested in the transaction, that they often blow the real sales. They have no clue as to what it is that they are really selling! I highly recommend that you read an ebook called Sales Without the Sucker Punch by Len Foley.

This ebook clears up all of the myths about selling and makes it a really painless process once you understand how NOT to sell.

Many “gurus” recommend selling your own product and then putting related products in news letters as the back end sales. They state that affiliate products are the best back end if you run out of your own products to sell. Also, if they turn down all of your stuff sell them a competitor’s product and collect your commission!

Affiliate Programs

10 Cool Ways To Attract People To Your Web Site

2006-05-25T19:19:00.000-04:00

by: William Fredrick

1. Give people a free subscription to your e-zine. Almost everyone is publishing a e-zine nowadays so it's important to give something extra with the free subscription. You could offer a free gift or advertising when people subscribe.

2. Provide your visitors with free content. Your content will be more attractive to your visitors if it's up-to-date or original. You could also offer people the option to reprint the content in their e-zine or web site.

3. Offer a free online directory. The directory could be full of interesting ebooks, e-zines, web sites etc. If people find your directory to be a valuable resource they will visit it over and over.

4. Give your visitors a free ebook. You could also include your own ad in the ebook and allow other people to give it away. If you don't want to take the time to write one, you could ask other writers permission to use their articles.

5. Hold free online classes or seminars. They could be held in your web site's chat room. The idea of "live" information will definitely entice people to visit your web site. You will become known as an expert on the topic.

6. Give visitors a free entry into your contest or sweepstakes. The prizes should be something of interest or value to your visitors. Most people who enter will continually revisit your web site to get the results.

7. Let visitors download free software. It could be freeware, shareware, demos etc. You could even turn part of your site into a free software directory. If you created the software, include your ad inside and let other people give it away.

8. Offer free online services or utilities from your web site. They could be search engine submitting, copy writing proofreading etc. The service or utility should be helpful to your target audience.

9. Give free consulting to people who visit your web site. You could offer your knowledge via e-mail or by telephone. People will consider this a huge value because consulting fees can be very expensive.

10. Give your visitors a free membership to your online club. People want to belong to something, why not your online club. You could also give away a free e-zine for club members only.

Copyright 2004 William Fredrick

About The Author

Bud Fredrick
http://marketing-insiders.com

7 Phrases You Can't Say in Sales

2006-05-25T19:14:00.000-04:00

I learned quite a bit from reading this article! Read it if you are in sales and head his warning!

----------------------------------------------

7 Phrases You Can't Say in Sales
By Doug Smart

````````

7 Phrases You Can’t Say in Sales

(Because They Will Undermine Your Credibility

and Drop Your Closing Rate)

Copyright 2004 by Doug Smart

Years ago, George Carlin listed seven words you can’t say on television. Then HBO came along, said all the words, and the world of television changed forever. Now, I know that even before you read the seven no-no phrases in sales, you might be tempted to think, oh, whatever these are they will eventually become acceptable, too.

There are two big problems with this reasoning.

1. Television has been around for about sixty years so it is still a youngster experiencing growing pains; sales started way back when the inventor of the wheel made a few extras to sell to friends.

2. The seven sales phrases are already being said by salespeople and they are delivering decidedly mediocre results. They live on because veteran salespeople say them and novice salespeople ape them. The cycle continues.

The big challenge with these words is that they undermine the credibility of salespeople and they encourage defensive barriers to spring up in the minds of the prospective buyers. Talk about salespeople shooting themselves in the foot! These phrases either degrade what could be a great sale down to a pedestrian transaction or they scare off buyers. And worse, less experienced salespeople think they are supposed to say these phrases in order to entice buyers. Here is a word to my sales colleagues: No matter whether you are selling products, services, and/or ideas, avoid using these phrases! They will make buyers distrust you.

As you read these seven, think of yourself as a buyer not a salesperson. (Did you ever stop to consider that over the course of your life you will most likely buy more products and services than you will sell?) As a buyer, imagine you are in situation in which a salesperson has recently made your acquaintance. Test your gut reaction. Do any of these seven make you want to buy - or do they make you want to run?

Here are the seven deadly phrases in sales. Actually, one of these is a pair of words, not a phrase. But all of these leave the same unpleasant after-taste as one bad word.

Trust me. Instructing people to trust a salesperson is pretty much like setting up a too-familiar joke whose punch line is going to be "you are an idiot so just give me lots of your money now."The pairing of trust and me signals buyers to put up their defense shields and turn on their BS filters (for Better Sense, of course). Trust is one of the two concepts that the more somebody asks for it, the more elusive it becomes. Trust - like love - cannot be requested effectively. Although it is plentiful, it has to be earned to be genuine. And besides, it is the buyer’s prerogative to decide whom to trust, when, and how much. Asking for trust will actually hinder the salesperson from getting it. (P.S."Believe me when I say…"is in the same league.)

I’m your friend. It is tempting for a salesperson to think a buyer is a new friend after the two share fifteen minutes excitedly discussing a mutual experience or passion. This happens, for example, when both share an obsession for golf and both once played the course at Pebble Beach in their youth. However, too many salespeople mistake rapport for friendship. The two are not the same. Friendship requires an emotional investment and real commitment. Friendship takes time, energy, and some sacrifice. Friendliness is a great way to ease any tensions in the sales process but over-friendliness can raise resentment in buyers’ minds.

Nobody can sell this cheaper than me. Nobody? First off, the world is a big place with a lot of others selling things a lot like what other salespeople have. If the salesperson really has the world’s lowest price on something and can do business both legally and profitably, instead of wasting time one-on-one with prospects, he or she should put up a website and rake in the dough. And second, the problem with bragging about being cheapest (besides triggering buyers’ skepticism) is that it is a lousy way to make a profit. A more satisfactory approach is to show the value of the product, service, or idea. Value takes into account integrity, experience, service, reliability, trustworthiness, uniqueness, desirability, return, and how the buyer will be better for buying. Promoting value ahead of price is a rock-solid strategy for long-term success.

We are the best! Okay, maybe there are a few situations in which this is credible. And I am not opposed to the power of positive thinking as a confidence builder. But the truth is buyers have learned that ninety-nine percent of the salespeople who say it are lying. A phrase like this turns on their BS filter. Best, like beauty, is in the eye of the buyer - not the salesperson.

Always and never. This pair stands on the same quicksand as "We are the best."They sound like exaggerations and are frequently perceived as stretching the truth. For example, how truthful do these two statements sound? "We always provide quality service.""Our delivery drivers are never late."Many people simply don’t take always and never at face value. A few years ago I did a series of training programs for engineers from several Miller Brewing locations. I asked each to write the words always and never. Then I asked each to express as a percentage what the words meant. As you would expect, some saw always as a one hundred percent occurrence and never as zero percent. But the unforgettable thing was that twenty-five percent saw them as somewhere in between. To many, always and never were so abused they became synonymous with frequently and occasionally. For example, "I never lie"was readily perceived as a lie and was reinterpreted to mean "I occasionally lie."

What you need is... This is actually a great phrase after high levels of rapport and trust have been developed. But even then this is pretty presumptuous on the part of the salesperson because he is not the one who has to live with the purchase. Just a few days ago a salesperson, with whom there was not much rapport or trust, told me "What you need is this computer."That may have been so, but the salesperson did not ask questions -- so he knew little about me, my situation, or what I wanted to accomplish. I didn’t care what he thought I needed. I listened, learned a few things, walked out the store, and bought one elsewhere. (See number one.)

This is perfect for everyone. This is another statement that is hard to accept as true (Is H&R Block perfect for everyone?). Before adding this one to the list I tried hard to think of one commercial product or service that really is perfect for everyone. The closest I could get was bottled water. But then I thought, "If the brand of bottled water you sell is indeed perfect for everyone, why do you have competition? Doesn’t the mere existence of stiff competition indicate that for some buyers other brands are more perfect for them?" Okay, you don’t sell bottled water. But, re-read the above substituting your stuff for bottled water.

Some other phrases, such as "The check is in the mail", undermine rather than build. No matter how well intentioned, when salespeople use these seven phrases, and related phrases, buyers hear something that is questionable. This can cause buyers to react protectively and be selective about what they choose to believe. That results in fewer closed sales. A smart strategy for salespeople is to steer clear of these seven toxic phrases.

Doug Smart helps select, develop, and retain exceptional sales managers and salespeople who are passionate about their work. He is the author of "Grow Your Sales by Selling Smarter Not Harder.” He is a consultant and speaker who has presented 2,000 paid presentations around the world. For a free subscription to "Grow Your Sales" eNewsletter click on www.GrowYourSales.org.

5 Headline Copywriting Tips Sure to Double your Response to ANY marketing you are currently doing

2006-05-25T18:55:00.000-04:00

Here is another article by Ken Reno about how to improve your copywriting skills. I am learning from these articles and hope that YOU are too!

*******************************************
5 Headline Copywriting Tips Sure to Double your
Response to ANY marketing you are currently
doing.
Kenneth Reno
http://www.ViralMasters.com

If you APPLY these tips, you will see a significant
increase in your overall marketing efforts.

This is NOT theory, or guesswork.

These are the *proven* keys to getting your
ads/emails read. They are as predictable as
the force of gravity.

On to the tips:

1) How To...

A "How To.." headline grabs your prospect’s attention
because it tells their brain they are about to learn
something new that could benefit their lifestyle. The
headline should get their attention and explain how to
get their benefit faster, cheaper, easier, etc.

Example:

"How to Build Your List in 3 Easy Steps for FREE!"
( http://www.eCourse.ViralMasters.com )

"How To Get Out Of Debt In 1 Year Or Less!"

2) Unlock...

An "Unlock..." headline grabs your prospect’s attention
because when something is locked-up it's perceived as
being more valuable. Your product would of course be
the key that will unlock the benefit for them.

Example:

"Unlock The Secrets Of Selling High Ticket Items!"

3) Discover...

A "Discover..." headline grabs your prospect’s attention
because it gives your prospects a sense of adventure. It's
just like in a story when someone discovers a treasure
chest or a lost artifact.

Example:

"Discover 3 Simple Ways To Reduce Your Unwanted Wrinkles!"

4) ...Exposed

An "...Exposed" headline grabs your prospect’s attention
because it sounds as if somebody was trying to hide something.

Your prospects will want to know what was being covered up and why.

Example:

"Used Car Dealer Sales Tricks Exposed!"

5) ...Explained

An "...Explained" headline grabs your prospect’s attention
because it will give them a clear picture of a benefit they
may not understand how to get. If there is something you
don't understand and it could benefit you, wouldn't you want
it explained?

Example:

"Top Search Engine Optimization Strategies Explained!"

Get more Free Headline Copywriting Tips at:
http://build-your-list-for-free.blogspot.com

*********************************************
Kenneth Reno is the owner of www.ViralMasters.com , the
premier FREE listbuilding site that actually sends subscribers
to YOUR OWN Newsletter, or opt-in list! He can be reached
at: ken@viralmasters.com
*********************************************

5 Copywriting Tips

2006-05-25T18:53:00.000-04:00

Here is an article by Ken Reno that I think that you will find interesting. I know that MY copywriting skills could use some improvement!

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

5 Copywriting Tips you could have used to make
a fortune, but probably didn't.......
By Ken Reno
http://www.ViralMasters.com

I know we are all in a hurry here, so let's
dive right in.....

1) Breaking News...

A "Breaking News..." headline grabs your prospect's attention because breaking news usually happens when it's really important and can't wait until the normal news show time. It's usually something major like serve weather, a terrorist attack, war footage, etc. It makes people stop what they're doing and take notice.

Example:

"Breaking News! Scientist Finds Breakthrough Weight Loss Formula!"

2) Inside Secrets...

An "Inside Secrets..." headline grabs your prospect's attention because your prospects will feel that if they learn more information they'll belong to a select, privileged group of people. It also adds a rareness to your product. Rare is valuable.

Example:

"The Inside Secrets Of Building your OWN opt-in list
without spending a penny!" http://www.ViralMasters.com

3) Magic...

A "Magic..." headline grabs your prospect's attention because almost everyone's fantasy is to have a magic formula or tool that will instantly give them their desired benefits. People want to get their desired benefits with little or no effort.

Example:

"New! A Stain Remover That Works Like Magic!"

4) Finally...

A "Finally..." headline grabs your prospect's attention because usually people will buy any number of similar products before they get the exact benefit they want. So, when we find that perfect product we are likely to say or think….FINALLY!!!

Example:

"Finally! An Acne Cream That Actually Does What It Says!"

5)...Guaranteed

A "...Guaranteed" headline grabs your prospect's attention because it tells your prospects there is no harm in reading the rest of my ad and there's no risk. Your prospects will allow themselves to get interested because even if the buy they have nothing to lose. It makes the most unbelievable headline seem believable.

Example:

"10,000 Web Site Visitors In One Month...Guaranteed!"

Most people will breeze through this, and not take
any ACTION on what they learn here.

That's a shame.

Any one of these tips can improve your response,
but ONLY if you USE them!

I hope this helps!

Take care,and God Bless.
Ken Reno

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

Localizing Your Product

2006-05-22T17:15:00.000-04:00

Here is an interesting article by Patric Chan. Because he is Malaysian, his grammar and spelling are a little off. Even so, I have to post it exactly the way that he wrote it. I, too, have eaten at Asian restaurants and have been told that the recipes being used by these restaurants are not what these people eat at home. Most "Mexican" restaurants in my area serve pretty bland food. Go to Texas and the food will be much spicier!

I hope that you enjoy this article!

When we were in Australia, we went to a Thai
restaurant in Sdyney for dinner. Now, first of all,
most of the diners were NOT Thais or Asians. However,
the restaurant owner and the waitresses were.

The food was good but it's not a 100% Thai food
anymore! Does it really matter if it's the same recipe as it is
in Thailand or not?

The fact is, if it's using the same recipe and method
of cooking used in Thailand, I don't think the
restaurant will get a flock of customers anymore
because the taste might NOT be what the people staying
at that neighborhood like.

For instance, I don't like cheesy food. When I was in
Australia, most of the food there has a lot of cheese
in it compared to the food in Malaysia.

So this brings me to one marketing tip I want to share
with you ...

"Localization" to suit the market.

The Thai restaurant has produced the type of food that
the local people want to eat. It doesn't try to be
smart -- it offers what the "market" wants.

The biggest mistake a marketer can do is 'falling in
love' with his product or thinking that he has a
product that everyone would need.

When you write your salesletter, write what your
readers want to read.

When you design your webpage, design it the way that
they would like to see it.

When you offer valuable content, give them the content
that they want to read or listen to.

When you're advertising, advertise to the RIGHT PROSPECT.

For example, you might have an ebook teaching people
how to grow big tomatoes. In your salesletter, don't
just write a salesletter to sell tips of how togrow
big tomatoes! Write it to sell to tomato gardeners (Or
whoever your target market is)!

Don't worry about your product not being 100% targeted
at them. As long as your ebook is about growing big
tomatoes, you're not manipulating. But you can write a
targeted salesletter, can't you?

Does this make sense?

Another way of looking at localization is starting
from the end of the mind. What if, you have a list of
subscribers who are interested about growing tomatoes?
Obviously, create the info-product that is what
they're seeking! I know it sounds so simple. But hey,
that's the way to make a lot of money online.

If you understand this marketing tip 100% about how
to suit your market, you'll be very rich. If you did not
see the importance of it, then this will just another
marketing article. Review your online business and see
if you're 'serving' your market the way they wanted to
be 'served'.

About the author:
Patric Chan is an internet infopreneur, international speaker and author. His "Chan Do" Internet Success System Training Program's next intake is coming out soon. Register now before it's sold out again at: www.youchandoit.com

My Grammar Rant Continued

2006-05-11T19:21:00.000-04:00

In a previous post I made an error. The expression is, "You lie like a rug". Along with that we have, "Let sleeping dogs lie". I mixed the 2 expressions together. In this article I am going to discuss acronyms, abbreviations, made up words and improper use of personal pronouns.

Let's start with acronyms and abbreviations. When I was in the US Army we used several acronyms such as ASAP which stands for As Soon As Possible. We had a test called the SQT which stood for Skills Qualification Test. I heard several people who should know better says things like, "I'm going to take the SQT test". That is the same thing as saying, "I'm going to take the Skills Qualification Test test". The "T" in SQT stands for test! Likewise, I often hear people say, "Give me your PIN number" or "What is the VIN number". The "N" in both PIN and VIN stands for number! So, they are asking for either the Vehicle Identification Number number or the Personal Identification Number number! We have bad grammar in both cases! CTT stands for Common Task Test and is given to soldiers every year. I have heard a few people says "CTT test" which is incorrect because the "T" in CTT stands for test!

To add to what I said in an earlier rant, some people say "would of" when the correct term is "would have". Similarly, "could of" and "should of" should be "could have" and "should have" respectively.

Now, I am going to talk about another kind of grammar error, improper use of personal pronouns. Personal pronouns are words like "I", "he", "she", "him", "her" and so forth. I used to have a friend named Julie. She was very smart but made one glaring error in grammar. When I would call her house and ask for Julie she would sometimes answer the phone and respond, "This is she" Using "she" at the end of a sentence like that is bad grammar. She should have responded with, "This is her" or "This is Julie". A similar mistake is something like, "Me and Joe went to the store". "Me" does NOT belong at the beginning of a sentence like that! The correct way to say this is, "Joe and I went to the store". Sometimes I hear people say something like, "He gave it to I". Correct grammar is, "He gave it to me". "I" doesn't belong at the end of a sentence!

Correct grammar would be saying something like, "I did it myself" or 'I did it to myself". If I am both the one acting and being acted upon then "myself" is correct. "She did it to myself" is not correct! If she is both the actor and the person being acted upon then "She did it to herself" is correct. "I did it to herself" is not correct! "I did it to her" is correct.

I also get annoyed with people who constantly use "like... you know". As the guy in the car commercial says, "Things either happen or they don't happen. They don't just sort of happen." I mean, you know, people sort of like say things that irritate me. Whatever! ;-)

Last, we have made up words. When I was going through training in the US Army to become a behavior science specialist I was taught by one of my instructors that making up words like "Reganomics" was a sign of schizophrenia. Ronald Regan believed in supply sided economics, whatever that is. He was accused of "voodoo economics" and someone coined the term "Reganomics". I'm OK with that because sometimes new words are needed to express or describe new concepts or inventions.

What I am not OK with is making up words like "chocaholic", "shopaholic" and "workaholic"! An alcoholic is someone who is addicted to alcohol. "Alcoholic" is short for "alcohol addict". Thus, a "chocaholic" would be someone addicted to chocahol! I have never heard of chocahol! Likewise a "shopaholic"! would be someone addicted to shopahol! I have never heard of shopahol either! I have never heard of workahol either! How can someone be addicted to chocahol, shopahol or workahol when these substances don't exist?! Perhaps these people are trying to say that a "chocaholic" is someone who is addicted to both chocolate and alcohol. A "shopaholic" would then be someone who is addicted to both shopping and alcohol and a "workaholic" is someone who is addicted to both work and alcohol.

Other made up words end in "itis". "Itis" means inflammation of. Arthritis is inflammation of a joint. Sinusitis is inflammation of the sinuses. Thus, "senioritis" would be inflammation of the senior and "oneitis" would be inflammation of the one. "Senioritis" was used to describe the "disease" that seniors in high school get when they approach the end of their senior years. They don't want to work or attend classes and thus they let their grades drop. "Oneitis" is when a guy gets hung up on one girl and will not accept anyone else. Usually the guy can't get "the one" and thus wants what he cannot have. Thus, he gets a case of "oneitis". Both "senioritis" and "oneitis" are incorrect made up words as used by the people using these terms because they are not referring to any inflammation of anything.

I hope that my articles on bad grammar will help business people improve the quality of their writings!

Watch Your Language!

2006-05-03T18:00:00.000-04:00

This is a continuation of my rant on bad grammar and spelling. In this post I am going to examine lay versus lie, gonna, coulda, shoulda, gotta, off of, and similar grammatical errors. I'm also going to write about how certain regional accents cause people to mispronounce, and thus misspell, certain words.

I noticed while I was still in high school that certain people will spell words the way that they pronounce them. I have been guilty of the same thing at times. While still living in Indiana I noticed that many of my friends, neighbors and relatives would mispronounce many common words. For example, "Washington" would be pronounced as "Worshington". Why do they pronounce "wash" as "worsh"? Can't these people spell? Thus a wash cloth would become a "worsh cloth". These same people would pronounce "egg" as "aigh" and "leg" would become "laig". The "e" would be pronounced as a hard "a". People from Boston would die of "hat" attacks and walk on "flaws". They drive in their "caws". People from the southeastern United States would eat "bray-ed" instead of bread and wear their hats on their "hay-eds" instead of their heads. These same southerners would live in a 15 room mansion that they call "a little old house", or "a li'l ole house". While living in North Carolina I heard a black student try to pronounce "gracias". It came out as "grassy ass"! One of the funniest things that I ever heard was my ex-wife trying to pronounce German with a southern accent! "Sprechen Sie Deutsch, y'all?" People from Brooklyn will live on "toity toid" street, and listen to "boyds choip". I can allow for a certain amount of mispronunciation caused by regional accents, but it is still annoying!

My mother still doesn't understand the difference between "lay" and "lie"! She says, "I'm going to lay down for a while". The correct way to say this is, "I'm going to lie down for a while". If I were to put my hat on a table then I would be laying my hat on the table. If I were to put myself in bed then I would be lying in bed. Thus the expression, "You lie like a dog".

Some people say "gonna", "coulda" (or "could of"), "shoulda" (or "should of"), and "gotta" instead of going to, could have, should have, and got to or have to. They sometimes say, "I got to go to the store" when it should be, "I have to go to the store".

"Get off of me!" should be "Get off me!". "Off of" is not only harder to pronounce but is bad grammar!

Imagine going to a doctor for a heart operation. After you walk into the examining room the doctor says to you, "Hi y'all". You are the only person in the room besides him. Who are the other people in "y'all"? "Sit on that there table over yonder and take of them there clothes. I wanna examine yer ticker and see if it is working OK. Now, before we begin this here li'l operation I'm gonna have ta stick yer arse with this here li'l ole needle. Now, ya shoulda followed my advice and lowered yer cholesterol. 'Cause ya didn't, ya gotta have this here heart operation." Once he is done with the preliminary examination he decides that the operation must be done immediately in order to save your life. So he says to you, "Just lay down on that there table and we'll begin the operation." Would you still let him go through with the operation? Would you be checking his diploma to see if he graduated from a real medical school or the University of East Podunk? I would be out of there in a New York heart beat!

Likewise, do you really believe a business person who talks to you about success while misspelling, or mispronouncing, every other word?! I don't! I remember when I was an Amway distributor. One of my up-line diamond direct distributors was Bill Britt. He was a Triple Diamond Direct Distributor and thus a real big shot within Amway. Yet, I heard him on a cassette tape telling his down-line to brush and floss their teeth! Bill lived in Chapel Hill, North Carolina at the time. He stated that the Amway breath spray was good, but not that good! Likewise, if they were talking to people about success and had really bad teeth no one would listen to and believe them. So, Bill told these people to go to a dentist and get their teeth fixed! Was that really such a big problem in North Carolina at the time that Bill Britt had to mention it on a tape that his entire down-line will listen to?! Yet, his points were valid. You will lack credibility entirely if you have bad teeth, bad breath, or poor grammar and spelling.

On the other extreme I have run into college professors who try to impress people with their large vocabularies. I can remember reading an undergraduate psychology textbook on human memory. The author was writing about how people will repeat something over and over again to move it from short-term memory to long-term memory. He then used the term "perturbation of the reverberation" in the textbook. I had to ask my course instructor what that term meant. I had an idea, but wasn't sure. He stated that the author was writing to impress us with his vocabulary rather than writing for clarity! I had to agree with him. He then explained that when you disturb the echo (mental repeating of whatever you are trying to memorize) the information fails to make it to long-term memory.

My main point of this entire rant is simply this - speak or write clearly so that your audience can understand you. Do not speak or write like someone who barely graduated from the fifth grade! You will lack credibility if you do! Do not talk over people's heads by using terms like "perturbation of the reverberation"! People will tune you out if they can't understand you. I know that I often do! I know how to use a dictionary but don't always have one handy when listening to someone talk. Another thing, don't use slang expressions if you don't know for sure what those expressions mean! Even if you do, your audience might not!

Five Steps to Successful Viral Marketing

2006-04-22T17:03:00.000-04:00

I have posted below an article that was on my site at http://www.mikeseroveyenterprises.com in the "Articles" directory. I have moved this article, along with some others, to this blog to make room on my site for some new articles. I have edited this old article to remove some dead links. I hope that you enjoy this article and find the links useful. I know that I have.

Five Steps to Successful Viral Marketing
Copyright © 2004 Steve Shaw

I'm sure we've all heard of 'viral marketing' - the first question is usually 'What is it?' (and I won't insult your intelligence by telling you it's nothing to do with ill health).

In brief, you can apply the term 'viral marketing' to any strategy that encourages others to pass on your marketing message.

This can result in exponential growth of traffic to your web site, and therefore, if appropriate to your site, your level of sales as well.

A viral marketing strategy should be an essential element of your web site's promotional strategy, and in this article I'll tell you five different ways you can achieve this.

You may already be following some of these suggestions, and if so that's excellent. But I'm sure there will be others here you can try as well. This applies to myself as well - each strategy takes time to implement, the important element is to work towards them, and over time your traffic and your sales will gradually build, and your business will expand. Persistence holds the key to success on the Internet.

1. 'Send to a friend' script

We've all seen them, those buttons on web sites inviting us to 'Send to a friend'. You generally enter in the names and email addresses of people you would like to recommend the site to, and the script will then send those people an email containing the URL of the web site together with a short message.

Here's some resources you can use:

http://www.referralblast.com - claim you can add it to your site within 10 minutes, charge from $99 per year

http://www.tell-a-friend-wizard.com/ - claims to track your most sent pages and your most active people; from about $6 a month

http://bignosebird.com/carchive/birdcast.shtml - popular free CGI script

http://wsabstract.com/script/script2/tellafriend.shtml - a JavaScript version, allows you to send to a friend via normal email

That's probably enough to choose from!

2. 'Freebies'

Giving something away for free is one of the most powerful marketing methods available.

Giving something away for free in the *right way* turns it into a VIRAL marketing method that is much more powerful.

For example:

Giving away a free ebook will encourage people to sign up to your newsletter - great result.

If you include in the ebook links to your own web site and information about the products and services you want to promote, you'll increase your traffic and your sales - even better result.

If you encourage people to give away the free ebook themselves, you've suddenly turned it into a viral marketing program that will bring you exponentially increasing traffic and sales - excellent result.

If you think you can't improve on this you're wrong! If you use software like the Viral Marketing Program at http://www.instantviralmarketing.com as a mechanism to give away your free ebook, you'll increase your traffic and sales exponentially before you even give the ebook away, and then you've got the traffic and sales you'll get from the ebook itself - this creates an absolutely incredible result, I know.

The important thing is to ensure the freebie actually has some value and has a quality that reflects on the quality of your business - don't give away something just because it's virtually worthless, it will reflect badly on you and the results will be poor.

Instead, give the 'freebie' a realistic value, tell people what this is and then let them download it for free. However, ensure you use the mechanisms above to ensure that giving away something of value actually brings you results in the end - there is certainly delayed gratification involved here, but if you do it right you'll be on to a winner.

3. Write articles

Web site and ezine owners are constantly on the look out for articles, tutorials and other content they can use. Writing articles is one of the most powerful ways to spread your marketing message at targeted web-surfers. All you need to do is allow people to republish it for free, as long as they include a resource box at the end of the article containing details of your web site, or even of your ezine.

If you want an example, take a look at the articles I've written on my PopUpMaster.com site at http://popupmaster.com/articles, and notice the resource box at the end - these have already been published in various forms and in various locations across the web, increasing the traffic to my web site (and let's not forget this article as well of course). You'll also notice various articles by other people on the site too, that I got hold of just by searching the sites listed below - see how quickly and effectively your marketing message can be spread all over the web by webmasters and ezine owners who need content!

As well as posting the articles on your own site, and distributing them to your own mailing list, there are also various places online where 'publishers' and 'authors' meet, i.e. you provide the article, and other people publish it for you if they are interested:

Idea Marketers*
http://www.ideamarketers.com/

Making Profit*
http://www.makingprofit.com/mp/

Web Source*
http://web-source.net/

Marketing-Seek*
http://www.marketing-seek.com/

Yahoo Groups:
http://groups.yahoo.com/group/aabusiness/

Dime Co:
http://www.dime-co.com/

Ezine Articles
http://www.ezinearticles.com/

Go Articles
http://www.goarticles.com/

The resources marked with asterisks (*) are particularly recommended due to the powerful results they can deliver.

4. Affiliate programs

Most of the successful web sites use an affiliate program of one sort or another, that encourage other web masters to partake in publicizing someone else's products or services in return for a commission on the sale price. I'm sure we're all familiar with these.

I personally use ClickBank because they handle both the affiliate program (so I don't have to manage it at all) and the payment facilities, and it's all incredibly easy to set up. For more information:

Sign Up For The ClickBank Affiliate Program

5. Word of mouth

Many businesses grow through 'word of mouth' recommendations. Sure, the 'Send to a friend'-type scripts and affiliate schemes can help with this process, but often web sites are mentioned in other interactions between people. This can be a powerful mechanism, both offline and online, and should not be ignored.

From my own experience, my business has grown largely because of the kind recommendations my customers make to others of the products and services I provide.

You can encourage this process by providing the highest quality customer service possible, and ensuring that any products you sell or recommend are of top quality.

You've heard the phrase 'Customer is king' - I'd extend this to say you should treat every single customer as the most important customer you have ever had, in this way you will easily impress them and attract more customers (perhaps very significant ones) through these referrals. The alternative is bad or unresponsive customer service and poor quality products - this will certainly get you bad publicity that will damage your business.

There are of course many other techniques you can try, but these are my top five favorites, so try them out and see the traffic to your web site explode. It's hard work, but when you see the results you'll consider it more than worth it.

----------------------------------------------------------------------------------

Steve Shaw creates systems and software for effective e-marketing. His ListInferno.com site allows you to get thousands of 100% 0pt-In leads for your list - for free. For more details visit: http://ListInferno.com

Some of My Pet Peeves

2006-04-16T23:59:00.000-04:00

By Mike Serovey

Most of the articles that I have posted here were written by other people. This time, I'm posting some of my own thoughts. Because this is my blog, I can put what I want on it and this is my rant!

Over the past 3 or 4 years I have visited many web sites and subscribed to many newsletters. I have noticed that many of these so called gurus don't bother to proofread their web sites, newsletters, ebooks, and so on before publishing them to the world. Whenever a reader writes to these people and tells them that they are bothered by the typos the authors typically write back and make excuses for laziness! They often say things like, "I give good advice so forgive me for being human"! The most extreme case of this was when I read Carbon Copy Marketing by Mike Filsame. He had an error is spelling, grammar, or punctuation in every other sentence! When I wrote to him about this he basically stated that he wrote the ebook in about 2 days with no sleep while doing it. I have no idea what his hurry was. When I suggested that he rewrite the ebook and correct all of those errors he wrote back and said in effect that he earns more money than I do so my opinion doesn't count! Excuse me! Didn't people like I am help him to earn all of that money by buying his products? What ever happened to "The customer is always right"? I did write back to him and tell him that I have a Masters degree, so I am educated. He will alienate people with any pretense to an education if he continues to put out ebooks with typos and then make excuses for this. Personally, I would be embarrassed to put my name on anything as badly written as Carbon Copy Marketing! To make things worse, much of the advice that Mike gives is "controversial". Read that as unethical! I did ask for, and received, a refund.

In some cases, the authors speak English as a second or third language. I used to subscribe to newsletters written by people in Asia. In almost every case I unsubscribed because I was turned off by the errors in grammar and spelling. If these "gurus" are earning as much money as they claim to, then why don't they hire someone who is fluent in English to proofread their works first? Instead, they show off their ignorance of English! To me, there is no excuse for that! I can remember reading one newsletter in which the author stated, "As you are sitting on your couch next to your potato ...". Either this guy was trying to be funny or he really doesn't know what a "couch potato" is! Either way, it didn't come across very well!

I have also noticed a number of authors using the wrong spelling of words like too, here, there, know, and etc. So, I'm going to give a little spelling and grammar lesson. We have "here" as in, "He is right here". We have "there" as in, "He is over there". You hear with your ear. "They are" is contracted as they're. If it belongs to them, then it is theirs. So, the cat belonging to them is their cat! "To" is the opposite of "from". An example of this is, "I am going to the store". If you mean "also" or "as well" then you would use "too". For example, "I like reading too". If you have more of something than you want, then you have too much of it. Or, you can have too little. Note that this is spelled "too". I have seen statements like, "I no that I am wrong to misspell words like I do". It should be, "I know that ...".

Another thing that irritates me is the use of the double negative. For example, "I ain't got no use for him!". No use is what you "ain't got"! "I don't want no more ..." No more is what you don't want! Correct grammar would be, "I don't have any use for him!" or "I don't want any more ...".

So, in conclusion, you "gurus" need to either proofread your works before publishing them to the world and showing your ignorance or laziness, hire someone else to proofread your work, or continue to alienate educated people people like I am, who will usually ask for a refund after reading your poorly written works!

2006-04-16T22:26:00.000-04:00

Here is another one of the articles that used to be at Mike Serovey Enterprises in the "Articles" directory. As previously stated, I'm moving my old articles here to make room for some newer ones there.

135 WAYS TO BE SUCCESSFUL IN MAIL ORDER

This mini course outlines the essential elements for establishing and operating a successful mail order business. Here is a practical guide for beginners and a check list for those already in mail order.

THE COMPANY NAME:

1. Select a short, friendly, informal, easy-to-remember company name.
2. Your personal name is acceptable, but add Co., Gifts, etc.
3. Home address or post-office box makes no appreciable difference.

STARTING SUPPLIES:

1. Neatly printed letterheads and envelopes.
2. A typewriter- or the availability of one is a must.
3. Parcel post shipping labels.
4. Avoid purchasing expensive office equipment or supplies until absolutely needed.

STARTING CAPITAL REQUIRED:

1. To purchase above starting supplies.
2. To pay for two or three publication ads to test your offer.
3. Or, to pay rental for a minimum of 1,000 names for a direct mail program, plus postage costs.
4. To pay for preparation and layout of a display ad.
5. To pay for art work and type-setting of a circular.
6. To pay for additional or continuing promotions if initial results are encouraging.
7. Costs to cover promotion expenses if further testing is required.
8. Extra capital to allow for unforeseen and unexpected expenses.

THE PRODUCT:

1. Is new, unusual and, if possible, exclusively yours.
2. Is of good quality and fairly priced.
3. Fills a definite need for a wide and ready market.
4. Offers strong appeal to the prospect.
5. Is not commonly sold in retail stores.
6. Cannot be bought elsewhere or only from limited sources.
7. You can control its production or distribution.
8. Is not expensive to make or produce; can be sold year round.
9. Interests a large percentage of the market
10. Is not seasonable (except Christmas); can be sold year round
11. Lightweight; not fragile; safe and inexpensive to ship
12. Will be used up or consumed and must be reordered periodically

LOCATING A SUITABLE MAIL ORDER ITEM:

1. Look through mail order sections of magazines to check what types of products successful mail order dealers offer.
2. Inquire of local manufacturers and Chamber of Commerce.
3. Attend trade shows with gift, jewelry, household themes, etc.
4. Contact appropriate manufacturers listed in Thomas Register, available at Public Libraries.
5. Watch for new product listings in trade journals and magazines.
6. Check out close-outs, surplus and overstock offers.
7. Contact mail order supply sources.
8. Design, develop, manufacture or publish your own product.

THE LINE:

1. Develop or acquire other items to tie in with your main product.
2. Present follow-up offers to customers and prospects.
3. Promote succession or products appealing to the same trade.
4. Sell such services as personalization, consultation, etc., if such services are adaptable to your line..

THE ADVERTISING COPY:

1. Use attention-getting, bold headline copy in ads.
2. Illustrate the product if space permits; explain how it is used.
3. Write copy in brief, bouncy, down-to-earth style
4. Avoid any overly-clever, tricky phrases or expressions.
5. Be sincere; don’t exaggerate.
6. Describe the product clearly and fully.
7. Stress the YOU approach; tell how the offer will benefit him.
8. Avoid over talking about yourself or your company.
9. Strive for conviction and sincerity--be believable
10. Instill confidence; make the prospect feel you are honest.
11. Stir him or her into action to order your product.
12. Give specific directions for ordering.
13. Provide a guarantee of satisfaction or money back.
14. Tailor the ad/literature to fit the prospect you want to reach.

TESTING YOUR OFFER:

1. If capital permits, test more than one magazine.
2. Test more than one ad, each in a different publication.
3. Try split runs if the magazine offers regional or sectional issues.
4. Continue a successful ad without change until its pull drops to break-even point.
5. Don’t rush to change at a time: size of ad--copy--different appeal--new headline--another illustration--new price.
6. Use short testimonials if space permits.
7. Offer a bonus--something free or at reduced price.
8. Key each ad or mailing to determine where results were derived.
9. Keep accurate records of returns from each promotion.

SALES LITERATURE:

1. Usually consists of sales letter, descriptive circular or folder, order form, return envelope (Some offers may be effectively sold by only a sales letter)
2. You must create an effective sales letter

ATTENTION, INTEREST, DESIRE, ACTION (AIDA):

1. The circular should fully illustrate or describe the product. It must provide more detailed information about the product--its uses, benefits, advantages and other special appeals.
2. Return envelope is an essential part of sales literature to make it convenient for the customer to mail the order.
3. Mailing sales offers by first-class mail vs. third-class mail usually shows no appreciable difference in results.
4. Mailing envelope can feature an attractive design or teaser message to induce the recipient to open and read the offer.

THE PRODUCT SUPPLIER:

1. Develop or produce your own mail order item, if possible.
2. Try to arrange exclusive mail-order rights with the supplier.
3. Establish supply sources close to home to save delivery time and shipping cost.
4. Seek lowest price if item is offered by two or more suppliers.
5. Order larger quantities, if you can afford such purchases, to get lower or greater discounts.
6. Assure that supplier is reliable and will provide the merchandise you plan to promote; that he will ship orders promptly.
7. Consider only products which allow an adequate profit margin (at least a 3 to 1 profit mark-up on lower-priced items).
8. Consider a supplier who is willing to drop-ship your orders directly to your customers--seek at least a 50% discount.

THE SELLING PRICE:

1. Price merchandise fairly; give customers their money’s worth.
2. Include postage or shipping costs in selling price.
3. Use round number ($3.00, $5.00, etc) for lower-priced items to make it convenient for customers to remit payment.
4. Allow for all costs in marking up prices--postage, overhead, packing, allowances for non-deliveries, refunds, and bad checks.
5. Be certain to allow yourself an adequate mark-up to assure profit.
6. Test different prices to determine which selling price brings in the greatest amount of profit.

ADVERTISING:

1. Don’t attempt to start unless you can afford at least two or three ads; or pay for a direct mailing to at least 1,000 names.
2. Plan to advertise consistently
3. Use ad space relative to sale price, i.e., use small-size ads for low priced items and larger ads for more expensive items
4. Items priced over $3.00 usually do not sell as profitably through classified ads
5. In space ads, offer products in the $3.00 to $10.00 price range.
6. It is usually better to advertise for inquiries if an item sells for $10.00 or more.
7. Two small ads will generally produce more business than one ad twice as large.
8. Keep repeating ads as long as they continue to be profitable.
9. Don’t waste unnecessary space; advertising is expensive.
10. Don’t expect to make a killing from one ad or mailing. Consistent advertising is the key to mail order success.

THE MEDIA:

1. Newspapers with mail-order sections bring quick returns and are acceptable for initial tests. Results are not usually as good as from magazine ads for long range pull.
2. Use only publications with the type of readership who will react favorably to your type of product or offer.
3. Unsold inquirers should be followed up with special inducements or with new offers.
4. Rent names only from reliable brokers or mail order sources.
5. Use only lists of people who are logical prospects for your offer.
6. Compile mailing list from your own inquirers and customers.
7. Offer your names to list brokers; this is a good source for extra income.
8. Advertise in publications which feature large mail order sections; place ads in the same issues or sections that your competitors advertise.

THE ADVERTISING AGENCY:

1. Select an advertising agency experienced in mail order.
2. Check their credentials; current account; successful promotions.
3. Don’t use agencies which represent direct competitors.
4. Expect to pay in advance for ad placements and other services until credit terms are established.
5. Advertising agencies are not infallible. Forgive an honest mistake. Give the agency at least a second chance.
6. Expect to pay for preparation of display ads, copy layout, and other services authorized. Classified ad copy will be prepared without any cost to you.
7. Extend full cooperation; go along with their recommendations.
8. If your advertising budget is substantial, consider setting up your own advertising agency--thereby saving 15% commission, plus a 2% discount in many instances.

SHIPMENTS:

1. Fill and ship orders promptly. Mail order buyers get edgy with delays.
2. Use plain but sturdy packing to ship orders.
3. Ship via parcel post or U.P.S., whichever is cheaper.
4. Use neatly printed shipping labels.
5. Address labels with typewriter; not by hand unless indelible ink is used and address is printed.
6. Specify Return Guaranteed on labels or package.

TERMS OF PAYMENT:

1. Accept personal checks; very few bounce.
2. Avoid C.O.D.’s unless you receive sufficient down payment to assure you have collected enough to cover the costs of the return, plus costs of handling and repackaging the merchandise.
3. Don’t offer to sell on credit or time payments unless item is high-priced and you can afford to carry credit accounts.

THE CUSTOMER:

1. Consider the customer your greatest asset. Acknowledge that he is always right; even when he isn’t.
2. Handle complaints promptly; write courteous explanations.
3. Offer replacement if product is broken or damaged.
4. Issue immediate refunds; adjust overpayments promptly.
5. Promote new or other products to your customer list. No other class of prospect will be as responsive.
6. Work your customer list until it no longer proves to be profitable.

YOU:

1. You, mainly, control the destiny of your mail order business.
2. Be energetic; devote as much time as you can spare to advance.
3. Be determined to make your mail order business a huge success.
4. Learn as much as you can about mail order techniques.
5. Be original; exclusive.
6. Don’t copy just anyone; copy only successful methods and techniques; always strive to improve on them.
7. Keep searching diligently for new, exclusive products.
8. Don’t become disappointed by a slow start, or discouraged by a failure or two along the the way.
9. Always perform professionally; an amateur does not get paid for his services.
10. Build your own financial pyramid; reinvest profits into productive programs that may mushroom your profits steadily.
11. Avoid being an easy mark for get-rich-quick schemes; start and operate your business on sound principles.
12. Refer to this handy check list periodically--remind yourself to follow only accepted guide-lines that control the safe operation of a mail order business.

BEST OF SUCCESS!

Click Happy Adsense Keywords Exposed

2006-04-15T00:40:00.000-04:00

Many people sell expensive lists of keywords that are supposed to
make you tons of cash for each click. Before you run out and buy
one of those keyword lists, I want to ask you a question.

Would you rather buy a list of keywords that pays you $25 per
click, but only get you 1 click a day ($25 profit per day), or
would you rather get a free list of click happy keywords that you
can easily find yourself and get paid $4 a click, but get 50
clicks a day ($200 profit per day)?

Of course you want the click happy keyword list. Anyone would
pick $200 a day profit over $25 a day profit! So, exactly what is
a click happy keyword?

A click happy keyword is a keyword that will cause someone to
click based on emotions that that keyword causes. Emotions like
fear, anger, greed, disgust, sadness, and more are all emotions
that will drive people to click like crazy. People look for
answers when they feel an emotion.

When an over weight person is made fun of, and they go home to
their computer and look for a weight loss solution, they go to
their favorite search engine, and start clicking.

When a child comes home with lice a panicked mother will jump
online and try to find a quick solution to get rid of the lice on
her child. She will become click happy in her panic to find some
instant solution.

By finding click happy keywords and building your site around
them, you can tap into these click happy people. You can take a
keyword that only pays you $4 a click, and make it make you more
money than any other keyword you would get off of some list of
high paying keywords.

Finding these click happy keywords is super easy and will take
you no time. I simply open up my favorite keyword research tool,
and type in some of the following words.

Easy
Quick
Create
Prevent
Fix
Relief
Instant

There are literally hundreds of these words. Now I'd take one of
these words, and plug it in to my keyword research software. For
example, when I do research for the keyword prevent I see a good
click happy keyword phrase which is "prevent hangover".

If you've ever had a bad hangover, you know that you would do
anything to get rid of it. Don't you think that someone suffering
from a hangover wants the prevention fast and is going to click
like crazy until they find their answer? Of course they are, and
that's why finding these click happy keywords is so profitable.

The key to really using the power of click happy keywords is to
make sure that you only provide enough content on your site to
send these click happy visitors clicking off your site via one of
your Adsense ads or affiliate links. You then make these click
happy visitors profitable to you.

Start searching today for these click happy keywords, and you'll
never again have to worry about spending a lot of money on those
high paying keyword lists that will keep you making less money.

Liz Tomey has been making a nice income from Google Adsense for
the last year and half. Learn how she uses no search engine
optimization, keyword research or expensive software to make easy
money with Google Adsense at Adsense Article System
Become an affilitate of Liz Tomey

5 Profitable No SEO Needed Adsense Techniques

2006-04-14T23:30:00.000-04:00

For several months now I have seen many products that promise to
get you listed in the top of the search engines. Many of these
products are useless, and people just end up wasting their money.
In the near future to make money with Google Adsense you are
going to have to learn to drive traffic to your site without the
help of search engines. The 5 techniques below will show you
exactly how to get traffic to your website and profit from those
visitors clicking on your Google Adsense ads.

1. Find a topic you can create a two part article on. Write part
one of your article and place it on a page on your website. Place
Google Adsense ads next to your article. (Example:
http://marketingforrealpeople.com/joint-venture-ideas.htm) Next
you will want to create part two of your article and make sure to
make reference to your first article in your second article. Take
part two of your article and submit it to ezine publishers, and
article directories.

Using this technique, part two of your article will drive traffic
to part one of your article. In this way you will profit when
someone clicks on your Google Adsense ads when visiting the web
page that you have part one of your article on.

2. Create a site that is related to your market that has nothing
on it but good quality content about a popular topic in your
market. Make sure that you place Google Adsense ads on the site
also. You'll then offer ezine publishers and ad on one of the
pages of your site if they'll mention your site to their
subscribers. Make sure they know they'll benefit by other ezines
publishers sending traffic to your site. Their subscribers will
be exposed to those ads also. You'll profit from the earnings you
earn by people clicking on your Google Adsense ads.

This technique is profitable for everyone involved. I haven't
seen anyone using it so be a pioneer and watch this technique
explode your Google Adsense income!

3. Find a profitable topic and create a 5-10 website about the
topic. Make sure to place Google Adsense ads on your website
along with the content. Next you will want to create a mini-ebook
or report about the topic, and include affiliate links for
products and services related to your topic. Take your mini-ebook
or report and give it to website owners and ezine publishers who
can reach your target market. Allow them to brand the affiliate
links in your mini-ebook or report with their own affiliate
links. Within your mini-ebook or report, you'll want to make many
references to the website you created for this topic that have
your Google Adsense ads on it. Whoever passes this mini-ebook or
report around will be driving traffic to your site, and you'll
profit from those that click on your Google Adsense ads.

This technique uses viral marketing which in my opinion is one of
the most powerful marketing techniques around. You can get some
added exposure by submitting your ebook to ebook directories. You
can find a list of ebook directories by going to:
http://www.marketingforrealpeople.com/ebook-directory-list.htm

4. Take a couple of articles that you have written, and upload
them to your website. Make sure to place your Google Adsense code
next to your article. Now take the URL of your articles and place
the URL in your signature line in your email or forum signature
line.

With this one easy technique, I've made up to $46 a day for
spending a few minutes putting the URLs into my signature line.

5. Create a mini ecourse on a topic that you know about or do
research on a popular topic and create a mini course for it. Take
each day of your course and place it on it's own website. Day one
will have it's own page. Day two will have it's own page, and so
on. Make sure you place Google Adsense ads on each of these pages
also.

When people sign up for your ecourse instead of emailing them the
content, send them to the website address where the content is.
The key to this is putting your Google Adsense ads before the
content.

By using this technique you are not only building a subscriber
list, but you'll also profit from people who click on your Google
Adsense ads when visiting to read your ecourse.

In the future I will be writing more articles on how to profit
with Google Adsense without having to use any SEO techniques. By
using the techniques above, you are working smarter and not
harder, and that's really the key to making money with Google
Adsense.

Liz Tomey has been making a nice income from Google Adsense for
the last year and half. Learn how she uses no search engine
optimization, keyword research or expensive software to make easy
money with Google Adsense at
http://tomeymarketing.com

Thoughts on Adsense Marketing

2006-04-14T19:41:00.000-04:00

Adsense marketing is a hot topic. It's basically using different marketing techniques to generate revenue using Google Adsense. Every time a hot topic pops up in the Internet marketing world a ton of software and ebooks come out about that topic. This has been all too true with Adsense marketing.

Ebook after ebook. Software after software. Membership site after membership site. Now I will say that most of these products are good, but they take a lot of work and sometimes only work for a short period of time.

Then today I came across a product that is blowing all the other Adsense marketing products out of the water. It's called the Adsense Article system, and it was developed by Liz Tomey who some are calling THE "Adsense Girl".

Liz has put together a system that is so easy to follow, requires no special software, and doesn't require you to buy any other ebooks about Adsense marketing. It's a complete system that can easily be implemented by just about anyone no matter their marketing or technical experience.

This product isn't like other Adsense marketing products that require you to build huge websites, spend hours on keyword research, or to fight competitors for those high paying keywords. You simply follow the system and it works. No crazy hoops to jump through! No expensive software to buy! Follow the steps and easily make money with Google Adsense.

You can check out the Adsense Article System by going to Adsense Article System

The 5 Reasons Why You Must Get Into the Software Industry Today

2006-04-10T00:25:00.000-04:00

This is an article that used to be in the "Articles" folder at http://www.mikeseroveyenterprises.com.I decided to move all of the articles in that folder to my blog here.

I haven't been updating this blog much becuse I have been building a website for the Disabled American Veterans chapter here in Brandon, Florida. It is located at http://www.dav83fl.com. Please check it out if you are a veteran of the United States armed forces. Now for an interesting article.

The 5 Reasons Why You *Must* Get Into the Software Industry Today
by Mike Chen

No matter what industry you're in, it's absolute vital that you
either sell software or offer free software to your customers.

By the time you are done reading this article, you will
understand why.

1. "It's the Product, Stupid"

No amount of marketing "how to" is going to make up for not
having a killer product.

People are sick of being told how to do it. They want something
that will "do it" for them.

Software does just that ... It *does* things for people.

Stop trying to sell "how to" and start selling instant solutions.
That's where the real money is.

2. Downloadable Viral Marketing Tools

OK, so you don't want to sell software. Fair enough.

You're crazy if you don't use software as a viral marketing tool.

Many of the largest lists on the Internet were built using free
software downloads as an enticement for subscribing.

You can easily add viral twists to these tools and before
you know it hundreds or even thousands of sites could be
offering your free software - becoming virtual newsletter
subscriber magnets.

What if you created just one new tool like that a week?

How big would your list be inside of 6 months?

3. Create Value-Added Customer Helper Apps

What if you were to create applications that simply added value
to your existing products and services?

How much higher would your customer satisfaction be if you
created various software tools to teach, train, support,
or otherwise help your customers?

How many more sales would that added customer satisfaction
generate for you without any additional effort year after year?

4. Upsell Products

As you probably know, selling new products to existing customers
is the easiest way in the world to make money.

It's 5 times easier to sell to an existing customer than it is to
acquire a new one.

Why not create new products using "Make Your Own Software" and
sell them to your existing customer base?

Instant profits.

5. Highest Profit Margins in the World

Electrons are free.

If you're selling an instantly downloadable product, your
product fulfillment costs are virtually nil.

Plus, in the software industry there is no inventory to manage,
so it's probably the easiest business in the world to manage as
well.

*********************************************************
Mike Chen was one of the pioneers of the software security
industry and is a widely respected Internet Marketing expert.
Mike's newest product, "Make Your Own Software," allows even
those who don't know a single line of code to create software
programs instantly. EDITOR'S NOTE: "Make Your Own Software"
has our highest rating. It's a mission-critical tool:
http://www.makeyourownsoftware.com/mserovey.art
**********************************************************

Stop Spamming My Business Blog!

2006-03-25T20:01:00.000-05:00

The original meaning of "Spam" was a canned meat by Hormel. I never liked it. Then, Monty Python did a skit in which they mentioned Spam several times. As a result of this skit, Unsolicited Commercial Email (UCE) became known as "Spam". Then the meaning was expanded to include off-topic posts to newsgroups and forums. I am now including in "Spam" any post to my comments sections of my blogs that are off-topic or include more than 5 links to sites not related to the topic of my blog. Fortunately, most of the people posting comments to my business blog have not posted links to sites selling Viagra, pornography or gambling. Still, I'm bothered by people making posts that go something like this

Hi. I saw your blog and found it interesting even though it is not exactly what I was looking for. I was looking for information on red Fords and your blog is about green Chevy's. Please see my site at www.someredfordsite.com.

ONE post like this may be OK, but these people are making up to ten nearly identical posts like this, often on the same page! THAT is definitely Spam! So, to combat Spam I have enabled a word verification feature on all of my blogs. Spam scripts cannot read the word verification and thus cannot make posts to my blogs. Humans wanting to make comments on my blog will have to pass the verification test before they can make posts. Then, as an added precaution, I have to approve all comments before they get posted to my blog. THAT should stop the spam posts.

Now, what do I do about the Spam posts that are already on my blog? I am now going to go through my prior posts and delete as many of these as I can. IF Spam posts continue to be a problem I will simply disable the comments feature of my blogs. I would like for people to post relevant comments to my blogs and get discussions going about certain topics that may be of interest to my readers. Please work with me on this!

Web Traffic Techniques You Can Use Right Now for 2006!

2005-12-30T18:45:00.000-05:00

"Web Traffic Techniques You Can Use Right Now for 2006!"
By Jason Mangrum, Author The Instant Traffic Formula 2006
http://www.InstantTrafficFormula.com

As you probably know, getting web traffic to your site is one of the three most crucial components to making any money online. In Mark Joyner's Internet Intelligence Manuscript (Volume II) he clearly explains how any web traffic (not just "targeted traffic" can be made profitable, by mentally framing, or conditioning your visitors to become receptible to your offer.

One of the easiest ways to mentally re-frame your visitors upon entry to your site, is to walk them through a three-step process that:

A) Grabs their immediate attention with a promise of benefit

B) Pre-Qualifies them before they get to your sales letter

C) Follows up with them over time with new content and reminders of your offer

Keep in mind, web traffic is just one component of the three required to sustain sales.

The other two are:

1. Testing new advertising campaigns and ad copy

2. Tracking and keeping records of your results from each campaign

Here's an example case study of the three-step process...

On December 16th 2005, my book "The Instant Traffic Formula 2006" was released to teach internet entreprenuers how to create, attract and monetize responsive web traffic to any web site or affiliate program. As of today, my web site at
www.InstantTrafficFormula.com (which uses the exact techniques taught in the book) is averaging a 64.86%
visitor-to-lead conversion, and an average sales conversion ranging from 4.69% up to 11.36% all-around, which is currently netting me just over $1.48 per unique visitor
to my site.

Again, these statistics do not take follow-ups into account. These are "straight-out-of-the-gate" type sales that occur within minutes of my visitors signing up to
read my sales letter.

And you can do this too.

I follow a simple formula to create web traffic, qualified leads, responsive subscribers, loyal customers and even active affiliates who promote anything and everything I sell online.

You can sum up the entire formula into the three major components I mentioned above, and create a fail-proof success system for your products, services and affiliate
programs. After you've activated the formula, the best way to keep the momentum of traffic, leads and sales coming in on a consistent and even predictable basis,
is in three words...

What those three words are, and how to use them by combining eight other powerful elements is carefully documented inside my book. But here's the process I used personally on my site:

1. My visitor is directed through a tracking link (or affiliate link) to a lead capture page called a "Name Squeeze" where prospects give their contact information
in order to get details of my report.

2. Upon submitting their contact information, they are immediately directed to my sales page for the details, and offer for the Instant Traffic Formula Scientific Marketing Report.

3. My follow-up autoresponder system immediately sends them an email reminding them of my offer, giving a few testimonials of the report and sends them a link to
check it out at another time. A few days later, they receive reminders of my offer, more quality feedback of my report, new articles and content about getting
web traffic, and again - links back to my sales letter.

The lead capture page serves to "pre-qualify" visitors who actually want to read my sales letter to find out more about my offer. I've heard a lot of people claim many
visitors (and sales) can be lost by forcing your prospects to "do something" before they get to your offer -- but my direct experimentation and results show the majority (64.86%) of visitors who hit my site, sign up.

Once my visitors sign up, they become leads and are set into my autoresponder system to receive consistent follow-ups until they buy, or unsubscribe. Thankfully, the autoresponder service I use (Aweber) allows me to easily direct my new subscribers to a custom "Thank You" page. Most web marketers still use the "default" thank
you page and their subscribers are returned to a "thanks for subscribing - now close the window" type message. Useless.

My thank you page re-directs to a tested sales letter that continues the mental conditioning process by giving in-direct answers to questions that were
created in the mind of my prospects upon reading, and signing up from my Name Squeeze.

Now that my three elements are together, I combine them with "CII" or the three most powerful words in all of marketing, and achieve phenomenal and consistent results
over time.

Using just this part of the formula alone, can cause a massive shift in your bottom line. However, when the complete formula is both discovered and activated, you'll
have a direct funnel to bring money "out of thin air" to you whenever you like, and for whatever you want.

Do this. Think of something you'd like to have.

Anything. It can be anything. Don't limit yourself.

A new car, a new house, a nice expensive necklace for a loved one -- anything.

Now put a price on it.

That's your goal. Your intention.

Write it down.

Next, get out a calculator and punch in the price of what you want.

Divide that number by the price for whatever item you want to sell.

Round up to the nearest whole number, and you've got a definite number.

This number equals the amount of sales you'll need to get your wish.

Now use the formula described in this article, and funnel the correct amount of sales into your business, by getting the traffic, pre-qualifying them, and going for the sale using CII to guide you along every step of the way -- until you reach your desired number of sales.

Once the sales you've accumulated equal your desired amount, you get your wish.

Try it for yourself and see the power in this technique to create anything you want.

Above all, stay focused... keep the momentum... and enjoy your prosperity in the new year!

----------------------------------------------------------
Jason Mangrum is known to internet entreprenuers as both
"The Marketing Machine" and "The Marketing Mad Scientist."
His newly-released Instant Traffic Formula 2006 divulges
a complete, scientific marketing formula that brings web
traffic, leads, subscribers and sales to any product,
service or affiliate program.

More information and details about the book can be found
on his site, at: http://www.InstantTrafficFormula.com
----------------------------------------------------------

How To Track All Your Website Traffic For Free

2005-07-26T19:05:00.000-04:00

Copyright © 2005 Louis Allport

Do you know:

* Exactly how many people are visiting your website?
* How long they're staying on your site before they move on?
* Exactly where those visitors are coming from, each day?
* How much of your website traffic is repeat visitors?
* The exact paths people take as they click their way
through your website?

Here's what I'm getting at:

If you don't know your visitors, it makes it *very*
difficult for you to improve the performance of your website
and turn more visitors into customers - AND - get more
quality traffic. For the simple reason that you're
effectively working blind.

Without knowing how people visit your site and what they do
on your site, any attempts at growing your traffic and
improving the profitability of your website is working with
one armed tied behind your back, at least.

And unfortunately - the web stats that come with your web-
hosting are generally not enough these days.

Depending on your web host, chances are you've either got
Webalizer, Analog Stats, or AWStats installed on your
server. Here's how that software works:

It takes the "raw" (unreadable to the human eye) information
your web server stores of everyone that visits and presents
this in an easy to understand way.

Unfortunately, due to a number of technical reasons, this
information is often presented in quite an inaccurate way.

And in my personal experience, these software packages don't
present this information in a particularly helpful way
either for someone trying to improve the conversion ratios
and profitability of their website.

What I personally do, and what I would suggest you do is use
a "Tracking Solution" that accurately tracks and reports all
your visitors in an easy to read and understand way. These
solutions come in two forms: Software & Services

Both these options have their pros and cons, but what they
both do very well is present exactly what's happening on
your website right up to the minute, and in a way that's
very helpful to you for making good (and profitable)
decisions for your business.

To start with here's a software solution you can install and
use for free on your website:

Now before you go and install it, you should of course be
familiar with installing software on your server. If you're
not comfortable installing software on your website, a
tracking service (which I'll come to in a moment) would
probably be best for you.

And it's also important to note that installing software on
your website can often put more strain on the server. This
is particularly true if you're on shared hosting.

I've personally used the following free tracking software
and it works well. See what you think. Go to
http://www.curve2.com and look for "TrackPro". As I write
this, version 2 is in Beta and is downloadable from the site
at the following address: http://www.curve2.com/trackpro.php

You'll also find many further free tracking software
solutions at http://www.hotscripts.com.

But personally speaking, what I've found works very well and
avoids putting any increased strain on my existing websites
is using a third party tracking service.

The only things really to worry about when using a third
party service are:

* How long will this service be around? (If they stop their
service after a year, you wouldn't be able to access your
past data and will have to change all your tracking codes on
your pages too.)
* What is their privacy policy regarding my web stats? (Are
they honest and trustworthy in other words. You don't want
the service owners studying and then duplicating your
successful business plan.)

Over the past month I've been using ecommStats (
http://www.ecommstats.com). Now, this service isn't free,
but at this time they give you 50,000 free page views per
domain, and depending how busy your site is those page views
can last you a very long time.

The service works great and is very easy to add to your
pages -- simply add three lines of code at the bottom of
each of your pages (you can easily do this with Server Side
Includes if you're comfortable with that) and all your
visitors get tracked accurately and in great detail.

Alternatively - an entirely free (at this time) and very
established service is StatCounter (http://statcounter.com).
It even has a rave review from Tucows.com (one of the
largest download sites on the internet) which speaks for
itself and adds a lot of credibility to the service.

And just in case you're wondering how a free service like
StatCounter makes money, well - since it's such a popular
service with many webmasters logging in every day (and many
I'm sure even more than once a day just like me) that it's
made it very easy for them to sell a lot of advertising on
their site. They also offer an upgrade to their advanced
paid service.

But thinking beyond free services, as your business grows
you may choose to upgrade to high end paid services that
provide even more in depth information about your
visitors...

Services like Urchin (Urchin.com - owned by Google) or Deep
Metrix (DeepMetix.com). However, to help you grow your
business to that point you need to keep a close eye on what
your visitors are doing and where they're coming from, and
free tracking software and services is a great way for you
to start to do this.

--------------------

Louis Allport is an online product developer and marketer
and recently revealed a simple and *proven* four-step
formula for creating best-selling products practically on
demand: http://www.createoffers.com

5 Internet Business Myths That Keep Success At Bay

2005-07-26T19:02:00.000-04:00

Copyright © 2005 Louis Allport

Interested in making a full time income running an internet
business?

Well, one of the first things you need to do is forget a lot
of the "myths" that keep being repeated online. Let's go
through five of them here:

Myth 1: "Running a successful online business is easy".

No it isn't. No business success comes easy.

If money was really that easy to make, word would spread and
everyone would jump on it, including investors!

Business doesn't work like that - it's competitive, and
because of this requires hard work and vigilance.

If you treat your internet business like a job, and always
do your very best for your boss (you), then you're off to a
great start.

That said - if you're only looking to make $200 extra a
month, or even $500 extra a month, that IS easy. Just sell
some odds and ends on eBay. A part time income is not
particularly difficult to achieve online with online
auctions and other outlets like Amazon Marketplace.

But - if you're looking for a full time income, you need to
work at it. There is no "secret formula", never was and
never will be.

Myth 2: "Running an internet business costs next to
nothing".

Well, somewhat true, but it misses the point.

You can run an online business very cheaply (my basic
running costs are around $150 a month - hosting,
autoresponders...etc) but if you want your business to grow
at very low cost, you'll have to do all the promotions for
free.

Free online marketing tactics generally take time to work,
and require a lot of elbow-grease: writing articles to
distribute, writing pages to get search engine traffic,
creating products, building up an affiliate program, getting
links in to your sites...

Alternatively - if you want to speed things up, you can
advertise. And depending on how well your site converts
visitors into customers, and how targeted your advertising
is, you can grow very quickly that way.

If you're interested in putting a few hundred dollars aside
into an "advertising fund" and trying to build your business
quickly that way, pay-per-click advertising would probably
be the best way to start.

Focus on Google Adwords & Yahoo Search Marketing (formerly
Overture) for starters since they have the most traffic, as
well as the most responsive traffic.

But before diving in headfirst and potentially throwing good
money after bad on inefficient advertising, it's strongly
recommended you fully understand the subject, or get the
advice of a professional.

Either consult with one (if you can find a reputable one),
or devour eBooks on the subject.

Recommended eBooks are anything by Andrew Goodman or Perry
Marshall. Make sure the information is up to date though as
the pay-per-click field changes incredibly quickly. Twelve
months is a lifetime when it comes to the search engines.

Also recommended is spending time absorbing the Google
Adwords training site and also the Yahoo Search Marketing
training site.

Both these companies want you to succeed with your
advertising (since you'll advertise with them for longer)
and so have a lot of great information to help you get
started and build a successful advertising campaign.

Myth 3: "All traffic is the same".

This myth often presents itself as "Buy 10,000 visitors from
us for $9.95 and you'll make lots of sales!" (or something
along those lines).

Ignore such sales pitches - they're complete rubbish. And
here's why:

Bulk traffic like this is completely untargeted and a
complete waste of your time and money.

Just think - if you were selling a book through direct mail
on "How To Get Rich In Real Estate" and you had to choose a
mailing list to promote to, would you rather:

1) Mail your offer to a list of people who had already
expressed an interest in the subject by purchasing similar
products?

2) Or would you feel it was better to instead pick names at
random out of the phone book and make that list the offer?

Silly question, right?

Well, it's the same online - all traffic is not identical.
People surfing have different interests and motivations,
just like they do offline.

To maximize your chances of making money, you want to target
the visitors most likely to convert to customers for you and
get them to your site.

Myth 4: "Opt-in email doesn't work anymore".

From my own personal experience:

Opt-in mail does work, but not as well as it used it. Many
spam and email filters are over-zealous these days and
delete mail people have asked to receive (opt-in mail) at
the same time as unsolicited email (spam).

Plus - people are very worried about phishing emails these
days (emails that try to fool you into typing in your
private details) and often delete emails out of fear if they
don't recognize who sent it.

But these points aside, opt in email can still work - so
don't discount it before you try it.

Myth 5: "You don't need any technical skills"

Let's be frank - without technical skills you're going to
struggle big time.

If you're going to run an internet business, for starters
you want to be comfortable with computers and familiar with
the internet.

And you really want to get to grips with HTML and FTP. Those
seven letters are the building blocks of creating any kind
of website and getting it live online. If you don't know
them, get to know them. There's plenty of great tutorials
online.

Or even just for starters - you can easily create web pages
visually (without messing around with HTML code) by using a
visual web page editor. There's plenty to be found by
searching download.com.

So put these internet business myths out of your mind and
get cracking on building your business into a success.

--------------------

Louis Allport is an online product developer and marketer.
He recently revealed a system that can help you create best-
selling products practically on demand:
http://www.createoffers.com

The Most Important Part of Your Ad...and Why!

2005-07-11T21:44:00.000-04:00

- by Mark Hendricks

Is there a most important part of your sales message?

Absolutely.

Why is it more important than the other parts?

80%+ of the effectiveness of your ad depends on it...and if it's good, it can increase your response up to 1700%.

Why does a good one get these kinds of results?

Like everything in effective marketing that you've learned here, it's all tied to human psychology and emotions.

What is this one thing that can be so hard to come up with, yet so very easy to find an effective one?

It's your headline.

Direct marketing studies have tested and shown that 80%+ of the success of your ad is the drawing power of your headline. And by testing headlines, one against another with the same sales offer included, a good one can increase your ad's response up to 1700%!!!!

That leads to a seemingly simple question..."why?"

See if what I'm saying makes sense to you.

At the subconscious level, each and every human is wanting to self-improve (move toward feeling good) or interested in solving a problem (avoiding pain).

By the way, avoiding pain is a much greater human motivator than self-improvement. Just look how fast someone wants to take action when they are having a major problem or are in great emotional, physical, or financial pain.

And interestingly, self-improvement is many times full of emotional, physical, and financial pain, isn't it?

You're trying new things to expand and many times there are stumbling blocks along the way that can be difficult to overcome...you see, actually positive growth can be painful.

So many times the human spirit will give up because they are experiencing pain...when they were promised feeling better!...emotionally, physically, financially, etc.

Now you can understand why it's hard to get someone to try something new, even if it's positive and good for them.

They are currently in their "comfort zone", not feeling any pain, and you try to get them to move ahead and "risk" feeling new pains that they haven't dealt with yet...with the hope of doing better, and not feeling these new pains in the future.

The result...they do nothing.

Now sit back for a moment and think about what you're feeling.

I've just described your frustration and pain as a marketer.

You've made an offer to someone, an offer you believe to be of great value and importance.

Unfortunately for you, your prospect didn't take notice or respond at all.

Why?

One of two things.

They were either in their "comfort zone" and did not currently have the pain you described, or...the good feelings that you offered were not "perceived by them" (their only reality) to be worth the emotional, financial, physical and time cost (risk/pain) they may endure to achieve the end result...so they do nothing.

Ouch, you feel your pain and frustration.

Okay, here's where your headline comes in (finally, you say, he's getting to the point).

Your headline has the ability to break through to the lower levels of the emotional brain of your human prospect.

As you've heard me say time and time again, all humans (you and I included) make all decisions on an emotional basis first, and then justify that decisions to ourselves and others with "logic".

Therefore, your headline must appeal to the emotional brain, not the the "logical" brain.

Your headline must provoke curiosity in your reader by bringing up a problem (pain) they are having, or by promising a great new benefit or solution to their problem...or here's the best kept marketing secret...BOTH!!!

Always try for both...but as always...test, test, test.

So here's what you do...

Start analyzing all the ads and newspaper/magazine articles (they have headlines, don't they?) you read and figure out whether they are offering pain avoidance or new comforts, or both. See how the headline draws you in with the benefits of reading more.

Mark Hendricks is the author of "How To Make Your Ads, Sales Letters, And Websites Sell Like Crazy". This ebook package reveals the jealously-guarded secrets of world-class marketers of the last one hundred years, and how you can use these time-tested secrets right now to increase your marketing results exponentially. For more information see...
http://www.hunteridge.com/sales.php?offer=YOURNICKNAME&pid=1

(use your shortened link like I showed you above to "hide" the affiliate look)

Three Words Guaranteed To Make Your Sales Letter Fail...Get Rid Of Them And Watch Your Responses Skyrocket! - by Mark Hendricks

When reviewing clients' ads, sales letters, brochures, and other sales pieces there are three words that always need to be deleted to make the letter more effective in generating responses.

Before you hear what the words are, let's make sure that you know where the emphasis of your ads or letters should be. The emphasis, of course, should always be on your customer.

You'll want to speak to your readers needs, wants, desires, and fears.

That's how you'll be able to get your message into your prospects' emotional level brain so that your customer will take action. Remember, all decisions are made on an emotional basis first and then justified by logic later (see "How To Make Your Ads, Sales Letters, And Websites Sell Like Crazy" book for more details).

And the best way to get to your prospects emotional brain is to speak of the benefits your customer receives by purchasing your product/service...not the features...but the benefits.

As a reminder, BENEFITS are the RESULTS your customer will receive by doing business with you and features are the distinguishing characteristics of your product/service.

It's great that your product/service has distinguishing characteristics (features) that separate you from your competition, however, if you show your prospect the desired RESULTS you can provide, then you're showing your customers the BENEFITS received by purchasing your products/services.

Okay, so what are these three words guaranteed to make your ads and sales letters fail?

They are the words that completely take the focus off of your customer...these three words do not speak to your customers' emotions...these three words do nothing to instill desire in your prospect for your product/service...the three words to get rid of in your ads and sales letters are, "I...Me...My".

These three words put the emphasis and spotlight on you, the writer, instead of your customer/prospect. There is no way for you to communicate to your reader's emotions if you only speak about yourself ("I, me, my"). You've got to be writing to your reader, about your reader and your reader's hopes, desires,. wants, dreams, and fears.

That's how you get them to respond to your offer.

Now here's something that you may find interesting.

Have you noticed that in this discussion, that the words "I, me, or my" have not been used?

YOU...have been the complete focus of this discussion...YOU and YOUR customers and prospects.

And at first it's pretty hard to get the words "I, me, my" out of your writing.

Why is that, you ask?

Well, it's because of...you guessed it...your own emotions.

All humans, "way down deep", are only interested in their own wants and desires. That's "way down deep" on the subconscious levels (see the discussion in the "...Sell Like Crazy" book about the three brains and how to communicate with each).

So that's why it's hard at first to get rid of these three words.

But fortunately for your bank account, you can learn to delete "I, me, my" from your vocabulary and learn to turn phrases into "you, your, and yours" that put the spotlight where it belongs, which is on your customer/prospect.

This one little change in your ads and letters will increase your effectiveness and your results immediately.

So here's what you do now.

Go through your ads and letters and re-write any sentence that has the words "I, me, my" in them. By doing this, you'll automatically have to place the spotlight on your customers, which will help you communicate the desired results (benefits) of your product/service to your customers own wants and desires.

Now sometimes it just seems impossible to get around using an "I, me, or my" in a sentence (but make sure you don't give up too easy). When this occurs, use the words "we, us, our" instead. This will soften the focus on "I, me, my" and give you a little springboard to get back to using the words "you, your, yours". But make sure that you've tried every which way to phrase the sentence using "you, your, yours" first.

Give it a try and YOU will see YOUR results skyrocket..from YOURS truly,

Mark

Mark Hendricks is the author of "How To Make Your Ads, Sales Letters, And Websites Sell Like Crazy". This ebook package reveals the jealously-guarded secrets of world-class marketers of the last one hundred years, and how you can use these time-tested secrets right now to increase your marketing results exponentially. For more information see...
http://www.mikeseroveyenterprises.com/crazy.htm

"How To Use The Secrets Of The Best Direct Response Marketers Of The Last 100 Years To Get More Sales and Profits For Yourself"

2005-07-11T21:40:00.000-04:00

- by Mark Hendricks

The marketing technologies may have changed, but human emotions and buying decisions are still driven by the same psychological principles that have been ingrained in us since time began.

What I mean by that is people still want all the same things out of life that they always have. You know, safety, security, shelter, love, friends, belongings, sex, money, power, recognition, fun, good times, laughs, excitement, you name it.

All of these are basic parts of being human.

And you may have heard that all humans make decisions emotionally, and then, rationally justify those decisions with logic.

Therein lies our problem to solve.

Most people are rushed for time these days.

They tend to want to just get to the bottom line...like NOW.

The problem with that is you never, I mean NEVER, can sell anything to anybody by dropping to the "bottom line" immediately without first describing the benefits to the buyer and building value and DESIRE for your product or service.

By dropping to the bottom line too soon, you risk that the buyer won't really appreciate the true value and benefits that you're really offering them, or will completely miss your point that you're trying to make altogether.

You've got to lead them through this process...Step By Step By Step.

Also, you're trying to get your reader to invest in your relationship by spending his/her time with you. This raises that odds of making an EMOTIONAL tie with your reader.

Now some of you may think that people just won't take the time to read a whole bunch of information.

Well, I'm here to tell you that they will, IF it's interesting, beneficial to them, and not BORING!

Think about the things you're interested in. When you send away for information, you want to know as much as possible before you make a buying decision, don't you?

And you want to feel like you at least have some sort of good feelings about the person who is making the sales offer...a HUMAN EMOTIONAL CONNECTION of a sort.

Now if that's the way YOU go about making buying decisions, don't you think other "humans" do the same? Sure they do.

Now the best way I've found to do this is to write a LOT of information based on the BENEFITS to your reader and from the READER'S point of view.

So how do you go about doing this?

Start making a list of the problems that people have in relation to the topic of your product/service.

These are all of the "pains-in-the-neck" human emotional hot-buttons that you can use to present the problems that your reader is having and show your empathy and understanding of their feelings and present position.

Then make a list of all the benefits that your product/service offers to your reader.

These are the SOLUTIONS to their problems and all the good things that they'll have when they follow your advice or buy your solution to their problems.

Now you have two lists.

Begin with the first list of problems and weave a "human interest" type of story about real people who are having these problems that your reader can relate to and hopefully become emotionally stirred by saying to themselves, "Boy, that's just like me."

Then proceed to weave in how things could be so much better by applying the secrets that you have to reveal to them and go into the benefits that your solutions offer to them.

And then move on to your "sales pitch". But only after they have been "primed" a little with the background of the problems and how things could be so much better by following your lead.

Here's what to work on -- go back through your ads and sales letters to see if you're spending enough time to get your reader involved emotionally before you go for your sale.

Mark Hendricks is the author of "How To Make Your Ads, Sales Letters, And Websites Sell Like Crazy". This ebook package reveals the jealously-guarded secrets of world-class marketers of the last one hundred years, and how you can use these time-tested secrets right now to increase your marketing results exponentially. For more information see...
http://www.mikeseroveyenterprises.com/crazy.htm

How To Get Celebrities To Endorse YOUR Product

2005-06-30T21:27:00.000-04:00

Copyright © 2005 Louis Allport

How would you like celebrities to endorse your product?

Perhaps that sounds crazy. Well, here's the info...

But before anything else - let me stress that when I say
"celebrities", I'm not talking about Tiger Woods or Tom
Cruise!

Who I'm talking about is celebrities in YOUR market. People
who are very highly thought of and well known in the market
you're selling to. People who your target market look up
to.

Take this real life example:

An online publisher named Alex was just about to launch an
information product revealing psychological sales tactics.

However, even though his product was of the very highest
quality, Alex was looking for something "extra" that would
increase sales of the product even more.

What Alex wanted to achieve is to boost *credibility* in the
sales message presenting the product. So visitors to his
site would actually believe what they read, and therefore be
a lot more likely to buy.

Now, since the product Alex was selling was revealing sales
and marketing tactics, it would of course be purchased by
people interested in selling more online.

So who better to give Alex a testimonial than a world famous
marketing expert?...

Alex managed to get a testimonial from none other than Joe
Sugarman - hugely successful direct marketer and famous for
his BluBlocker sun glasses infomercials.

So - how do YOU go about boosting your own sales with
testimonials from celebrities?

Well, let me firstly stress that unless you already have a
relationship with the person (you know each other), there's
a strong chance they won't reply to you. They may, or they
may not. So be prepared for that.

Sending them an email is quick, but I get 200+ emails a day
at the moment (spam included), and that's on the low end
compared to the number of emails some people I know get.

So email may work if you're looking for a testimonial from a
celebrity in your market, but don't hold your breath.

How about a phone call? It's worth a chance, but then again
the person you're trying to reach may have a secretary, and
what are your chances of getting past them with a
testimonial request?

Or of course you could always send them a good ole fashioned
"snail mail" letter, preferably including a complimentary
copy of your product.

Will this work? Well, it will definitely help get their
attention. You may want to contact them via email initially
asking them for their postal address so you can send them a
review copy of the product.

By doing that initially you're sure to get the right
address, and it helps put a mental note in the person's mind
that they're going to receive a package from you soon.

Or here's an almost fool proof way: why not buy time from
them? Especially if they offer consulting already. It
doesn't guarantee they'll offer a testimonial, but if your
product's great, chances are they will.

So let's say you've got the product in their hands, and they
like it. Here's the last step:

Make it as easy as possible for them. The people you
contact are very busy, since that's how they got to where
they are.

So what you need to do is write the testimonial for them.
And once you've done that, send it over saying "I've
included a potential testimonial outline for you. If you
would be happy to offer a testimonial for the product,
please feel free to change this draft testimonial as you
would like to."

Now I can't guarantee you'll get testimonials every time you
try, especially if you're not well known in the market or
don't have a relationship with the person already. But if
you don't try, you'll never know. And just one or two
celebrity testimonials can make a real positive impact on
your sales for the long term.

--------------------

Louis Allport is the creator of over thirty (and counting)
unique and high quality information products selling very
successfully online. One of Louis' recent products reveals
a proven four-step formula that can make creating
best-selling online products a lot more predictable:
http://www.createoffers.com/new/

How To Attract More Interested, Enthusiastic Prospects... More Customers... And More Cash Profits From Every Ad, Sales Letter, Web Page, Or Any Other

2005-06-30T20:52:00.000-04:00

What is the #1 most important part of all your marketing on the Internet? The one thing that is even more important than your sales letter?

It's your headline.

Think about something very carefully for a second. How do people reach you on the Internet? What makes them click over to your web site or read your email message? (a subject line is still a headline)

The answer is the headline. It is the most vital of all. If your headline does not make them click, your site never gets read. If your headline on your site doesn't make them stay they simply click away.

Nothing is more important than the headlines you use in your emails, your ads, your banners and your web pages. All of them must be powerful and make people want to know more.

Headlines are so important that not spending the most time on them will make you lose tons of money. More time should be spent on your headlines and titles than the actual writing of your salesletters. They are that vital to your success in any type of advertising.

When you realize that one headline can pull 1700% more than another you begin to realize just how important they are. If you are placing ads right now and they are pulling in 500 hits a week, one simple change in the headline could make the same amount of work pull 5,000 hits a week.

The difference can be massive and will determine the success or failure of your business. It can also determine how many people care to read your article.

Titles for articles should be given the same amount of consideration as headlines for sales letters. The more power and impact the title has the more people will read it.

Many people give very little thought to the title of their articles. Don't make that mistake. Make your titles provocative, exciting, promising a huge benefit and they will draw the maximum number of readers. Your articles should be just as exciting as your sales letters.

When you consider that the only way for anyone to reach you on the Internet is through a headline, it gives you some idea of their power.

A classified ad should be created out of the best headlines you have. Your banners should contain the most potent headlines you can think of. All links on your site should be thought of in terms of headlines.

Links on most sites say things like, "Free E-Book". They expect you to click on that and download it. It's not going to happen. 'Free ebook' tells you and I absolutely nothing. We'll pass it over without even a second glance.

Give all your links life, power and benefits and then watch what happens to the response. Treat each link like you absolutely had to get every visitor to click on it.

What would happen if all the links on your pages suddenly got 20 times more clicks than normal?

If you're already making money, then your income would skyrocket. All from some very simple changes that would take no more than a few minutes.

To Your Success,
Allen Says

Become A Warrior Member Today - Click Here!

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Copyright © Internet Warriors.
All rights reserved.

"Trading Minds - Mastering The Art of Persuasion!"

2005-06-30T20:50:00.000-04:00

Have you ever sat down, closed your eyes and really looked at yourself or your product through another persons eyes?

Have you, in your mind, literally become your customer or your lover and looked hard at yourself or your work through their eyes?

Can you do it?

I hope you can. It is one of the most powerful techniques man has ever used. Ground battles, corporate battles and the hearts of great Women have been won because of it.

When you become your customer, the secrets of how to influence them magically appear. The same thing happens when you trade minds with your wife or husband. Some of the things you see may shock and change you in ways you could not have imagined.

The man or woman who has the power to really look at their work through another persons eyes has an incredible advantage in all business and personal situations. If you find that this ability comes easy to you then by all means really do it. Sit down and do it very deeply and totally and you will be shocked at what you are able to see that you could not see any other way.

Can you look, and I mean really look, at your sales letter through your prospects eyes?

Get good at doing this and you will find 100's of ways to dramatically change both your business and personal life immediately.

Many people only ' think ' they see their product through their prospects eyes. They think that when they are looking at their sales letter or web page that they can do this. But really, they are still looking at their work filtered through their own feelings, attitudes and background. You have to remove ' you ' from the the picture entirely.

This is a deeply serious technique that, for most, require the eyes to be closed to even begin to touch its real power.

And if you think the author has somehow lost his mind, it would do you well to know many, many millionaires and billionaires have confirmed in public and in published writings the incredible power of this strategy and that they have always used it to build their wealth without fail.

I would never think of using a sales letter without first looking at it long and hard through the eyes of an average customer. Never let yourself get too close to your own work.

In order to do this right you have to completely move 'I' out of the way. You must get your own feelings, thoughts and attachments about your work out of the way so you can see it clearly and see it the way other people are seeing it.

When you do that, you will know how to write irresistible ad copy, you will know how to create web sites people instantly understand and buy from, you will know how to make yourself 100 times more attractive to your wife or husband.......and much, much more ....test it and see!

To Your Success,
Allen Says

P.S. UPDATE: I've just added 6 new books and Special Reports written by the insane Michael Ross.

Become A Warrior Member Today - Click Here!

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http://www.Host4Profit.com

Copyright © Internet Warriors.
All rights reserved.

"Move Your Reader To Action Using Command Copy!"

2005-06-30T20:49:00.000-04:00

From the 'guru' marketers to multi-billion dollar Fortune 500 companies most of them have one thing in common - All Use Command Copy!

You see it on sales letters and on television: Act Now!
- Order Now! - Pick Up The Phone And Call Now!
- Do it Now! - Take Action Today!

Command copy creates impulses to act!

It has the power to make a reader actually pick up the phone and order when otherwise he would have put it off if the command had not been given.

I'm not saying you turned him into a robot that had to obey you and order. I'm saying that when you gave the command to: 'Go Ahead And Order Now' ..you helped give him the impulse to act. You 'opened' his mind up to the thought of actually going ahead and picking up the phone to call. Tell your reader exactly what he should do and it will shock you when you discover he actually does it!

Is this hard to believe?

It has been proven through millions of dollars in testing sales letters and tv commercials both with and without command copy. The differences in responses are astounding!

The owner of a popular real estate package being sold on cable tv reported that when they put the words "Get up and call now - 1-800-xxx-xxxx" across the bottom of the screen and added a part at the end where he again gave the order to 'get up and call now' the commercial immediately began making a profit whereas every time it was ran before it lost money!

Your reader or the TV viewer may be blown away by your product. He may sit hypnotized by the thoughts of all he could do with your product. But unless you tell him to order now and show him a clear and easy way to do it, he may just keep right on sitting there spaced out about your product but never actually making the move to order it.

To Your Success,
Allen Says

P.S. UPDATE: I've just added "Magnetic Sales Letters" to the Warrior download site. 281 pages of Proven sales letters you can model to create your own hot copy in just minutes.

There's no better way to learn how to write killer copy than modeling already written and proven letters.

This is the same book being sold on the Internet for $67 right now. Yours free as a Warrior member.

Become A Warrior Member Today - Click Here!

Host With Us And Get Your Warrior Membership Free!
http://www.Host4Profit.com

Copyright © Internet Warriors.
All rights reserved.

"Perceived Value - The Art of Making Your Product Look Like It's Worth 20 Times What You Are Charging For It"

2005-06-30T20:47:00.000-04:00

Here's another technique that is perfect for Internet marketing.

Increasing the perceived value is easily done by simply adding bonuses that cost you little or nothing to add and create a 'package deal'!

Let's say you are selling a book on getting to the top of search engines....

You could add 2 or 3 web marketing reports you found as bonuses. You could add some free software you discovered that made your job 100 times easier, you could add this e-book you're reading now and so on.

Write down every benefit the reader will get from theses bonuses and make a bulleted list of them!

This can make your $29.95 book seem like it's worth $229.95!

Look for things that can go along with your product as bonuses but yet cost you very little to produce. With a little effort you can easily make your current product seem like it's worth 20 times what you are charging for it.

It will actually be worth more than you are charging if you put some good bonuses together. And that's great - it cost you nothing extra and will blow your sales through the roof. Everybody wins.

To Your Success,
Allen Says

P.S. UPDATE: I've just added the powerful book "How To Make Maximum Profit In Minimum Time" to the Warrior site. This book is written by marketing guru Peter Sun. 104 pages of genius marketing ideas.

Find out:

* How To Make Up To $10,000 A Week (or more) From Tiny Classified Ads And Two-Step Marketing

* How To Make An Extra $100,000 A Year Publishing Your Own Newsletter

* How To Steal Customers From Your Competitors

* How To Get $25,000 In Free Advertising For Your Business Each Year..

And Much More...

Copyright © Internet Warriors.
All rights reserved.

Become A Warrior Member Today - Click Here!

Host With Us And Get Your Warrior Membership Free!
http://www.Host4Profit.com

Copyright © Internet Warriors.
All rights reserved.

"Irresistibly Magnetic Words That Draw The Readers Attention To Your Ad"

2005-06-30T20:44:00.000-04:00

Certain words, when combined together, literally draw the readers eyes to your ad...the words below are those I have found to work every time.

You - Ultimate - Free - Master - Power - Discovery - Easy - Guaranteed - Love - Money - New - Scientific - Proven - Results - Incredible - Discover - Breakthrough - Secret - Private - Cash - Shocked - Shocking - Revealed - Uncovered - Hidden - Profit's - Inside - Sex...Sex?

Yes Sex...used only in certain situations where it can apply though. For example, when I wrote the headline "Sex Sites Are Not The Only Ones That Can Pull In $5000 A Week Using The Power of Instant Access!" ..it immediately added about $50,000 to my income last year. Just that one headline!

I thought it was a unique angle because all you heard on the news for months was how people where making big money with porno sites. You never heard about those of us who where making great money without selling sex.

Some example headlines using those words above:

"Revealed! - Scientifically Proven Strategies Guaranteed To Double Your Profit's Every Month or You Keep The System For Free!

"Master The Art of Building Web Pages In 30 Minutes With This Proven, Easy to Use Software!"

"Breakthrough Money-Making Secrets That Sex Sites Do Not Want You To Find Out About - Uncovered And Revealed Inside!"

Power words, like those above, are already implanted deeply in the minds of all your readers simply because of what the words mean.

For example, when I see the word " Discovery ", it evokes a response from within me and draws my attention to the rest of the sentence because Discovery 'means' something to me and most other people.

The Discovery might give me a great advantage before you and others find out if I read about it first. People love to discover things and the word attracts them instantly when they see it.

Just like the words 'Scientific Breakthrough' will immediately draw the attention of most everyone. I can not pass up a headline that has those two words in it. If I see those two words I will always read the rest of your headline. And if the rest of your headline is something I am interested in, then you are well on your way to a new customer.

If the Scientific Breakthrough had to do with a new kind of Hair Growth Formula then I would move on with no interest.

BUT...you at least got me to read the 'full' headline...and you got a lot of other people to read it too!

If the Scientific Breakthrough had to do with making money you would have had me hooked into reading more and possibly all of your letter.

You got the attention of the maximum number of people with the first two words, then, with the rest of the headline, you weeded out those with no interest and hooked your target prospects.

We love things to be revealed , we love secrets, hidden things, proven things and shocking things...we always have and always will.

To Your Success,
Allen Says

P.S. UPDATE: I've just added the awesome ebook "Classified Magic" to the Warrior site. This is an incredibly detailed book that will allow you to extract the maximum profit possible from classified ads.

Become A Warrior Member Today - Click Here!

Host With Us And Get Your Warrior Membership Free!
http://www.Host4Profit.com

Copyright © Internet Warriors.
All rights reserved.

A Simple 4 Step System People Are Using To Generate Easy, Automatic Profits On The Internet!

2005-06-30T20:41:00.000-04:00

Are you ready to use a simple, proven system that is making an incredible amount of money right now for hundreds of different products?

If so, I'm going to reveal a horribly simple way certain "Masters" of the game are making fortunes all around you right now. It doesn't take a genius or a $100,000 investment. In some cases the entire thing can be put together for $0 cost.

This article assumes you will be selling either information, software, streaming audio, video seminars, cgi/perl scripts..etc. Products that can be downloaded immediately after the order is placed. Instant Access - we all love it.

Let's get to it.

The first and most vital rule of all is this...

Your site MUST be a Direct Response Site.

Here's where some shine and the rest just don't get it. For a web site to make the most money it must be a Direct Response Web Site. It must focus on selling one product and get an immediate response in the form of an order or lead.
(Preferably order)

Most sites exist as nothing more than portals leading their traffic off in all directions away from their own site. A home page full of links is just that - a home page full of links. It's not a profit machine and never can be.

A web site created out of a hot sales letter and an image of your product will make you much more money than a web site full of links ever will.

To me, advertising on the Internet is no different than advertising in an income opportunity magazine. The only difference to me was the fact that now I could not only sell the prospect, I could also take the credit card order and deliver the product at the same time.

That was an exciting thought to me and it's no less exciting today. In many way it is even more exciting now. Today we have services we could only hope for just a few years ago. On today's Internet you have services that do it all. A true plug and play opportunity to sell anything you can come up with.

You don't have to have a merchant account. You don't have to know about password protected directories. You don't have to install any affiliate script yourself. And the list goes on. If you choose, all this can be done very easily for you. All you have to do is acquire your own products to sell.

Once you have them you are going to create a direct response, self advertising cash machine to sell them. A simple system that works even when you don't.

Here's an example...

Bill is out clicking around on the net and comes upon a site created by an obvious programming genius. The owner of the site is a 22 year old who simply loves to create different software programs. He's not really interested in trying to sell what he creates.

Bill sees an opportunity. He contacts the young man and convinces him to create a custom software program that will create incredibly professional web sites automatically by simply answering the questions the software asks. Perfect for newbies worldwide!

Bill immediately begins creating his direct response web site to sell the product. A Buy, Bookmark or Leave site.

He chooses a combination of...

www.digibuy.com and www.affiliatetracking.net

...to accept credit card orders, give instant access to his product, accept affiliates to sell his product and have affiliate checks sent out all automatically. Once the software is done, Bill uploads it and he's ready to sell.

Bill then contacts e-zine owners in an attempt to make a deal. He offers the e-zine owners a large percentage of the profit if they will make an announcement about the offer. Bill contacts a total of 138 e-zine owners. 23 bite on the offer. Bill's in the money.

Over the next 3 weeks Bill sells 400 copies of his software and acquires 227 affiliates who will promote his product for him. After the e-zine runs cooled down Bill averages $2,400 a month in sales and growing. As more people visit Bill's site he signs up more and more affiliates to sell for him..all automatically.

Now this may seem like small numbers to you but realize that Bill has a whole world of products available to him. He also has 23 e-zine owners that already know him and will more than likely deal with him again.

Bill can duplicate this system 100 times if he wants to with 100 different products. More than this, Bill can go to the Bahamas any time he chooses without having to worry about much at all. His money machines are on autopilot. Everything is done for him.

This is not fantasy talk. It's happening right now. One of my own clients uses the service www.clickbank.com to sell over $11,000 a month worth of one of his offers. ClickBank accepts the credit card orders, allows him to accept affiliates AND pays his affiliates.

I'm talking about a simple system with huge potential. Anyone from any place in the world can do this. The product and the web site are all you need to concentrate on. The rest can be done for you. You are only limited by the limits of your own imagination.

Here are the simple steps:

1. Get A Product.
2. Create A Direct Response Web Site To Sell It.
3. Plug In A Card Processing And Affiliate Tracking Service.
4. Do An E-Zine Blast. (Paid Ads or Commission Based Deals)

And wherever you may get stuck in the process, members are standing by to help you through it in our forum. There is not a single question you can ask about this process that can't be answered.

Here's another awesome bonus I do only for Warrior members. Once you have your product created contact me and I will include a link to it in one of my newsletters. I have over 90,000 readers as I write this so if you have a hot product this should give you a great start. The only requirement is that it must be a new product created by you or someone you made a deal with.

To Your Success,
Allen Says

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Copyright © Internet Warriors.
All rights reserved.

A Millionaire's Secret

2005-06-30T20:29:00.000-04:00

Washington DC was nasty as could be. As I sat on the bench waiting for my bus to arrive I couldn't wait to get back to the backwoods of Louisiana. I had almost sat in a pool of blood that was on the far end of the bench and I was ready to go. I truly hope people coming to visit our country don't make DC one of their stops.

Anyway, before my bus arrived I was approached by a nicely dressed elderly gentleman in need of directions. I told him I had no idea what he was looking for as I too was just passing through. To this day I'm not sure why, but we started talking as if we had known each other for years.

We talked about life, people and eventually the conversation turned to business. It was here that the gentlemen saw something in me, I suppose, that made him feel like sharing what he said was the greatest secret ever told. He said everyone had heard it but almost no one paid any attention to it, even though it was the one thing that could bestow a fortune upon any man or woman who used it.

My ears where definitely starting to perk up. Something about his tone told me this man knew from whereof he spoke. And I wanted to know what the secret was with a passion. He must have sensed my anxiousness because at that very moment he gave me a warning that was almost a scolding.

I'll try to recount here as best I can the rest of our conversation...

Man: "Do not make the mistake of shrugging off what I am about to tell you because you have heard it before. No doubt you have heard it already from at least one person in your life. You may have even heard it many times. Do you have any aversion to religion Mr. Says?"

Me: "No I don't. I don't believe many preachers know what they are talking about or even what they are trying to teach, but I do know the Bible has a lot of great knowledge in it."

Man: "Good. I would not want you to discount what I am about to tell you because it does come directly from the Bible. But its applications reach far beyond what most people can conceive of. It will take thought, intense pondering on your part, to begin to get some inkling of its power."

"This simple secret, when applied to business, will draw money to you as easily as water runs down a mountain. Even a fool can apply it and prosper. When applied to relationships, it will create more friends than you can handle" (laughing heartily)

Me: "What is it, I'm dying to know now?"

Man: "Patience Mr. Says, Patience. I will not give it to you as it has always been repeated by fools who have no respect or knowledge of what it even means. No. I will give it to you another way."

"What type of business are you interested in?"

Me: "Well, I'm dabbling in Mail Order right now. I would like to place ads and sell books."

Man: "Fine. Fine. Mail Order it is. Let me tell you how to create a fortune in this Mail Order. All you have to do is create the product you want to buy"

Me: "I don't understand"

Man: "You will"

"You see, you are your market. Whatever you want, there are millions of other people wanting the same thing. That elusive product you are looking for is the product millions of others are also looking for right now."

"All you have to do is create the product you want to buy, the product you yourself have been looking for. Once you have this product, what would you want the sales message to say so that you know this is the product you have been looking for?"

"If someone else where selling this product, what would you want the ad to say, what would get you to buy this product?. When you have that answer, that is the ad you want to create."

Me: "I see" (hesitantly)

Man: "See the business across the street here? Pizza. I could triple the business that place does inside of 10 minutes. That's what I do by the way" (smiling)

"All I would do is walk into the business as a customer. I would sit there and imagine all the things that could be done to me that would make me a loyal customer to that business for life. What could they do for me that would make me feel this way?"

"Once I had the answers to that question, I would implement them across the board. Every customer would be treated the way I had imagined. And without any doubt what so ever that business would triple the profits it now makes."

Me: "I think I know..."

Man: "Wait, you don't really know anything yet. That's the problem with people. They brush something off because of where it came from or because they heard it many times. Leave that for fools. You won't "know it" until you have deeply pondered it and put it to use."

Me: "Ok"

Man: "What I am telling you has power undreamed of. The simple words used to describe it cannot contain it. Does not do justice to it, and has been prostituted by blabber mouths who let wisdom fall off their lips with not even a single brain cell grasping what they are rambling about."

"What I am telling you is Law, not man's Law, but the very Law's of nature herself. It's the way things work and those who truly understand it rise to the top in every field known to man."

"What people don't understand is that it applies to everything. This secret can be applied with virtually every step you take, everything you do, every word you speak and everyone concerned profits by it."

"If you are a writer, write like you would like to be written to"

"If you are a salesman, sell like you would like to be sold to"

"If you are a speaker, speak like you would like to be spoken to"

"If you want more love, then love like you would like to be loved"

"If you want more friends, be the friend you would like to see"

"When you infuse everything you do with this secret it takes on a magical power. Businesses dominate the market, books become best sellers, leaders attract huge and loyal followings."

"How would you like it?"
"How would you respond to it?"
"How would it make you feel?"

"Those are great questions to think about every time you do or create something. You will get into the hearts and minds of everyone who comes under your influence if you will first think how you would have it done to you."

"I'm certain you already know the quote from the Bible I'm referring to. But don't repeat it, just ponder it and pratice it."

Me: "I do. But I've never thought of how it could actually apply to everything in life. I too was one of those fools who passed it over without so much as a second thought. I really want to thank you for sharing this with me."

Man: "It's been a real pleasure talking with you Mr. Says, have a safe journey home."

-----------

And with that, he was gone. The funny thing was, as I was riding home on the bus I realized I never got his name, nor do I remember ever giving him mine. Maybe he saw my luggage tag. I'm not sure. It really doesn't matter. What does matter is that I've profited from that advice for the last 15 years.

I'm not even really any good at it either and I've still pulled in huge amounts of money. Especially from the Internet. This is one place this knowledge can really shine. People have always asked me my secret. How come the Warriors is still here, with the same products, with all this competition, after all these years?

This one simple secret is the answer. I always ask myself how would I like to be treated by this company? What would I like to see? What would I like to get? How would I like to be dealt with?

Those simple questions are all you have to answer. When you do get the answers, put them into action and watch what happens.

Create The Site You've Been Looking For
Write Like You Would Like To Be Written To
Sell Like You Would Like To Be Sold To
Talk Like You Would Like To Be Talked To
Deal Like You Would Like To Be Dealt With
Create For Others What You Would Like Created For You
Excite Others The Way You Would Like To Be Excited

To Your Success,
Allen Says

Become A Warrior Member Today - Click Here!

Host With Us And Get Your Warrior Membership Free!
http://www.Host4Profit.com

Copyright © Internet Warriors.
All rights reserved.